1.
EUROPEANA 2019
CONNECT COMMUNITIES
28 Nov 2019 | LISBON
The Europeana Network Association AGM 2018 - Europeana Foundation, CC BY
WIFI
Login: SSID: BNP-WIFI
Password: 1214EB0257

2.
Introduction to Impact Workshop
Europa [Material cartográfico] : Nach den vorzüglichsten Hülfsnitteln, Götze, Johann August Ferdinand, 1773-1819 Biblioteca Digital de Madrid Spain, Public domain
Moderated by Dafydd Tudur & Maja Drabczyk
The National Library of Wales & National Film Archive/Audiovisual
Institute Poland

3.
menti.com

4.
Why are we doing
this?
● To increase our understanding of the difference
we make
● To make better decisions (strategy/operations)
● To drive changes that improve performance
● To improve accountability to our stakeholders
● To articulate the value of our activities

5.
Agenda
11.00 Welcome and introduction
11.10-11.20 Simon Tanner
11.20-11.25 Workshop kick-off & Project selection
11.25-11.35 Strategic Perspectives & Value Lenses
11.35-11.45 Stakeholders & Empathy map
11.45-12.20 The Change Pathway
12.20-12.30 Next steps & Impact Community

6.
The Europeana Network Association AGM 2018 - Europeana Foundation, CC BY
Simon
Tanner
Professor of Digital Cultural
Heritage
King’s College London

7.
@SimonTanner

8.
@SimonTanner

9.
http://simon-tanner.blogspot.com/2017/10/BVI-Model-V2.html
The measurable outcomes
arising from the existence
of a resource that
demonstrate a change in
the life or life opportunities
of the community.
Impact defined
@SimonTanner

10.
@SimonTanner

11.
Impact Playbook

12.
Impact
Changes that occur for stakeholders
or in society as a result of activities.

13.
<Our Project>
Europa [Material cartográfico] : Nach den vorzüglichsten Hülfsnitteln, Götze, Johann August Ferdinand, 1773-1819 Biblioteca Digital de Madrid Spain, Public domain

14.
Our project
“We develop lesson plans on the topic of
migration, with teachers that will make their
classes more engaging for their students”

15.
Strategic Perspectives
Europa [Material cartográfico] : Nach den vorzüglichsten Hülfsnitteln, Götze, Johann August Ferdinand, 1773-1819 Biblioteca Digital de Madrid Spain, Public domain

16.
Economic
Social
Innovation
Organisation

17.
Value Lenses
Europa [Material cartográfico] : Nach den vorzüglichsten Hülfsnitteln, Götze, Johann August Ferdinand, 1773-1819 Biblioteca Digital de Madrid Spain, Public domain

18.
Utility
Learning
Existence/
prestigeCommunity
Legacy

19.
Stakeholders
Europa [Material cartográfico] : Nach den vorzüglichsten Hülfsnitteln, Götze, Johann August Ferdinand, 1773-1819 Biblioteca Digital de Madrid Spain, Public domain

20.
Stakeholder
A person, group, community, or organization
who you expect to experience a change or who
you design your activities around.

21.
Empathy Map
Europa [Material cartográfico] : Nach den vorzüglichsten Hülfsnitteln, Götze, Johann August Ferdinand, 1773-1819 Biblioteca Digital de Madrid Spain, Public domain

22.
You need to
make yourcourses more
engaging
How do I do
this? I have no
time!
Teacher
Disengaged
class
Looking on
the internet
for better
resources
No time
Engaged
students

23.
The Change Pathway
Europa [Material cartográfico] : Nach den vorzüglichsten Hülfsnitteln, Götze, Johann August Ferdinand, 1773-1819 Biblioteca Digital de Madrid Spain, Public domain

24.
The Change
Pathway

25.
Example: Migration
Project
✗History & Social
Sciences
Teacher
Collaborate
with teachers tocreate lesson
plans
↑ engagement
with students
through use of
HQ material
↑ educationalresourcesdeveloped
↑ in awareness
of relevance of
migrant history
↑ inquality/satisfaction of classesrun
Students More
open to cultural
diversity
↑ use of open
data in
education

26.
C󰉀I
p󰈸o󰇿󰈩s󰈻󰈏o󰈞󰈀l
‘In 󰉃 󰈹od 󰉉 󰇹 󰉄󰈏on
to I 󰈚 󰈦 󰈀c 󰉃’
wo 󰈸 󰈕s 󰈊 󰈡 󰈦
28-11-2019
Use 󰈻
Pla 󰉘 󰇻 󰈡 󰈢k 󰉃o
as 󰈻 󰈩 󰈼s 󰉃 󰈋 󰇵ir
im 󰈥 󰈀 󰇸t
Com󰈥󰈩󰉄󰇵d
ex󰈀󰈚󰈦l󰇵󰈻 o󰇿
t󰈊e C󰈋󰈀n󰈇󰇵
Pat󰈊󰉓󰈀y
Sha󰈸 󰈩󰈼
im 󰈥󰈀 󰇸t
ex 󰈥󰈩 󰈹󰈏en 󰇹󰈩 󰈼
Be 󰉅 󰈩r
un 󰇷 󰈩 󰈹s 󰉃 󰇽 󰈞di󰈝 󰈈
of 󰉃 󰈋 󰈩
Pla 󰉘 󰇻 󰈡 󰈢k
Bec󰈡󰈚󰇵󰈼 an
‘im󰈥󰈀󰇸t
p󰈸a󰇸t󰈎󰉃󰈏o󰈞󰈩r’
Tra󰈎󰈝 󰈼 󰈢t 󰈊e 󰈹
p 󰈸o 󰇿 󰈩s 󰈻󰈏o 󰈞 󰈀l󰈻
wi󰉃 󰈋󰈎n C 󰉀I
Num 󰇼 󰈩 󰈹 󰈢f
pe 󰈡 󰈥󰈘󰇵 in
wo 󰈸 󰈕s 󰈊 󰈡 󰈦
Tem 󰈥󰈘󰈀t 󰇵 󰇾o 󰈹
In 󰉃 󰈹o t 󰈡
Im 󰈥a 󰇸t
wo 󰈸 󰈕s 󰈊 󰈡 󰈦
Al󰈗o󰇸󰈀t󰇵󰇷
ti󰈚󰈩 󰇽󰉄 t󰈊e
Eur󰈡󰈥󰇵a󰈞󰈀
Con󰇾󰈩󰈹󰇵n󰇹e
The I 󰈚 󰈦 󰈀c 󰉃
Pla 󰉘 󰇻 󰈡 󰈢k
Wid 󰈩󰈸
aw 󰈀󰈸 󰇵󰈞es 󰈻 󰈡󰇿
t󰈊e 󰈎󰈛p󰇽 󰇹󰉄 of
C󰉀I
Im󰈥a󰇸t
f󰈸a󰈛󰈩w󰈢󰈸󰈕
em󰇼󰈩󰇶d󰇵󰇷 i󰈞
C󰉀I
C󰉀I t󰈊a󰉄
un󰇷󰈩󰈹s󰉃󰇽󰈞d󰈻 &
ar󰉃󰈎󰇸󰉊la󰉃󰈩󰈼 󰈏t󰈻
ow󰈝 󰈎󰈛p󰇽󰇹󰉄
Par󰉃󰈎 󰇸󰈏pa󰈝 󰉄s,
fa󰇹󰈎󰈘󰈏ta󰉃 󰈡󰈹s an 󰇷
p󰈸e󰈼󰈩n󰉃 󰇵󰈹s’
ti󰈚 󰈩

27.
The Change
Pathway
The
stakeholder
we are
designing the
Pathway for.
The
investments
we are making
in time/money
to realize our
activities.
The
things that
we do.
Direct
results of
our
activities.
Changes that have
occurred in (or for)
our stakeholders as
a direct result of our
activities.
Changes that
have occurred
in (or for) our
stakeholders
that our
activities have
contributed to.

28.
The Europeana Network Association AGM 2018 - Europeana Foundation, CC BY
What’s next?

29.
menti.com

30.
Please complete our Survey
tiny.cc/ImpactSurvey
Join the Community
tiny.cc/ImpactCommunity
Download the Playbook
tiny.cc/ImpactPlaybook

31.
The Europeana Network Association AGM 2018 - Europeana Foundation, CC BY
BREAK
#Europeana2019
#EuropeanaCommunities

32.
Music to my ears: making rights
understandable
Europa [Material cartográfico] : Nach den vorzüglichsten Hülfsnitteln, Götze, Johann August Ferdinand, 1773-1819 Biblioteca Digital de Madrid Spain, Public domain
Juozas Markauskas
Dizi
Jurga Gradauskaitė
Independent
Moderated by

33.
The Europeana Network Association AGM 2018 - Europeana Foundation, CC BY
Juozas
Markauskas
Project Manager
Dizi
‘Music to my ears:
making rights
understandable’

34.
The Europeana Network Association AGM 2018 - Europeana Foundation, CC BY
Jurga
Gradauskaite
Independent attorney-at-law
Independent
‘PRESENTATION TITLE’

35.
GLAM
people
AUDIENCE?
Creators
(re-users)

36.
WHAT IS LABELLING?
An activity that helps to
communicate the copyright and
re-use status of digital
objects to the public

37.
WHAT IS LABELLING?
User perspective
What I am allowed to do?
Can I share or re-make
the object ?

38.
WHAT IS LABELLING?
“usage rights”

39.
edm:rights
Better
visibility
Increased
traffic
Openness and
re-use
WHY LABELLING IS IMPORTANT?
<EDM>

40.
WHY LABELLING IS IMPORTANT?
open and
legitimate
dissemination
and use of CHO
J.Markauskas
CC BY

41.
HOW DOES IT LOOK LIKE?
Creative
Commons
Licences
RIGHTS
STATEMENTS
Public
Domain

42.
CC and RS in real life

43.
is labeLling legal?
PD https://www.flickr.com/photos/biodivlibr

44.
Workshops
HANDS ON TRAINING
Real life examples
J.Markauskas
CC BY

45.
RAFFI YOUREDJIAN
CC BY-NC

46.
Open Street Map
Cape Verde

47.
Bibliothèque nationale de
France, département Cartes
et plans
France
MAP OF CAPE VERDE ISLANDS

48.
Arts Council Norway
Municipal Ecomuseum, Portugal
Historical photos from Cape Verde

49.
Cape Verde flora
Muséum national d'Histoire
naturelle, France
Botanical Museum Berlin-Dahlem,
Germany

50.
and Cape Verde Fauna
National Museum of Natural History,
Lisbon, Portugal
Naturalis Biodiversity Center,
Netherlands

51.
At the shores, 1956
National Library of Finland

52.
Institut de Cultura de Barcelona,
Spain
STAMPS

53.
Severin Worm-Petersen
Norsk Teknisk Museum, Sweden
Welcome Collection, UK
Charles Robert Darwin

54.
Batuque
http://www.europeana.eu/portal/en/record/
2059208/archives_items_55935_.html?q=
Batuque#dcId=1574427111376&p=1
Instituto de Investigação Científica Tropical, Potugal
Museu do DundoMuahossa

55.
wiki

56.
Labels that made my life so much easier

57.
What they mean

58.
Non-labelled material

59.
Do you want
to hear what
we sound like?
The British Library, UK

60.
Woodleywonderworks
Pedro Felix
Miguel Lourenço
Finka Pé

61.
EUROPEANA 2019
CONNECT COMMUNITIES
29 Nov 2019 | LISBON
The Europeana Network Association AGM 2018 - Europeana Foundation, CC BY

62.
Achieving inclusivity & diversity in the
Europeana Network
Europa [Material cartográfico] : Nach den vorzüglichsten Hülfsnitteln, Götze, Johann August Ferdinand, 1773-1819 Biblioteca Digital de Madrid Spain, Public domain
Killian Downing, Tola Dabiri
& Larissa Borck

63.
The Europeana Network Association AGM 2018 - Europeana Foundation, CC BY
Larissa
Borck
Marketing Coordinator
Europeana Common Culture
Swedish National Heritage Board
‘Creating chances within an
open Europeana network’

64.
Banbyggnad Inlandsbanan. Gruståg i Meselefors. Järnvägsmuseet, Public Domain.
Openness in
the
Europeana
network

65.
“Although it has decreased – from 24% in 2013 to less than 15% in 2019 – the youth
unemployment rate is still very high in the EU (with peaks of more than 30% in
several countries) and more than double the overall unemployment rate (less than
7%) and masks big differences between countries.” The European Commission,
2019
Inviting young
professionals
This is not only about finding a job, it’s about the specific challenges
we as young people encounter on the job market in our sector.

66.
Damenpyramide, Heinrich Hamann. Museum für Kunst und Gewerbe, CC0.
Every single one counts

67.
The network effects
Spread the work
in education
Create open
spaces for
conversations
Offer
opportunities to
learn & contribute

68.
Barriers and blind
spots
● Internships as chance and challenge
● Missing links to students’ associations
● Conference designs
● Working conditions in the cultural heritage sector
AB02c, 3:e klass sovvagn. Järnvägsmuseet, Public Domain.

69.
Banbyggnad Inlandsbanan. Gruståg i Meselefors. Järnvägsmuseet, Public Domain.
Thank you!
Larissa Borck
Twitter: @larissa_borck

70.
The Europeana Network Association AGM 2018 - Europeana Foundation, CC BY
Tola
Dabiri
Managing Director
UK Centre for Carnival Arts
Digital Diversity and Inclusion

71.
Making the record keeping workforce representative:
project and literature review
By Tola Dabiri

72.
Introduction
In November 2018 I was commissioned to
undertake a literature review by the ARA
The aim was to examine any reports, articles or
project evaluations
BAME professionals and gender equality in the
workplace

73.
Methodology
Literature Search
Online, search terms such as BAME, equality, workforce, archives,
museums
Literature assessment
Sift of most suitable papers

74.
Literature Review
Not just BAME and gender, but also social class
A lot of papers about diversifying engagement
More available online that I initially thought
Found about 80 but no time to summarise them all – some very long
and dense!

75.
Findings: Hand Wringing
Character Matters – social and economic characteristics of the
museum sector workforce
PANIC! It’s an arts emergency
Gender and Technology in Libraries (Lamont)

76.
Findings: Handwashing
Equalities and Diversity Action Plan – CILIP
The Impact of Diversify scheme on participants- MA

77.
Findings: DIY
Arts Council England
Guide to Producing Equality Action Objectives and Plans in NPOs
Other guides and case studies for its funded organisations but very
little about ACE itself

78.
Some conclusions and
recommendations

79.
Done to Us not with us
97.6 % White
On Inequality Regimes
DILON (Diversity in Libraries of the North)

80.
At us not With Us
Very little talking and consultation EXCEPT
Association of Research Librarians (USA)
Most realistic and radical approach
Has access to huge resources and investment in programme
Widespread support

81.
Sustained systematic change
Archives Accreditation Scheme
Widening entry routes

82.
Q&A

83.
What does our
future look like?
What do we need
to do?
More peoplejoining our
conversation
A forum to
enable
discussion

84.
Thankyou!
Europa [Material cartográfico] : Nach den vorzüglichsten Hülfsnitteln, Götze, Johann August Ferdinand, 1773-1819 Biblioteca Digital de Madrid Spain, Public domain

85.
The Europeana Network Association AGM 2018 - Europeana Foundation, CC BY
BREAK
#Europeana2019
#EuropeanaCommunities

86.
Communicating the value of digital
culture to stakeholders
Europa [Material cartográfico] : Nach den vorzüglichsten Hülfsnitteln, Götze, Johann August Ferdinand, 1773-1819 Biblioteca Digital de Madrid Spain, Public domain
Moderated by Susan Hazan
The Israel Museum, Jeruzalem

87.
The Europeana Network Association AGM 2018 - Europeana Foundation, CC BY
Eleanor
Kenny
Head of Communications and
External relations
Europeana Foundation
‘TELLING YOUR STORY
IN A WAY THAT MATTERS’

88.
#AllezCulture

89.
The Europeana Network Association AGM 2018 - Europeana Foundation, CC BY
Dafydd
Tudur
Head of Digital Access Section
National Library of Wales

90.
The CHI Perspective

91.
The CHI Perspective (?)

92.
The CHI Perspective (?)
● Passionate belief in the value of cultural heritage

93.
The CHI Perspective (?)
● Passionate belief in the value of cultural heritage
● Strong commitment to cultural heritage institution

94.
The CHI Perspective (?)
● Passionate belief in the value of cultural heritage
● Strong commitment to cultural heritage institution
● Discussion on value tends to focus on ‘existence’ and
‘legacy’ - collections and role of CHI

95.
The CHI Perspective (?)
● Passionate belief in the value of cultural heritage
● Strong commitment to cultural heritage institution
● Discussion on value tends to focus on ‘existence’ and
‘legacy’ - collections and role of CHI
● Limited access to organisational communication
channels

96.
The CHI Perspective (?)
● Passionate belief in the value of cultural heritage
● Strong commitment to cultural heritage institution
● Discussion on value tends to focus on ‘existence’ and
‘legacy’ - collections and role of CHI
● Limited access to organisational communication
channels
… and we want everyone to see the value of cultural
heritage and cultural heritage institutions!

97.
bit.ly/NLWimpactblog
Prosiect Wicipobl
The Welsh Portrait Archive
Over 4,800 portraits
Pre-1880 prints, photographs
and paintings

98.
100% interested in attending similar
events in the future
100% had ideas for projects
28% saw potential for commercial
projects
Creative industries

99.
100% wanted to use Wikipedia in
the classroom again
90% felt confident to contribute
to Wikipedia independently
46% of the participants went on
to edit Wikipedia again within
four weeks
Education
bit.ly/WicipoblReport

100.
Well-being of Future Generations (Wales) Act 2015

101.
The Europeana Network Association AGM 2018 - Europeana Foundation, CC BY
Katherine
Heid
Cabinet Member in charge of
Culture, Youth and Social Affairs
EESC - European Economic and Social
Committee

102.
Ten tips for communicating with stakeholders
1. Think about the different institutions you deal with
● don’t always focus on just on one
● start with the ones you have contacts with
2. Link to the policy/political agenda
3. Think about timing - what’s happening in their calendar?
4. Show that what your doing is in the needs of the citizens - core European values
5. Make it short
6. Strength in numbers - not just stats also the strength of a community or group voice
7. Storytelling - tell them a story
● think about connecting with speech writers
8. Be supportive of your allies
9. Be politically engaged yourself
10. Support the European agenda

103.
The Europeana Network Association AGM 2018 - Europeana Foundation, CC BY
Discussion

104.
SEE
Full view of activities
Limited time with
policymakers
Participants and user
groups
Activities in
organisational context
SAY & DO
Write or provide data for statistical reports
Report to management - documents and committees
Share stories with marketing staff
Tweet about collections
THINK
Passionate belief in the value of cultural heritage
Unsure how policymakers view our activities
Fear that the stats don’t convey the value
HEAR
What CEOs and senior mgmt
are saying about Government
priorities
Feedback from users /
participants
Lack of awareness of the value and
importance of our work
Budget cuts are making it difficult
Technology is developing so quickly
Want more people to see the value of cultural
heritage and cultural heritage institutions
.

105.
TALKING PAINS AND
GAINS
Pains: What are their fears, frustrations, anxieties?
Gains: What are their needs, hopes and desires?
What do they think and feel?
What do they see?
What do they hear?
What do they say and do?
1 significant
‘pain’
1 significant‘gain’

106.
THANK YOU
Join Europeana Impact and/or
Europeana Communicators
to continue the conversation!
Europa [Material cartográfico] : Nach den vorzüglichsten Hülfsnitteln, Götze, Johann August Ferdinand, 1773-1819 Biblioteca Digital de Madrid Spain, Public domain

107.
Europa [Material cartográfico] : Nach den vorzüglichsten Hülfsnitteln, Götze, Johann August Ferdinand, 1773-1819 Biblioteca Digital de Madrid Spain, Public domain
europeana.eu
@EuropeanaEU