Building U.S. Exposure
What we hear No one  understands  my story I am undervalued I can’t  find buyers I need access  to more capital
U.S. Capital Markets The world’s largest pool of capital is next door $11  trillion in mutual fund assets 48%  of global A...
Accessing the U.S. Where do  I start? When is the  right time  to start? Who do  I call? How much  time will  this take?
U.S. investors are active here of all trading on the TSX is international % 4 0 billion $ 2 8 5 of trading comes from the ...
What kind of profile do you have south of the border?
Attracting investment SELL side BUY SIDE IR   consultants ISSUER
Specialization Bankers Analysts Sales Buy side industry specific generalists generalists, industry specific  & niche speci...
What about retail? <ul><li>Social media </li></ul><ul><li>Traditional media  </li></ul><ul><li>channels </li></ul>Ground u...
Financial centers San Francisco Montreal Calgary Vancouver New York Boston Toronto Chicago Los Angeles Minneapolis Denver ...
Panelists Noel Brown Managing Director of Healthcare  Investment Banking  Alger Boyer Managing Director of Institutional  ...
How does the process of building your profile in the U.S. capital markets begin?
What is the most effective way for a Canadian issuer to gain the attention of U.S. investors?
When does it make sense for an issuer to try to gain the attention of U.S. investors?
What are the typical liquidity and market cap levels a U.S. investor needs to see for an investment consideration?
Is a U.S. listing the answer to a Canadian issuers problems?
Is it possible to gain research coverage from a U.S. analyst without that listing?
How does the buy side differ in the U.S. versus Canada? Should I tailor my story to the U.S. audience?
Questions?
Thank you!
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Building U.S. Exposure

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It’s a fact: 40% of trading on the TSX comes from outside of Canada.

Check out this TMX Equicom webinar to learn how to:

• Connect with key U.S. decision makers on both the buy- and sell-side
• Attract their attention and stay on their radar
• Build a sustainable program; and
• Enhance market demand

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Building U.S. Exposure

  1. 1. Building U.S. Exposure
  2. 2. What we hear No one understands my story I am undervalued I can’t find buyers I need access to more capital
  3. 3. U.S. Capital Markets The world’s largest pool of capital is next door $11 trillion in mutual fund assets 48% of global AUM Canada = 2% of global mutual funds
  4. 4. Accessing the U.S. Where do I start? When is the right time to start? Who do I call? How much time will this take?
  5. 5. U.S. investors are active here of all trading on the TSX is international % 4 0 billion $ 2 8 5 of trading comes from the U.S.
  6. 6. What kind of profile do you have south of the border?
  7. 7. Attracting investment SELL side BUY SIDE IR consultants ISSUER
  8. 8. Specialization Bankers Analysts Sales Buy side industry specific generalists generalists, industry specific & niche specific resources & everything else general industry coverage general industry coverage drill down specific niche specific
  9. 9. What about retail? <ul><li>Social media </li></ul><ul><li>Traditional media </li></ul><ul><li>channels </li></ul>Ground up strategy Retail brokers cannot proactively solicit clients to invest Requires Blue Sky statute eligibility <ul><li>S&P Corporation Records program </li></ul><ul><ul><li>• 38 States, excluding CA and NY </li></ul></ul>
  10. 10. Financial centers San Francisco Montreal Calgary Vancouver New York Boston Toronto Chicago Los Angeles Minneapolis Denver Miami Houston
  11. 11. Panelists Noel Brown Managing Director of Healthcare Investment Banking Alger Boyer Managing Director of Institutional Sales & Trading Jeff Hoo Principal, Lead Micro-cap Portfolio Manager and Senior Analyst
  12. 12. How does the process of building your profile in the U.S. capital markets begin?
  13. 13. What is the most effective way for a Canadian issuer to gain the attention of U.S. investors?
  14. 14. When does it make sense for an issuer to try to gain the attention of U.S. investors?
  15. 15. What are the typical liquidity and market cap levels a U.S. investor needs to see for an investment consideration?
  16. 16. Is a U.S. listing the answer to a Canadian issuers problems?
  17. 17. Is it possible to gain research coverage from a U.S. analyst without that listing?
  18. 18. How does the buy side differ in the U.S. versus Canada? Should I tailor my story to the U.S. audience?
  19. 19. Questions?
  20. 20. Thank you!

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