Are you ready to FIRE up your ABM?
Join Kerry Cunningham, Sr. Research Director at SiriusDecisions, and Matt Amundson, VP of Marketing at EverString, to understand how to combine fit, intent, recency, and engagement data to build a potent go-to-market strategy.
Register to learn:
- The definition of FIRE
- How to uncover high-fit prospects who are showing buying intent
- Strategies to align marketing and sales
- How to introduce FIRE within your company