| 1Johan Boström, VP, Strategy
| 2
GANT
 The company: GANT is a well known global
fashion brand that provides fashion for men,
women and kids online, in...
| 3
GANT
Target:
 Increase Time-to-market.
 Improve onboarding process to webshops.
 More control over product enrichme...
| 4
2014-03-19Copyright inRIver. | 5
| 62014-03-19Copyright inRiver
Field Value
Item number 12345-22
Item name SHOE FTB 13
Price 1399.00
On stock 188 pcs
Shelf...
| 7
EXCEL HELL
2014-03-19Copyright inRiver 7
| 82014-03-19Copyright inRIver.
| 92014-03-19Copyright inRiver
| 10
GANT
 Action:
 Analyses of the situation
 Centralised product information
 Implemented Marketing hub
 Changed eC...
| 11
| 12
| 13
| 15
RESULTS - GANT
 Faster to time-to-market
 Cross-channel consistency
 Increased conversion rate
 Efficient distrib...
| 16
QUESTIONS
2014-03-19Copyright inRiver
| 172014-03-19Copyright inRiver
| 18
inRiver Commercial break if there is time
| 19
WE´RE DESIGNED FOR RETAIL & FASHION!
| 20
INRIVER RESULTS
 Faster time to market
 Increase operational excellence
 Better customer journey
2014-03-19Copyrig...
| 21
INRIVER USP
 Easy to use
 Easy to implement
 Best of breed
2014-03-19Copyright inRiver
| 22
INRIVER IS PIM SIMPLIFIED
 Fast to deploy – be up and running in weeks, not months/years
 Scalable – start small an...
| 232014-03-19Copyright inRiver
Mobile
E-mail marketing
Print
In-store display’s
Web
Intershop
Marketplaces
Category
manag...
2014-03-19Copyright inRIver. | 24
2014-03-19Copyright inRIver. | 25
Johan Bostrom - inRiver - eRetail 2014
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Johan Bostrom - inRiver - eRetail 2014

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Johan Bostrom - inRiver - eRetail 2014

  1. 1. | 1Johan Boström, VP, Strategy
  2. 2. | 2 GANT  The company: GANT is a well known global fashion brand that provides fashion for men, women and kids online, in 40 stores and through 4,000 selected retailers.  Challenge: Too long Time-to-market. Onboarding process to webshops. More control over product enrichment. Media distribution to resellers and stores.
  3. 3. | 3 GANT Target:  Increase Time-to-market.  Improve onboarding process to webshops.  More control over product enrichment.  Media distribution to resellers and stores.
  4. 4. | 4
  5. 5. 2014-03-19Copyright inRIver. | 5
  6. 6. | 62014-03-19Copyright inRiver Field Value Item number 12345-22 Item name SHOE FTB 13 Price 1399.00 On stock 188 pcs Shelf no in warehouse 12A No. per pallet 122 Pallet weight 166 kg Suppl. Item.no. 3476-3
  7. 7. | 7 EXCEL HELL 2014-03-19Copyright inRiver 7
  8. 8. | 82014-03-19Copyright inRIver.
  9. 9. | 92014-03-19Copyright inRiver
  10. 10. | 10 GANT  Action:  Analyses of the situation  Centralised product information  Implemented Marketing hub  Changed eCommerce platform
  11. 11. | 11
  12. 12. | 12
  13. 13. | 13
  14. 14. | 15 RESULTS - GANT  Faster to time-to-market  Cross-channel consistency  Increased conversion rate  Efficient distribution of product information to resellers  Significant cost savings  Next step: Efficient production of catalogs, workbooks, look- books etc. 2014-03-19Copyright inRiver
  15. 15. | 16 QUESTIONS 2014-03-19Copyright inRiver
  16. 16. | 172014-03-19Copyright inRiver
  17. 17. | 18 inRiver Commercial break if there is time
  18. 18. | 19 WE´RE DESIGNED FOR RETAIL & FASHION!
  19. 19. | 20 INRIVER RESULTS  Faster time to market  Increase operational excellence  Better customer journey 2014-03-19Copyright inRiver
  20. 20. | 21 INRIVER USP  Easy to use  Easy to implement  Best of breed 2014-03-19Copyright inRiver
  21. 21. | 22 INRIVER IS PIM SIMPLIFIED  Fast to deploy – be up and running in weeks, not months/years  Scalable – start small and grow gradually to meet every need  User-centric – easy to learn, easy to use  Powerful Media Management – store and manage all media assets in one place  Quality – perfect product information across all channels 2014-03-19Copyright inRiver
  22. 22. | 232014-03-19Copyright inRiver Mobile E-mail marketing Print In-store display’s Web Intershop Marketplaces Category management Search & relevance SuppliersERP Purchasing manager Photographer
  23. 23. 2014-03-19Copyright inRIver. | 24
  24. 24. 2014-03-19Copyright inRIver. | 25

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