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Social Media Readiness in Today's Digital Economy!

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Building the blocks of digital success by preparing you to the world of social media.

Published in: Social Media
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Social Media Readiness in Today's Digital Economy!

  1. 1. Will it blend? COVER
  2. 2. Will it blend?
  3. 3. SLIDES 7-12 pending
  4. 4. SLIDES 7-12 pending
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  6. 6. SLIDES 7-12 pending
  7. 7. Recommendations • Focus on programs not tactics • Shift budget to social media, but measure the impact • Understand audiences and business outcomes to make online tools work – Develop a listening practice – Monitor the impact of social media on brand awareness and image
  8. 8. Recommendations • Create Social platforms with current customers in mind • Set up real metrics • Work to optimize ROI and ROE (Return on engagement)
  9. 9. Thank You

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