With fandom conventions setting attendance records all over the country, it’s no secret that comic, gaming, anime and pop culture cons and other related events are big business. But who are the fans, and how have their interests and buying habits evolved? The answers to these questions could have a big impact on your business!
Eventbrite teams up with industry experts, Rob Salkowitz, and Jennifer K. Stuller, to give insights on how event organizers, publishers, retailers and the media industry alike can capitalize on the changing face of fandoms to drive further growth. In this presentation is data from an online survey conducted by Eventbrite to more than 2600 customers who purchased tickets to fandom events on their platform.