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Similar to Getting started wtih program promotion
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Getting started wtih program promotion
- 2. You are busy running your program When people hear about all the cool things you are doing, they will want to support you
- 3. But if you don’t tell them about all the cool things about FLL ….
- 6. Your ideal PR coordinator is… Dynamic Well-connected Well-spoken Savvy Personable Reliable Persistent Succinct
- 7. Arm them with the right tools FLL PR Toolkit Intellectual Property Policy FIRST Marketing Tools
- 8. Have them create a database of media contacts Make sure they include specific names, titles, phones, fax numbers and email addresses.
- 12. But don’t be obnoxious The key is to motivate, not alienate.
- 13. Start promoting 3 weeks before your event Remember the rule of threes For post-promotion, don’t wait more than 3 days after the event