eRrecruitment 2013 - Stuart Passmore - Broadbean

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  • Ever since the recruitment process has switched from paper to digital CVs, recruiters have been stockpiling, sifting, searching and trying to make the most of the data they have available.  I want to show you how you can analyse and use the data you have within your business, to add real value to your recruitment processes and maximise your return on investment.  Today you will learn how you can generate more revenue from all of your applications and how to analyse which advertising channels generate the best response.  At the end of this presentation you will be able to make better, more informed decisions about the channels that will work best for you, so you can drive your business in the right direction.
  • eRrecruitment 2013 - Stuart Passmore - Broadbean

    1. 1. TRENDS IN ONLINERECRUITMENT
    2. 2. About Broadbean••••••
    3. 3. Job Board Performance 1700000 Advert Volumes Apr 11- 1600000 Mar 13 1500000 1400000Number of Ads 1300000 1200000 1100000 1000000 900000
    4. 4. Job Board Performance 6.45 6.40 Mar 2013 = 6.39 Job Boards used per 6.35 Advert 6.30Number of Job Boards posted To Apr 2011 = 6.20 6.25 6.20 6.15 6.10 6.05 6.00 5.95 5.90 5.85
    5. 5. 2000000 2500000 3000000 3500000 4000000 4500000 5000000 5500000Apr-11May-11Jun-11 Jul-11Aug-11Sep-11Oct-11Nov-11Dec-11Jan-12Feb-12Mar-12Apr-12May-12Jun-12 Jul-12Aug-12Sep-12Oct-12Nov-12Dec-12Jan-13Feb-13Mar-13 Job Board Performance 2011 to March 2013 Response Volumes Apr
    6. 6. Job Board Performance Responses Per Ad 24.50 Application per 23.50 21% increase in Applications Per Vacancy Vacancy Apr 2011 to over last 2 years Mar 2013 22.50 Consider Impact ofNumber of Responses 21.50 wider economic 20.50 conditions on this? 19.50 18.50 17.50 16.50 Nov.10 Feb.11 Jun.11 Sep.11 Dec.11 Apr.12 Jul.12 Oct.12 Jan.13 May.13
    7. 7. Drivers of Continued Job Board Usage••
    8. 8. Rise of the Aggregators 100000 90000 Indeed 80000 Job Rapido 70000 Paid Board Average 60000 50000 40000 30000 20000 10000 0 Dec-09 Dec-10 Dec-11 Dec-12
    9. 9. Social Media: Hot or Not?
    10. 10. Companies Hiring Through Social Media 73% 58% in 63% in 2010 2011 in 2012Source: Jobvite
    11. 11. Social Media – The Broadbean Facts Dec 2009 - Ad Volumes Dec 2010 - Ad Volumes30000 3500025000 3000020000 2500015000 20000 1500010000 10000 5000 5000 0 0 Dec 2011 - Ad Volumes Dec 2012 - Ad Volumes70000 7000060000 6000050000 500004000030000 4000020000 3000010000 20000 0 10000 0
    12. 12. 1000 1200 1400 1600 2000 2200 2400 2600 2800 3000 3200 3400 3600 1800 200 400 600 800 0Jan-11Feb-11 Mar-…Apr-11 May-…Jun-11 Jul-11 Indeed TwitterAug-11 FacebookSep-11Oct-11Nov-11Dec-11Jan-12Feb-12 Mar-…Apr-12 May-…Jun-12 Jul-12Aug-12Sep-12Oct-12Nov-12Dec-12 Social Media Response growth
    13. 13. The Facebook Effect
    14. 14. Facebook – The FutureSocial Jobs Partnership
    15. 15. Linkedin•••••
    16. 16. Conclusions••••
    17. 17. THANK YOU, ANYQUESTIONS?
    18. 18. Contact Broadbean NL: Liesbet De Rouck NL Sales Manager +31 6 4608 6887 liesbet@broadbean.com @LiesbetDeRouckfacebook.com/broadbean.technology

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