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Today, virtually all products that use electricity - from toys and coffee makers to cars and medical diagnostic machines - possess inherent data processing capability and the potential to be networked. These can be integrated into systems that connect people, processes, and knowledge to enable collective awareness and efficiencies. Machine-To-Machine (M2M) communications and cloud computing are combining to create new modes of asset intelligence, collaboration and decision making. Eurotech's Everyware Cloud is a software platform that quickly connects devices in order to build and manage end-to-end M2M applications.