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TWITTER CARDS
TO DRIVE
ENGAGEMENT
PRESENTED BY
GREG TRUJILLO & CAROLYN CAPERN
Tweet Along: @CTSocializer | #FLBlogCon
What is a
Twitter Card?
allows website owners to
attach rich photos, videos
and media experience to
tweets that drive traffic
to your website
How Do Twitter Cards Help
Generate Engagement?
#FLBlogCon
ADDED VISIBILITY
MULTIMEDIA OPPORTUNITIES
E-COMMERCE BENEFITS
Types of Twitter Cards
#FLBlogCon
APP CARD
Types of Twitter Cards
#FLBlogCon
PLAYER CARD
Types of Twitter Cards
#FLBlogCon
SUMMARY CARD
Types of Twitter Cards
#FLBlogCon
LARGE PHOTO
SUMMARY CARD
Types of Twitter Cards
#FLBlogCon
PHOTO CARD
Types of Twitter Cards
#FLBlogCon
GALLERY CARD
How Could I Use Twitter Cards?
#FLBlogCon
SO HOW DO I
SET UP A TWITTER CARD?
For Blogger, Tumblr, or Another CMS…
#FLBlogCon
For Self-Hosted WordPress…
#FLBlogCon
#FLBlogCon
Twitter Card Validator
http://cards-dev.twitter.com/validator
64%increase in URL clicks when using Website Cards
(Source: Three)
#FLBlogCon
Website or Lead Generation Cards
#FLBlogCon
#FLBlogCon
ANALYTICS
#FLBlogCon
INFLUENCER
MONITORING
ANALYTICS
#FLBlogCon
PERFORMANCE
BENCHMARKS
ANALYTICS
#FLBlogCon
MOST-CLICKED
TWEETS
KEY TAKEAWAYS
#FLBlogCon
#1
Use multiple types of Twitter Cards to better
display your different types of content.
#FLBlogCon
#2
Implement Twitter Cards using WordPress
plugins or via code if you use Tumblr, Medium,
Blogger, or another CMS.
#FLBlogCon
#3
Twitter Cards can help to increase your
content’s visibility – and paid ads can give them
an extra boost.
#FLBlogCon
QUESTIONS?
GREG TRUJILLO & CAROLYN CAPERN
plus.google.com/+CTSocial | @CTSocializer
www.ct-social.com
projects@ct-social.com
#FLBlogCon

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