Created February 24th, 2017
To present to Startup Studio judges at Cornell Tech.
Startup Studio
Cornell Tech
Spring 2017
FVCproductions
https://fvcproductions.com
How might we help social workers work more efficiently in
the support of home allocation for foster children?
over
100,000
children
2 Years
MORA I NARRATIVE
Intuitive user interface
Compared to existing software
used by government agencies,
Mora provides a fun, easy to use
interface
Safe and secure
All data is locally stored in the
organization's database
No direct competitors
Most of the current solutions involve
foster children, parents, and social
workers. None focus just on social
workers
One stop shop
Only document management
system providing an end-to-end
solution for social workers
MORA | WHY NOW
Yearly Subscription
Tier 1
DIRECT SALES
<100 users
per organization
Tier 2
ENTERPRISE LEVEL
>100 users
per organization
Revenue Cost Streams
400
800
1,200
1,600
July '17 July '18 July '19
Development
Operational costs
Customer acquisition
User Acquisition
0
50
100
150
200
July '17 July '18 July '19
MORA | BUSINESS MODEL