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Eric Ortiz, Founder/CEO l getevrybit.com
eric@getevrybit.com l 860-751-9771
How Do We Democratize
Mobile Media Monetization?
ERYBIT
Mobile multimedia
storytelling app.
Control and monetize
content.
Increase audience
engagement.
Maximize revenue
opportunities.
Total Addressable Market
200M smartphone users
Serviceable Available Market
66M mobile content creators
Serviceable Obtainable Market
7M active mobile content
creators
Media: $5K/year
Businesses: $1.2K/year
Individuals: $60/year
Market Opportunity
$1
milion
$21M
$2B
$30B
Freemium Business Model
Millions 2016 2017 2018 2019 2020
Revenues $71K $1.29 $3.54 $23.49 $121.25
Expenses $315K $1.35 $6.03 $12.63 $26.26
Net $244K $36K $2.49 $10.86 $94.99
ServicesSubscriptionEnterprise Marketplace
Evolution of Storytelling
Evrybit is the first open, integrated, real-time, collaborative
media, mobile-first storytelling platform + marketplace.
How Are We Different?
EVRYBIT
SCRIBBLE
LIVE
STELLE
R
STORIFY
TWITTE
R
Mobile first X X X
Multimedia
production
X X X X X
Collaborative
storytelling
X X X
Centralized
presentation
X X X X
Accessible
Marketplace
X
2
Marketing Plan
B2B for initial rollout
Target sports, SMBs, schools
Sell $99-$500 services
Email, referral program
Strategic partnerships
Expand to B2C
Target underserved, Gen Z
Freemium model
Activate marketplace
Localize network effects
Founders + Team
ERIC ORTIZ
CEO and Cofounder
DREW FALKMAN
CTO and Cofounder
MARIA BURNS ORTIZ
Advisor and Cofounder
Total team members: 7 (5 full-time, 2 part-time)
Total years experience: 25 media, 50 development
Who's Using Evrybit?
iOS
April
2015
2.0Revenue Android
November
2015
Milestones
April
2016
Web
Seed
$300K
November
2014
December
2015
February
2016

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Evrybit slide deck

Editor's Notes

  1. Honor and privilege to be here. My name is Eric Ortiz. I am the founder and CEO of Evrybit. We are a DIY mobile toolkit for media and marketing. Our all-in-one app makes storytelling easy, fun and profitable.
  2. Enterprise licensing Individual subscriptions Advertising Marketplace
  3. Users can have static display ads alongside ScribbleLive, CoverItLive and Tumblr content, but the ads cannot be delivered within a story stream. Evrybit will have embeddable ads within story stream, similar to what Facebook does. Tumblr has limited data on users. Don’t know who audience is with Tumblr.
  4. We speed up and simplify the production of stories.
  5. Degree of prototype development Product development began in early January 2014. We have a working prototype and plan to begin beta testing in June. We expect to have an iOS minimum viable product built by September.