1.
By now you’ve
heard that we
adopted a bold
new vision

2.
An America freed
from ageism

3.
Dictionary.com defines
ageism in the following
way

4.
1. discrimination against persons of
a certain age group.
2. tendency to regard older person
as debilitated, unworthy of attention,
or unsuitable for employment.

5.
While the primary focus
of our work is the impact
of ageism on older
adults…

6.
…ageism affects
people of all ages

7.
And we are
ALL aging

8.
You can
already
identify
ageism
when you
see it

9.
It’s in
the
greeting
card
aisle

10.
It’s in the words
we use

11.
I’m having a
senior
moment!

12.
It’s in
advertisements

13.
Research
tells us that
ageism has
a powerful
impact at
the
individual
level

14.
Older people with
positive age bias are
44% more likely to
recover from severe
disability
This Association Between Positive Age Stereotypes and
Recovery from Disability in Older Persons, JMA, 2012:308 (19):
1972-1973. Levy, Slade, Murphy and Gill

15.
Elders with positive
self perceptions of
aging live 7.5 years
longer than elders with
less positive self
perceptions of aging
Longevity Increased by Positive Self-Perceptions of Aging," Becca R. Levy and Martin
D. Slade, Yale University, Suzanne Kunkel, Miami University of Ohio, and Stanislav V.
Kasl, Yale University; Journal of Personality and Social Psychology, Vol. 83, No. 2.

16.
But what
about
when the
rubber
meets the
road?

17.
Ageism
inhibits
workforce
recruitment
and retention

18.
Ageism creates
resistance to seeking
services, supports, and
housing

19.
Ageism clouds
the public view of
aging services

20.
Ageism
inhibits
philanthropy

21.
Take a Stand
Against Ageism
Ageism
creates
barriers to
advocacy

22.
We know that elders are a
dynamic resource within our
society

23.
So we have a unique
opportunity to disrupt ageism

24.
LeadingAge members
are already taking steps
everyday

25.
Hosting community conversations
with staff, elders, and boards of
directors

26.
Changing language
• Older person
• Elder
• Older adult
Elderly
• Community
• Name of the
organization
Facility

27.
Partnering with academic
institutions to conduct
research

28.
Infusing
intergenerational
connection into
the daily life of
organizations

29.
Please join us!

30.
leadingage.org/
ageism