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  1. 2. FTV – A FASCINATING AND UNIQUE TV STATION FTV is the only 24 / 7 fashion, beauty and style TV station worldwide which provides glamorous entertainment with an emphasis on the latest trends. FTV, from its inception in 1997, is an independent and established TV authority for fashion, lifestyle and trends. FTV is one of the 4 most distributed channels worldwide and ranks among the top 3 outside the USA. FTV is up- to-date, informative, glamorous and sexy. FTV is present in 130 countries in 6 continents, confirmed reach: 300 million households.
  2. 3. THE FTV MISSION STATEMENT To be ahead of the rest FTV is the first global media to deliver the latest fashion trends, the hottest models, events and happenings, news and gossip in and around the global Fashion industry. FTV is first in bringing all these information –when it happens, where it happens. To innovate To be the first to show the latest trends, fashion weeks, models, events and fashion locations all around the world. To entertain FTV’s unique mix of production and distribution, innovative technology and broadcasting gives its viewers a VIP seat in the show with only the best available quality.
  3. 4. The world of fashion and glamour: More than 500 hours with new program content every year. 300 new shows and 600 new clips every season. Coverage of fashion weeks, i.e. documentations, news and stories about designers, models and stars are the core of the FTV channel. THE FTV CHANNEL
  4. 5. FTV MODELSCHOOL PHILIPPINES The Concept • The purpose of the Fashion TV model school is to acquaint young people, ages 13 and above, both girls and boys, about the way models and "fashion" live and work. • Model school students will learn everything about the modeling world, the best model agencies and the best photographers. • Aims to elevate the standards of modeling in the Philippines • Give aspiring models in the Philippines opportunities to penetrate the international modeling arena.
  5. 6. In FTV ModelSchool Philippines, students will learn… • Runway modeling; • Fashion styling and personality development; • Photographic and commercial modeling; • Hair and make-up techniques; • Grooming, proper social decorum and etiquette; and • Everything about professional modeling and the fashion world. FTV ModelSchool Students
  6. 7. FTV ModelSchool Philippines Course Modules 5 Modules to be covered in 8 sessions: Module 1. Introduction to Fashion and Personality Enhancement Mentor: Tweetie De Leon-Gonzales Module 2. Make Up & Hair Techniques by Rustan's Module 3 Runway Modeling Mentor: Jackie Aquino Module 4. Photographic/Commercial Modeling Mentors: Daisy Baad and Eisen Job Alquiza Module 5. Fashion Show Presentation Mentor/Director: Jackie Aquino
  7. 8. FTV Booth (Ayala Center – Cebu)
  8. 9. Posters (18’x24’)
  9. 10. Huge Banner (16ft x 36ft)
  10. 11. Flyer (Black & White 5’ x 7’)
  14. 16. (Press Release) Manila Bulletin
  15. 17. (Press Release) Suns Star Daily
  16. 18. (Press Release) Freeman
  17. 19. (Press Release) Cebu Daily News
  18. 20. (Press Release) Freeman
  19. 21. (Press Release) Suns Star Daily
  20. 22. (Press Release) Suns Star Daily
  21. 23. (Press Release) Suns Star Daily
  22. 24. (Press Release) Business World
  23. 25. by Roberto M. Cabardo Cebu City (9 March) -- While Manila seems to project the country as one that goes through a crisis in politics and economy, Fashion TV (FTV), the world's channel on the latest of fashion and style, still sees the good side of the country as it launched the first reality-based school for aspiring models in this part of the Philippines. FTV in cooperation with the Bigfoot Entertainment Incorporated and the International Academy of Film and Television launched the first reality-school in the country. The school aims not only to produce models that will have a greater chance of breaking into the international arena. "In 7-20 years, we will try to build Cebu as the next fashion capital in the Philippines," said Jackie Aquino, one of the mentors of the said school and considered to be one of the top fashion directors in the country. When asked why FTV chose Cebu, Rebecca Picket, an international model and producer replied, "FTV is very proud to be here in Cebu because we want to make the Philippines to be one of the up and coming fashion capitals, we also want to work with the local designers and the talents especially the young people here in Cebu who want to be international models. We believe we have a lot of talents here, this is my third time here and we want to have a lot more events here. We also have Bigfoot Entertainment here and the facilities and we believe this is beautiful island and has some great locations, a lot of good designers and great people and photographers." Larry Mercado, school's general director, said that they aim to elevate the standards of the modeling in the country to make Filipino models get international exposure. Mercado also narrated that FTV founder and owner, Michel Adams, came to Cebu last week and expressed his excitement about the project. In his stay in the city, Adams joined other officials of the school in conducting a walk through of Ayala Center where most of the 10 reality sessions will be made. Kick-off session will be on March 25. Among the mentors are a mixed of local and international fashion artists that include multi-talented ramp and commercial model Tweetie de Leon-Gonzales, coordinator for schools Lilo Aliño, fashion guru Jackie Aquino, ace photographer Eisen Alquiza, and art and stage director Daisy Baad. Meanwhile, Philip Rodriguez, former president of Cebu Designers Guild, welcomed the FTV-Bigfoot-IAFT initiative of creating a school that will expose students to the demands of modeling abroad. The said Cebu-based top designer of the country also revealed that to his knowledge only three Cebuano models made it big in the international arena, namely, Verna Buckley, Vince Cañizares, and Margie Ramirez. Should the school's program succeed here, FTV aims to use it as a benchmark in establishing other reality schools. The program covers personality development, hair and make up, etiquette, posing for the video and photo shoots, runway modeling, and the what and the who they need to know about the modeling internationally. It also hopes to help increase employment in the country by providing the needed world class skills and knowledge of those aspiring to conquer the runway not only here but also outside the Philippines. As these Filipinos model abroad, they will hopefully be promoters of goodwill who know how to maintaining grace under pressure. (Press Release) Philippine information Agency 03/09/2006 Amidst coup rumors, fashion tv model school conquers Cebu
  24. 26. March 3, 2006 – Bigfoot Entertainment. (Bigfoot), through its affiliate the International Academy of Film and Television (IAFT), announces the Philippine launch of the Fashion TV ModelSchool. First to be opened in Cebu and in the entire country, the Philippine franchise of the model school of the world’s leading TV authority on fashion and trends, Fashion TV, will break new grounds in the local fashion and modeling business. “ We are very excited to open the FTV ModelSchool Philippines in Cebu, because we believe that by bringing in the experience and expertise of the FTV ModelSchool system we will be able to help elevate the standards in our local modeling business,” says Mr. Larry Mercado, General Director of Schools. “And with FTV’s vast network worldwide, we are confident that we are giving aspiring models in the Philippines countless opportunities and exposure that they need to penetrate the international modeling arena.” The FTV ModelSchool Philippines will be the benchmark for the rest of the FTV modeling schools in the network. However, the ModelSchool will be localized in such a way it caters to the needs of both aspiring and professional models, who are interested in updating their modeling skills and learn new tips from the FTV experts, most especially on how to break through the global modeling market. “ The school will thus help expand the network of our local models and extend their marketability beyond our native shores,” says Mr. Mercado. The FTV ModelSchool Philippines will tap fashion and modeling experts Supermodel Tweetie De Leon-Gonzalez and fashion director, Mr. Jackie Aquino to conduct classes on Fashion and Personality Enhancement, and Runway Modeling, respectively. Workshops on hair and make up, and photographic and commercial modeling will be conducted by Rustan’s and Ms. Daisy Ba-ad together with ace photographer Eisen Job Arquiza. Throughout the entire program, ModelSchool students will also have the chance to learn a few modeling tips from FTV representative, Rebecca Picket, who has been an international runway and print model since the age of 14. The purpose of the Fashion TV model school is to acquaint young people, from 13 to 25, both girls and boys, about the way models and “fashion” live and work. Model school students will learn everything about the modeling world, the best model agencies and the best photographers. Students who finish the 5-week course (consisting of 5 modules to be covered in 8 sessions) will get basic introduction on how to walk, dress, makeup, present themselves to model agencies, learn tips on food and drinks, and general overview on who is who in the national and international fashion world. Each student will receive at the end of the course a certificate from the Fashion TV ModelSchool Philippines. The name and selected photos will be posted on Fashion TV’s website, showing all the successful members of the different schools around the world. This will provide them with a link to many professional opportunities in and outside the country. All successful candidates will also become Fashion TV members entitled to many important rights and privileges, such as invitations to many FTV events, discounts at selected service providers, and access to FTV sites and locations. To enroll in FTV ModelSchool Philippines, an applicant must fill out and submit an FTV application form. Application forms are available at the designated FTV ModelSchool booth in Ayala Center – Cebu; or at the FTV office: 2/F Bigfoot Center, F. Ramos St., Cebu City. For inquiries, one may call 412.8899 or 342.8888. Bigfoot Announces Philippine Launch of FTV ModelSchool in Cebu
  25. 27. SPONSORS: