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Non For Profit Social Networking


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Non For Profit Social Networking

  1. 1. SOCIAL NETWORKING Emily Kelps
  2. 2. ENTRÉ COMPUTER SOLUTIONS <ul><li>Supporting the Rockford Area for over 25 years. </li></ul><ul><li>We are more than a computer store: </li></ul><ul><ul><li>Network Cabling </li></ul></ul><ul><ul><li>Troubleshooting </li></ul></ul><ul><ul><li>System Maintenance </li></ul></ul><ul><ul><li>Service Center </li></ul></ul><ul><ul><li>Training </li></ul></ul><ul><ul><ul><li>Applications </li></ul></ul></ul><ul><ul><ul><li>Soft Skills </li></ul></ul></ul><ul><ul><ul><li>Social Media Workshops </li></ul></ul></ul><ul><ul><ul><li>HIPAA </li></ul></ul></ul>
  3. 3. WHY SOCIAL NETWORKING FOR FUNDRAISING <ul><li>People can say no to people when asked to give. </li></ul><ul><li>People have a harder time saying no to a friend. </li></ul><ul><ul><li>- Institute for Giving </li></ul></ul><ul><li>Build Donor Relationships </li></ul><ul><ul><li>See article. </li></ul></ul>
  4. 4. GOOGLE <ul><li>Google AdWords </li></ul><ul><ul><li>Grants available for free advertising space. </li></ul></ul><ul><ul><li>Must have current 501(c)(3) status , as assigned by the Internal Revenue Service. </li></ul></ul><ul><li>Google AdSense </li></ul><ul><ul><li>Earn revenue online by displaying Google ads on your site. </li></ul></ul><ul><ul><li>Customize ads to match your site's look and feel. </li></ul></ul><ul><li>Can’t use both. </li></ul>
  5. 5. FACEBOOK.COM <ul><li>Facebook today has 200 million-plus members </li></ul><ul><li>For people who think the networks are just for kids, the average new Facebook enrollee is in the mid-30s. </li></ul><ul><li>Fan Pages </li></ul>
  6. 6. TEXT DONATING <ul><li>Give By Cell </li></ul><ul><li> </li></ul><ul><li>The mGive Foundation </li></ul><ul><li>Requirements </li></ul><ul><ul><li>US Non-Profit Organization registered as a 501c3 with at least $500,000 in annual revenues </li></ul></ul><ul><ul><li>Letter of Determination (Form 1045) </li></ul></ul><ul><ul><li>501c3 must be in good standing for at least one year </li></ul></ul><ul><ul><li>Patriot Act Compliant </li></ul></ul><ul><ul><li>File 990 </li></ul></ul><ul><ul><li>Have privacy policy that allows for donor opt-outs </li></ul></ul>
  7. 7. PAYPAL DONATIONS <ul><li>Discounted fees for nonprofits with 501 (c)(3) status </li></ul><ul><ul><li>More than $100,000 in monthly volume: 1.9% + $.30 per transaction </li></ul></ul><ul><ul><li>Less than $100,000 in monthly volume: 2.2% + $.30 per transaction </li></ul></ul><ul><ul><li>All other nonprofits are charged our standard low transaction rates. Discounted rates do not apply to transactions made using Website Payments Pro or Virtual Terminal. </li></ul></ul><ul><li>App in FaceBook for Paypal. </li></ul>
  8. 8. LINKEDIN.COM <ul><li>LinkedIn has over 41 million members in over 200 countries and territories around the world. </li></ul><ul><li>A new member joins LinkedIn approximately every second, and about half of our members are outside the U.S. </li></ul><ul><li>Executives from all Fortune 500 companies are LinkedIn members. </li></ul>
  9. 9. LINKEDIN FEATURES <ul><li>Search </li></ul><ul><ul><li>People </li></ul></ul><ul><ul><li>Jobs </li></ul></ul><ul><ul><li>Answers </li></ul></ul><ul><li>Groups </li></ul><ul><li>Profile </li></ul><ul><li>Contacts </li></ul><ul><li>Inbox </li></ul><ul><li>Applications </li></ul>
  10. 10. TWITTER.COM <ul><li>140 characters to answer the question, “What are you doing?” </li></ul><ul><li>Follow industry leaders who post links to important resources and influence conversations </li></ul><ul><ul><li>Post questions for quick answers and answer others’ questions to establish your credibility and expertise </li></ul></ul><ul><ul><li>Create links to your Web site or blog </li></ul></ul><ul><ul><li>Keep up on the buzz in your industry </li></ul></ul><ul><ul><li>Network with like-minded people. </li></ul></ul>
  11. 11. GOOGLE ALERTS <ul><li>Create Alert </li></ul><ul><li>Emails with link of new web content based on that search item </li></ul>