Goal #1 CUSTOMER SERVICETo be responsive to the needs of our students, advisers, and business customers!
CUSTOMER SERVICE 4.8%[11,201 Members] Retain 85% INCREASE AND [408 Chapters] RETAIN MEMBERS 500[Active Chapters ] Quality in a service or product is not what you put into it. It is what the client or customer gets out of it. - Peter Drucker
CUSTOMER SERVICE INCREASE AND RETAIN MEMBERS Actual - as of 1/4, up 5 schools (316), up 2.31%, 22-21 in states 55 new/reactivated as of 1/4 New Chapter Start Up Kit (sent in Oct. 2 Presidents Blast) "PBL Request for Info." (sent in first TBL) – over 300 entries ACTION COUNCILS Established five Regional Action Councils Set up Treasurer’s & Secretary’s Action CouncilsQuality in a service or product is not what you put into it. It is what the client or customer gets out of it. - Peter Drucker
NEW CHAPTER START UP KIT http://go.fbla.org/PBLNewChapterPacket
CUSTOMER SERVICE PBL 2010: 601 NFLC PBL 2011: 705 Increase of 104 [more pbl attendees] Total 2010: 5,244 [greater overall Total 2011: 5,282 attendance] Increase of 38Quality in a service or product is not what you put into it. It is what the client or customer gets out of it. - Peter Drucker
Goal #2 RELATIONSHIPS To have the mosteffective partnershipsof any career student organization!
RELATIONSHIPS PBL National President article in each of the TBL issues Gave a speech at the 2011[FBLA] FBLA NLC and received over 100 names at the PBL booth Set up similar booth at each of the NFLCs Taylor & Jake attended NBC’s Education Nation Summit An organization is a set of relationships that are persistent over time. - Kevin Kelly
RELATIONSHIPS GOAL Promoted the Mini Grant in[ $38,131.50 ] President’s Blast and had four PBL winners University of South Carolina University of South Florida 10% Herzing University University of Miami[ increase ] Raised over $4,900 at Blue Jeans for Babies dances at NFLCs An organization is a set of relationships that are persistent over time. - Kevin Kelly
Goal #3 RESOURCES To focus on obtaining business and corporate sponsorships for our competitive events,membership, and scholarship programs.
RESOURCESCOMPETITIVE EVENT SPONSORSHIPEstablish a Treasurers Action Council (eight members in 3regions)Actively search for a scholarship sponsor and auctionitems (goal of 100%)Target sponsors located around the location of the NLCSTATE OFFICER BOARDROOMSent out generic login information to State OfficersPromoted in two President’s Blasts I have no money, no resources, no hopes I am the happiest man alive. - Henry Miller
Goal #4IMAGE & AWARENESSTo be the best known career student organization in the country!
IMAGE & AWARENESS INVOLVEMENT host… IN NATIONAL [ NFLC workshop ] PROGRAMS A strong, positive self-image is the best possible preparation for success. - Joyce Brothers
IMAGE & AWARENESS SOCIAL MEDIA update… Generic Twitter accounts (e.g. NatPBLPres) [ monthly blogs ] Changed blog name and have contributed various articles [ accounts ] Hosted webinars (Second Semester Recruitment & Retention) [ podcasts ] Constant Facebook page update (1268 members) as well as other [ website] chapter pages Use of MailChimp to send out Bi- Monthly President’s Blasts
SOCIAL MEDIA EXAMPLES Generic Twitter Accounts PBL Promotional Video & National Officer Bios
PROMOTIONAL VIDEOSPBL SLC Welcome Miami Dade Officer Training WelcomeDress Code Video PBL Promotional Video & National Officer Bios