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8 motivational tips for an enjoyable blogging experience


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A quick guide to the blogosphere

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8 motivational tips for an enjoyable blogging experience

  1. 1. A quick guide to the blogosphere 8 motivational tips for an enjoyable blogging experience By @esmeraldave from
  2. 2. What is a blog?  A blog (web log) is a website consisting of entries (= posts) appearing in reverse chronological order with the most recent entry appearing first (like a diary)  I am a blogger blogging in the blogosphere By @esmeraldave
  3. 3. Web 2.0 = the social web  People want to join the conversation  User-generated content ● Personal websites, forums and online chats ● Blogs, social networking  173 million of blogs How blogging can benefit your brand By @esmeraldave
  4. 4. Blog styles By @esmeraldave
  5. 5. Pharmaland By @esmeraldave
  6. 6. Agencies By @esmeraldave
  7. 7. Oliver Caporn’s blog By @esmeraldave
  8. 8. Pan employees’ blog By @esmeraldave
  9. 9. What inspired me By @esmeraldave
  10. 10. Science is So Sexy… By @esmeraldave
  11. 11. 8 motivational tips for an enjoyable blogging experience By @esmeraldave
  12. 12. 1. I’m an expert in…  What kind of blogger are you? ● Easy money seeker ● Passionate about writing or about a subject  It is easier to blog about what you know ● More likely to put time and effort ● Less likely to abandon ● Less likely to run out of ideas ● Passion shows through your writing - It helps grow an audience which in turn will push you to keep on writing By @esmeraldave
  13. 13. The passionate bunch By @esmeraldave
  14. 14.  Bringing something different welcomes you into a community 2. And my blog is different… By @esmeraldave
  15. 15. Science is So Sexy is different… By @esmeraldave
  16. 16.  Copywriting 101  Irresistible title  The first 30 seconds count 3. Please stay and read my blog… From Science is So Sexy Check your grammar Write short sentences and paragraphs Be clearBe specific Use simple words Organize your thoughts By @esmeraldave
  17. 17. Irresistible titles By @esmeraldave
  18. 18.  Blogging is a conversation between you and your readers 4. I write for you… out there! By @esmeraldave
  19. 19. I’m a scientist but I speak like you By @esmeraldave
  20. 20.  Adding questions helps a reader feel involved 5. What do you think?
  21. 21.  Replying to comments prompts interaction 5. What do you think? By @esmeraldave
  22. 22. 6. My posts are pretty  A post is easier to read if there are images breaking the text  Thanks to Pinterest, relevant images also serve as a promotional tool By @esmeraldave
  23. 23. 7. Come and have a look  Advertising your new article via social networks allows you to reach people from all over the world By @esmeraldave
  24. 24. Example of self promotion By @esmeraldave
  25. 25. Example of self promotion By @esmeraldave
  26. 26. Example of self promotion By @esmeraldave
  27. 27. 8. I’ll update my blog soon  Updating regularly and consistently leads to visitors becoming regulars By @esmeraldave
  28. 28. For an enjoyable blogging experience  Write about what you know  Differentiate yourself within your niche  Write well  Use the correct tone of voice for your audience  Interact with readers through comments  Add relevant images  Promote your post via social networks  Update regularly and consistently By @esmeraldave
  29. 29. Happy blogging! By @esmeraldave