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ShareMa
Problem statement and
solution proposal
Outline Similar Apps
Color Palette Options
Wireframes
Next Steps
Similar Apps
1
Too Good To Go
We dream of a planet with no food
waste, and every day we’re working on
making that a reality. Our app is the
most direct way for you to get involved
- just download, log on, and get saving
perfectly good, surplus food from your
local stores. It’s always a surprise, at a
great price, and an instant good deed
for the planet. Get started now!
Colors: Teal, Aqua, Mint
Olio
Join millions of neighbours all over the
world who are using OLIO to share
more, care more and waste less.
Give & get free stuff, borrow & lend
household items, and shop
homemade – all directly from your
community.
Fight waste. Help your neighbours.
Save our planet. Feel amazing! Colors: Teal, Fuschia, White
Flashfood
FlashFood partners with grocery
stores across Canada and the U.S. to
sell items nearing their expiration
dates at discounted prices. Simply
download the app and search for a
grocery store near you that
participates.
Colors: Purple, White, Mint
“Get massive savings on fresh food items like
meat and produce that are nearing their best
before date at grocery stores across Canada
and the U.S.”
Karma
Find surplus food at great
discounts
Takeaway food from more
than 20K restaurants across
Sweden
Be part of the most least
ambitious climate movement
“Radical Slacktivism” Colors: Pink, White, Black
YourLocal
Du kan spise lækker mad & redde
jorden samtidig — sejt, ikk’?
You can eat delicious food & save
the planet at the same time — cool,
right?
Colors: Cactus Green, Pink, Mint, Purple, Dark Green
FoodForAll
Our mission is to make
quality food affordable to all,
while stopping perfectly
good and
delicious meals from being
wasted.
Their Website is a Mess… loads of
heuristic errors.
Colors: Light Blue, Neon Green, Cream
ResQ
Every month, people like you
use ResQ to save tens of
thousands of meals from
ending up in the trash bin.
With a 97% satisfaction rate on
all orders, saving the world has
never tasted this good!
Colors: Teal, Light Blue, White, Gray, Black
YoNoDesperdicio
El hambre no deja de aumentar en un
mundo en el que sobran alimentos y en
el que un tercio de lo que se produce
acaba en la basura. En 2020 ha vuelto a
aumentar el hambre y según los
informes internacionales la cifra estaría
entre los 720 y 811 millones de
personas en todo el mundo
Colors: Green
Color Palette Suggestions
Option 1 Option 2
Option 3 Option 4
Wireframes
Information architecture Balsamiq Tip | Information architecture is the flow of content across the site or application(more info).
Home/Landing Page
Profile Messages
Offer
Overview
Create Offer About
New
Message
Settings Chat Box
Offer Detail
with Contact
Create Offer
Form
Info
Team
Click Contact
For the Developer
Database Model Balsamiq Tip | Use the Balsamiq add-on to make your own wireframe.
Figma Landing Page Prototype
Articulate your design decisions
by adding justifications
Food Item Component Detail (Mobile)
Contacts in Chat
BIO
Fritz Fischer is a 49-year-old personal
trainer from near Cologne. He discovered
his passion for sports as a child and
started his own business after
completing his education in sports and
fitness. Nowadays, he trains expatriates
living in Bangkok. He has a wife as well as
three children.
MOTIVATION
Fritz wants to stay fit even in his old age,
so he can still be there for his children for
a long time and travel the world with
them.
Age: 49 years
Family: Male
Job: Personal trainer
Location: Bangkok, Thailand
Archetype: ESFJ
Goals
1. Travel around the world
2. Build a house
3. Publish a book about fitness and
high protein diet
Frustrations
False rumors about sports and
nutrition.
User
Persona
Fritz Fischer
Expat in Bangkok
Character Traits:
● Perfectionist
● Funny
● Sporty
● Adventurous
● Krüsch/Picky
User
Persona
Lisa
Restaurant Staff
Age: 22 years
Family: Female
Job: Student
Location: Bangkok, Thailand
Archetype: INFP
Character Traits:
● Hard-working
● Honest
● Confident
● Funny
Goals
1. Become manager within five
years
2. Make a million euros
3. Go on a trip around the world
Frustrations
Bad restaurant food. It is always a risk
going to a new restaurant—even when
you order your trusted favorite dish, it
can turn out to be a disaster.
BIO
Lisa is 22 years old. She is a student
from Thailand. Now she is working a
part-time job as a restaurant staff. She
likes to talk with other people, and she
has a lot of service fields. She started
working at 18 years old. She can solve
any problem for the customer. She
loved to learn new things and
challenge herself.
MOTIVATION
Staying longer at work because you
believe in your work.
Next Steps
SMILE FRAMEWORK
S M
SERVICE MARKET
I L
INNOVATION
E
LIFE QUALITY EMPLOYMENT
• A platform that
connects user to
user
• User can share
and received the
food with other
user
• Geography :
Global market,
city people,
people live in
crowded place
• Demography :
White collar
workers, Students
• The innovative
platform could
connect user to
user
• Can save money
and reduce food
waste
• Small size of
workforce like
Administration
and Customer
services
What next?
➔ More Market Research
➔ Business Plan
➔ Finish Prototype
➔ User Testing
➔ Go Live
Timeline
Prototype
SEPT
User testing
OCT
Dev hand-off
NOV
Review
AUG
Wireframes
TODAY
User research
JUN
Requirements
gathering
MAY

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ShareMa - Project Wireframes

  • 2. Outline Similar Apps Color Palette Options Wireframes Next Steps
  • 4. 1 Too Good To Go We dream of a planet with no food waste, and every day we’re working on making that a reality. Our app is the most direct way for you to get involved - just download, log on, and get saving perfectly good, surplus food from your local stores. It’s always a surprise, at a great price, and an instant good deed for the planet. Get started now! Colors: Teal, Aqua, Mint
  • 5. Olio Join millions of neighbours all over the world who are using OLIO to share more, care more and waste less. Give & get free stuff, borrow & lend household items, and shop homemade – all directly from your community. Fight waste. Help your neighbours. Save our planet. Feel amazing! Colors: Teal, Fuschia, White
  • 6. Flashfood FlashFood partners with grocery stores across Canada and the U.S. to sell items nearing their expiration dates at discounted prices. Simply download the app and search for a grocery store near you that participates. Colors: Purple, White, Mint “Get massive savings on fresh food items like meat and produce that are nearing their best before date at grocery stores across Canada and the U.S.”
  • 7. Karma Find surplus food at great discounts Takeaway food from more than 20K restaurants across Sweden Be part of the most least ambitious climate movement “Radical Slacktivism” Colors: Pink, White, Black
  • 8. YourLocal Du kan spise lækker mad & redde jorden samtidig — sejt, ikk’? You can eat delicious food & save the planet at the same time — cool, right? Colors: Cactus Green, Pink, Mint, Purple, Dark Green
  • 9. FoodForAll Our mission is to make quality food affordable to all, while stopping perfectly good and delicious meals from being wasted. Their Website is a Mess… loads of heuristic errors. Colors: Light Blue, Neon Green, Cream
  • 10. ResQ Every month, people like you use ResQ to save tens of thousands of meals from ending up in the trash bin. With a 97% satisfaction rate on all orders, saving the world has never tasted this good! Colors: Teal, Light Blue, White, Gray, Black
  • 11. YoNoDesperdicio El hambre no deja de aumentar en un mundo en el que sobran alimentos y en el que un tercio de lo que se produce acaba en la basura. En 2020 ha vuelto a aumentar el hambre y según los informes internacionales la cifra estaría entre los 720 y 811 millones de personas en todo el mundo Colors: Green
  • 16. Information architecture Balsamiq Tip | Information architecture is the flow of content across the site or application(more info). Home/Landing Page Profile Messages Offer Overview Create Offer About New Message Settings Chat Box Offer Detail with Contact Create Offer Form Info Team Click Contact
  • 17. For the Developer Database Model Balsamiq Tip | Use the Balsamiq add-on to make your own wireframe.
  • 18. Figma Landing Page Prototype
  • 19. Articulate your design decisions by adding justifications Food Item Component Detail (Mobile)
  • 21. BIO Fritz Fischer is a 49-year-old personal trainer from near Cologne. He discovered his passion for sports as a child and started his own business after completing his education in sports and fitness. Nowadays, he trains expatriates living in Bangkok. He has a wife as well as three children. MOTIVATION Fritz wants to stay fit even in his old age, so he can still be there for his children for a long time and travel the world with them. Age: 49 years Family: Male Job: Personal trainer Location: Bangkok, Thailand Archetype: ESFJ Goals 1. Travel around the world 2. Build a house 3. Publish a book about fitness and high protein diet Frustrations False rumors about sports and nutrition. User Persona Fritz Fischer Expat in Bangkok Character Traits: ● Perfectionist ● Funny ● Sporty ● Adventurous ● Krüsch/Picky
  • 22. User Persona Lisa Restaurant Staff Age: 22 years Family: Female Job: Student Location: Bangkok, Thailand Archetype: INFP Character Traits: ● Hard-working ● Honest ● Confident ● Funny Goals 1. Become manager within five years 2. Make a million euros 3. Go on a trip around the world Frustrations Bad restaurant food. It is always a risk going to a new restaurant—even when you order your trusted favorite dish, it can turn out to be a disaster. BIO Lisa is 22 years old. She is a student from Thailand. Now she is working a part-time job as a restaurant staff. She likes to talk with other people, and she has a lot of service fields. She started working at 18 years old. She can solve any problem for the customer. She loved to learn new things and challenge herself. MOTIVATION Staying longer at work because you believe in your work.
  • 24. SMILE FRAMEWORK S M SERVICE MARKET I L INNOVATION E LIFE QUALITY EMPLOYMENT • A platform that connects user to user • User can share and received the food with other user • Geography : Global market, city people, people live in crowded place • Demography : White collar workers, Students • The innovative platform could connect user to user • Can save money and reduce food waste • Small size of workforce like Administration and Customer services
  • 25. What next? ➔ More Market Research ➔ Business Plan ➔ Finish Prototype ➔ User Testing ➔ Go Live