Connected / Reconnecting: Meaningful Engagement with the Internet of Things

Elizabeth Cormack
Elizabeth CormackUX Director at Grove
Liz Cormack | UX @ Grove
Connected /
Reconnecting
Could connected
devices be an
invitation to
reconnect to the
physical world?
Jan 12 2017 | @lizco @DesignersGeeks
Hi, I’m Liz.
Jan 12 2017 | @lizco @DesignersGeeks
Jan 12 2017 | @lizco @DesignersGeeks
Jan 12 2017 | @lizco @DesignersGeeks
Jan 12 2017 | @lizco @DesignersGeeks
A living
ecosystem in
your home.
Jan 12 2017 | @lizco @DesignersGeeks
Connected / Reconnecting: Meaningful Engagement with the Internet of Things
Connected / Reconnecting: Meaningful Engagement with the Internet of Things
How do we measure
engagement in our
digital worlds?
Connected / Reconnecting: Meaningful Engagement with the Internet of Things
Connected / Reconnecting: Meaningful Engagement with the Internet of Things
We spend 10 hours and 39
minutes a day looking at
screens.
Nielsen, July 2016
Connected / Reconnecting: Meaningful Engagement with the Internet of Things
The Attention Economy
The Attention Economy
Time in App
The Attention Economy
Time in App
Time on Site
Bounce Rate
The Attention Economy
Time in App
Session Length
App Opens
Time on Site
Bounce Rate
The Attention Economy
Time in App
Session Length
App Opens
WAUs
Time on Site
Bounce Rate
Retention
When you say “engagement,” I now hear
“theft of attention.”
— Josh Clark, Big Medium
Every vibration says "Hey, look at me! Look at
me! Ignore your spouse! Gap emailed to let
you know that they have a sale going on!”
— WIRED
What happens when
we apply the same
mentality to the
internet of things?
Jan 12 2017 | @lizco @DesignersGeeks
Jan 12 2017 | @lizco @DesignersGeeks
What does this teach me?
Jan 12 2017 | @lizco @DesignersGeeks
Jan 12 2017 | @lizco @DesignersGeeks
Provide information I
could gather with my
5 senses.
Disconnected:
Jan 12 2017 | @lizco @DesignersGeeks
Empower me with
contextual
information.
Reconnected:
Jan 12 2017 | @lizco @DesignersGeeks
Teach me something
new about my world.
Reconnected:
@aBookOfThings
Connected / Reconnecting: Meaningful Engagement with the Internet of Things
Connected / Reconnecting: Meaningful Engagement with the Internet of Things
Connected / Reconnecting: Meaningful Engagement with the Internet of Things
Jan 12 2017 | @lizco @DesignersGeeks
Anticipatory Design
Anticipatory Design
Connected / Reconnecting: Meaningful Engagement with the Internet of Things
Connected / Reconnecting: Meaningful Engagement with the Internet of Things
Connected / Reconnecting: Meaningful Engagement with the Internet of Things
Connected / Reconnecting: Meaningful Engagement with the Internet of Things
Could connected
devices be an
invitation to
reconnect to the
physical world?
Could connected
devices be an
invitation to
reconnect to the
physical world?
Could connected
devices be an
invitation to
reconnect to the
physical world?
Internet
of things
Jan 12 2017 | @lizco @DesignersGeeks
Jan 12 2017 | @lizco @DesignersGeeks
As designers, I think we fear
creating ‘work.’
Connected / Reconnecting: Meaningful Engagement with the Internet of Things
Jan 12 2017 | @lizco @DesignersGeeks
Jan 12 2017 | @lizco @DesignersGeeks
The barrier to ‘work’ is
diminished every time we do
a great job making you learn.
Jan 12 2017 | @lizco @DesignersGeeks
Fun… arises out of a
mastery. With games,
learning is the drug.
— Raph Koster, game designer
Jan 12 2017 | @lizco @DesignersGeeks
Eliminate the thing
from my world.
Disconnected:
Jan 12 2017 | @lizco @DesignersGeeks
Find opportunities to
create magic in my
relationship with the
thing.
Reconnected:
“Games aren’t the opposite of work, but
experiences that set aside the ordinary
purposes of things.”
— Ian Bogost, Game Theorist
Jan 12 2017 | @lizco @DesignersGeeks
How can I make this easy?
How can I make this fun?
Jan 12 2017 | @lizco @DesignersGeeks
A window into the
ecological systems
powering your
grove.
Jan 12 2017 | @lizco @DesignersGeeks
Jan 12 2017 | @lizco @DesignersGeeks
Connected / Reconnecting: Meaningful Engagement with the Internet of Things
Jan 12 2017 | @lizco @DesignersGeeks
Conceal the thing’s
inner working
entirely.
Disconnected:
Jan 12 2017 | @lizco @DesignersGeeks
Build skills by
teaching in context.
Reconnected:
Connected / Reconnecting: Meaningful Engagement with the Internet of Things
Jan 12 2017 | @lizco @DesignersGeeks
Render the software
unnecessary as the
user learns.
Reconnected:
Jan 12 2017 | @lizco @DesignersGeeks
We can’t allow the Internet of
Things to take hold without fully
understanding how it works.
— Ayah Bdeir, CEO of littleBits
Jan 12 2017 | @lizco @DesignersGeeks
Connected / Reconnecting: Meaningful Engagement with the Internet of Things
#grovegrown
Turning you into an
expert without you
even realizing it?
Could successful ‘engagement’ mean…
Could successful ‘engagement’ mean…
A better
understanding of the
world around you?
Could successful ‘engagement’ mean…
Less time in-app,
more time with your
head in the plants?
Jan 12 2017 | @lizco @DesignersGeeks
!
Thank you!
Thanks to Charles, Joe & everyone who helped make this talk possible!
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Connected / Reconnecting: Meaningful Engagement with the Internet of Things