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29/08/2015 Elisabetta Meconcelli 1
Social and European Project Design for Non
Profit Associations
YEP! Youth Empowerment
Priorities
Florence 23-31 August 2015
What a project is
Designing a project means implement initiatives, small and
large, addressed to their community, taking certain
characteristics:
 defined objectives
 uniqueness
 limited duration
 limited resources
2
3
Design a project is like
planning
The duties of those who have the responsibility to
organize an initiative are:
 give a logical order to the conduct of operations to
an expected result;
 involve the resources (human, material etc.)
suitable for implementation of the initiative;
 organize the work in full respect of the times.
4
The project generates projects
The project should represent not only an
opportunity to respond to a real need found,
but also an incentive for the development
and implementation of new initiatives.
5
Why do a project?
The project is a RESPONSE to a REAL
need
THE PROJECT MUST JUSTIFY THE
FINANCING
6
Why do an european project?
4 GOOD REASONS BEYOND THE PERSPECTIVE
OF FINANCING:
1. opportunity to introduce
INNOVATION
2. opportunity to exchange
experiences INTERNATIONALLY (EU)
7
Why do an european project?
3. opportunities for PERSONAL and
PROFESSIONAL GROWTH and
improvement of the organization
4. opportunities of VISIBILITY and
VALIDATION through the project
8
How to turn an idea into a
project?
9
STAGES OF THE PROJECT
DESIGN
1. the definition of the premises or the analysis of the
context;
2. data research and analysis of needs;
3. the definition of the expected result;
4. the definition of goals and objectives;
5. work planning;
6. the financial planning;
7. the economic reporting;
8. the evaluation.
10
How to analyze the needs and find
objectives
2 TOOLS
1. PROBLEM TREE
2. SOLUTION TREE
Problem Tree
Steps:
1. Start from an issue of your community
 High obesity levels in youth in Firenze
2. Analyze the opportunity of your project
 Stakeholders, Target Group, Time, Money, Resources
3. Gather competences and Resources
 Team building  Jhon
Maria
 Missing skills?
 Goals are clear for everyone?
11
Marketing
Web Development
Event Management
Problem Tree
12
E
f
f
e
c
t
s
C
a
u
s
e
s
High Obesity Levels in Youth
Cause 1: Lack of information on
healthy diets
Indirect Cause: Lack of
regulation concerning food in
schools
Cause 2: Access to junk food in
schools
Indirect Cause 2…
Cause 3: … Indirect Cause 3 …
!One Project = One Issue!
Problem Tree
13
E
f
f
e
c
t
s
C
a
u
s
e
s
High Obesity Levels in Youth
Direct
cause
Direct
cause
Direct
cause
Indirect
Cause
Indirect
Cause
Indirect
Cause
Indirect
Cause
Indirect
Cause
Indirect
Cause
Problem Tree
14
E
f
f
e
c
t
s
C
a
u
s
e
s
High Obesity Levels in Youth
Direct
cause
Direct
cause
Direct
cause
Indirect
Cause
Indirect
Cause
Indirect
Cause
Indirect
Cause
Indirect
Cause
Indirect
Cause
Direct effect 1: poor health -
hearth diseases, etc.
Indirect effect: Higher mortality
rates, increased health cost, etc.
Direct effect2: phisical
attractiveness gets lower
Indirect effect: lower selfestime,
isolation, etc.
Problem Tree
15
E
f
f
e
c
t
s
C
a
u
s
e
s
High Obesity Levels in Youth
Direct
cause
Direct
cause
Direct
cause
Indirect
Cause
Indirect
Cause
Indirect
Cause
Indirect
Cause
Indirect
Cause
Indirect
Cause
Direct
effects
Direct
effects
Direct
effects
Indirect
effects
Indirect
effects
Indirect
effects
Indirect
effects
Indirect
effects
Indirect
effects
Solution Tree
Makes the problem tree POSITIVE
 Direct Causes = Goals
 Indirect Causes = Activities
Direct Effects = Results
Indirect Effects = Imapcts
16
Solution tree:
make problem tree positive
Cause 1: lack of information on healthy diets
Cause 2 : access to junk food in schools
17
Goal 1: Inform Young people on
healthy diets
Goal 2: Ban junk food in schools
Solution tree:
make problem tree positive
Direct Effect: higher risk of hearth diseases
Indirect Effect: increased costs on healthcare
Indirect Cause: no regulation about junk food
in schools
18
Result : Lower risk of hearth diseases
Impact: reduced costs on healthcare
Activity: campaign to change
regulation about junk food
Solution Tree
19
R
e
s
u
l
t
s
G
o
a
l
s
Decrease Obesity Levels in Youth
Goal Goal Goal
Activity Activity ActivityActivityActivityActivity
Result ResultResult
Impact Impact Impact Impact Impact Impact
Smarter Goals
Once you have set your goals make
them SMARTER
Specific
Mesurables
Achievable
Realstic and Relevant
Time Bound
Evaluate
Reevaluate
20
Smarter Goals
Our goal 1 is
poorly written 
SMARTER Goal 1:
Organize an information campaign from 1 st of
June 2016 to 30 th of August 2016 in the
Florence highschool “Gramsci””Michelangelo”,
to inform 1500 youngsters about healthy diet
21
Inform Young people on
healthy diets
SIMULATION
 In the perifery of Istanbul there is a high rate
of early school leaving between students
among 12-18 years.
 A group of schools want to change this
situation
22

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Social and European Project Design for Non Profit Association

  • 1. 29/08/2015 Elisabetta Meconcelli 1 Social and European Project Design for Non Profit Associations YEP! Youth Empowerment Priorities Florence 23-31 August 2015
  • 2. What a project is Designing a project means implement initiatives, small and large, addressed to their community, taking certain characteristics:  defined objectives  uniqueness  limited duration  limited resources 2
  • 3. 3 Design a project is like planning The duties of those who have the responsibility to organize an initiative are:  give a logical order to the conduct of operations to an expected result;  involve the resources (human, material etc.) suitable for implementation of the initiative;  organize the work in full respect of the times.
  • 4. 4 The project generates projects The project should represent not only an opportunity to respond to a real need found, but also an incentive for the development and implementation of new initiatives.
  • 5. 5 Why do a project? The project is a RESPONSE to a REAL need THE PROJECT MUST JUSTIFY THE FINANCING
  • 6. 6 Why do an european project? 4 GOOD REASONS BEYOND THE PERSPECTIVE OF FINANCING: 1. opportunity to introduce INNOVATION 2. opportunity to exchange experiences INTERNATIONALLY (EU)
  • 7. 7 Why do an european project? 3. opportunities for PERSONAL and PROFESSIONAL GROWTH and improvement of the organization 4. opportunities of VISIBILITY and VALIDATION through the project
  • 8. 8 How to turn an idea into a project?
  • 9. 9 STAGES OF THE PROJECT DESIGN 1. the definition of the premises or the analysis of the context; 2. data research and analysis of needs; 3. the definition of the expected result; 4. the definition of goals and objectives; 5. work planning; 6. the financial planning; 7. the economic reporting; 8. the evaluation.
  • 10. 10 How to analyze the needs and find objectives 2 TOOLS 1. PROBLEM TREE 2. SOLUTION TREE
  • 11. Problem Tree Steps: 1. Start from an issue of your community  High obesity levels in youth in Firenze 2. Analyze the opportunity of your project  Stakeholders, Target Group, Time, Money, Resources 3. Gather competences and Resources  Team building  Jhon Maria  Missing skills?  Goals are clear for everyone? 11 Marketing Web Development Event Management
  • 12. Problem Tree 12 E f f e c t s C a u s e s High Obesity Levels in Youth Cause 1: Lack of information on healthy diets Indirect Cause: Lack of regulation concerning food in schools Cause 2: Access to junk food in schools Indirect Cause 2… Cause 3: … Indirect Cause 3 … !One Project = One Issue!
  • 13. Problem Tree 13 E f f e c t s C a u s e s High Obesity Levels in Youth Direct cause Direct cause Direct cause Indirect Cause Indirect Cause Indirect Cause Indirect Cause Indirect Cause Indirect Cause
  • 14. Problem Tree 14 E f f e c t s C a u s e s High Obesity Levels in Youth Direct cause Direct cause Direct cause Indirect Cause Indirect Cause Indirect Cause Indirect Cause Indirect Cause Indirect Cause Direct effect 1: poor health - hearth diseases, etc. Indirect effect: Higher mortality rates, increased health cost, etc. Direct effect2: phisical attractiveness gets lower Indirect effect: lower selfestime, isolation, etc.
  • 15. Problem Tree 15 E f f e c t s C a u s e s High Obesity Levels in Youth Direct cause Direct cause Direct cause Indirect Cause Indirect Cause Indirect Cause Indirect Cause Indirect Cause Indirect Cause Direct effects Direct effects Direct effects Indirect effects Indirect effects Indirect effects Indirect effects Indirect effects Indirect effects
  • 16. Solution Tree Makes the problem tree POSITIVE  Direct Causes = Goals  Indirect Causes = Activities Direct Effects = Results Indirect Effects = Imapcts 16
  • 17. Solution tree: make problem tree positive Cause 1: lack of information on healthy diets Cause 2 : access to junk food in schools 17 Goal 1: Inform Young people on healthy diets Goal 2: Ban junk food in schools
  • 18. Solution tree: make problem tree positive Direct Effect: higher risk of hearth diseases Indirect Effect: increased costs on healthcare Indirect Cause: no regulation about junk food in schools 18 Result : Lower risk of hearth diseases Impact: reduced costs on healthcare Activity: campaign to change regulation about junk food
  • 19. Solution Tree 19 R e s u l t s G o a l s Decrease Obesity Levels in Youth Goal Goal Goal Activity Activity ActivityActivityActivityActivity Result ResultResult Impact Impact Impact Impact Impact Impact
  • 20. Smarter Goals Once you have set your goals make them SMARTER Specific Mesurables Achievable Realstic and Relevant Time Bound Evaluate Reevaluate 20
  • 21. Smarter Goals Our goal 1 is poorly written  SMARTER Goal 1: Organize an information campaign from 1 st of June 2016 to 30 th of August 2016 in the Florence highschool “Gramsci””Michelangelo”, to inform 1500 youngsters about healthy diet 21 Inform Young people on healthy diets
  • 22. SIMULATION  In the perifery of Istanbul there is a high rate of early school leaving between students among 12-18 years.  A group of schools want to change this situation 22