SugarCRM User Group ONLINE: Email Campaigns Part III

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Learn advanced campaign management and reporting techniques in SugarCRM. Epicom’s Engineering Manager, Eric Wikman, will give a training session on how to view the status of your campaign and tracked links. Also, take your emails to the next level by scheduling emails to build your own nurturing campaign in Sugar. You'll also learn about integrated solutions for extending your email marketing. The User Group will wrap up with open discussion and an Epicom engineer will moderate a Q&A session among attendees.

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SugarCRM User Group ONLINE: Email Campaigns Part III

  1. 1. SugarCRM User Group March 13th Topic: Email Campaigns Part III
  2. 2. Today’s Speaker Eric Wikman Engineering Manager Epicom Corporation eric@epicom.com
  3. 3. Agenda• SugarCRM training on: – How to track and report on the status of your campaign after the email is sent. – How to create and manage target, suppression, test, and seed lists. – How to use workflow rules for scheduling emails to be sent out automatically.• Learn about integrated solutions for extending your email marketing.• Q&A with presenters and Epicom engineers
  4. 4. Upcoming User Groups• Tuesday, May 22nd – Topic to be determined. Send topic ideas to amanda@epicom.com or post on the “SugarCRM User Group – ONLINE” LinkedIn group.
  5. 5. DEMO in Sugar
  6. 6. Integrated Email Solutions• Pardot Marketing Automation – Syncs opportunities to better measure the ROI of your email marketing efforts. – Advanced drip marketing engine. – Automation rules to manage segmentation lists.• Constant Contact &MailChimp – Syncs contacts from CRM to email lists in Constant Contact. – Report on the campaign from in Sugar.
  7. 7. Questions?Join the LinkedIn Group:SugarCRM User Group - ONLINEor email: info@epicom.com

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