Pinterest & Facebook for Heritage Institutions - Open Archives 2 1

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Pinterest & Facebook for Heritage Institutions - Open Archives 2 1

  1. 1. Open Archives 2.1, Stuttgart, Germany. April 4, 2014 Neil Bates, Marketing Specialist @nbates86 – Neil.Bates@Europeana.eu
  2. 2. Photo by Sascha Kohlmann (CC-BY-SA) http://www.flickr.com/photos/skohlmann/8845331143
  3. 3. * Visit to the Europeana portal in 2013 ** Impressions of collections available via Europeana on Facebook, Pinterest and Wikipedia in 2013
  4. 4. What can users do?
  5. 5. What can users do? • 6th biggest social source of 2012
  6. 6. What can users do?
  7. 7. What can users do? • 6th biggest social source of 2012
  8. 8. What can users do?
  9. 9. Mr. Irving as "Hamlet" at the Lyceum Theatre. Act I., scene IV. French National Library. (Public Domain) http://europeana.eu/portal/record/9200103/ark__12148_btv1b8437886b.html
  10. 10. Portrait of a couple in a landscape by Frans Hals. Rijksmuseum (Public Domain) http://europeana.eu/portal/record/90402/collectie_SK_A_133.html
  11. 11. Liverpool Port Sanitary Authority rat-catchers Wellcome Library – 1900-1920 (CC-BY-NC) http://europeana.eu/portal/record/9200105/wellcomeimages_org_record_V0030482.html
  12. 12. 0 100000 200000 300000 400000 500000 600000 700000 800000 900000 1000000 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Number of Impressions Number of users reached
  13. 13. Wellcome Library (CC-BY-NC) http://bit.ly/1fBAQP9
  14. 14. Wellcome Library (CC-BY-NC) http://bit.ly/1fBAQP9
  15. 15. French National Library(Public Domain) http://europeana.eu/portal/record/9200103/ark__12148_btv1b69289801.html
  16. 16. French National Library (Public Domain) https://www.facebook.com/photo.php?fbid=403733359713194&set=a.226137287472803.55676.226124280807437
  17. 17. Neil.Bates@Europeana.eu l @nbates86 l Europeana.eu

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