Elad goldenberg: Grow with the Flow - New World of Commerce - Lecture at IDC Herzliya - Arison School of Business - Oct 28 2013

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Grow with the Flow
New world of commerce

1 - The world of eCommerce today
2 - Leading trends - what's hot in the eCommerce market:
* Personalization
* Customization
* Social
* Local
* Mobile
3 - eBay Israel

Hope you'll find it interesting.
Please contact me for any thought or idea.

Elad

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Elad goldenberg: Grow with the Flow - New World of Commerce - Lecture at IDC Herzliya - Arison School of Business - Oct 28 2013

  1. 1. Grow with the flow New world of commerce Elad Goldenberg,
  2. 2. What we’ll talk about today? 1 The world of eCommerce 2 Leading Trends 3 eBay Israel
  3. 3. In 2012, Global eCommerce sales reached $1 Trillion
  4. 4. The World of eCommerce eCommerce market today +16% +30% $18 B $160 B $262 B $1.3 T +18% +14% +12% $37 B
  5. 5. How our lives have been changed
  6. 6. Technology drives consumerism
  7. 7. Leading Trends P Personalization
  8. 8. Leading Trends - Personalization Video recommendations based on the user’s location and interests
  9. 9. Leading Trends - Personalization Video recommendations based on the user’s location and interests
  10. 10. Leading Trends C Customization
  11. 11. Leading Trends - Customization Customize your smartphone case
  12. 12. Leading Trends - Customization Make your own shoes - NIKEiD
  13. 13. Leading Trends - Customization ”” H.Ford You can have any color as long as it’s black
  14. 14. Leading Trends - Customization Your dreams coming true with - Make your own Ford Mustang
  15. 15. Leading Trends S Social Engaging on social networks to promote brand and interact with customers
  16. 16. Leading Trends L Local Affinity and proximity create a top-of-mind awareness that drives sales
  17. 17. Leading Trends M Mobile
  18. 18. The World of eCommerce Mobile Variety of apps for different verticals and target audiences
  19. 19. 18,000 offline payment solutions in 2012 PayPal Here In-store purchase PayPal POS “ The smartphone has blurred the line between e-commerce and off-line retail,” John Donahoe
  20. 20. The World of eCommerce Every 4 sec. Israelis buy on eBay Mobile usage is raising World leading in mobile penetration
  21. 21. New applications for a whole new experience
  22. 22. The World of eCommerce In 2017 US eCommerce will account for 10% of all retail sales
  23. 23. Differentiation by logistic solution Amazon Prime eBay Now FREE TWO-DAY SHIPPING ON MILLIONS OF ITEMS FOR AN ANNUAL FREE FROM YOUR PHONE TO YOUR DOOR IN ABOUT AN HOUR Google Shopping Express UNLIMITED SAMEDAY DELIVERY FOR AN ANNUAL FEE
  24. 24. From offline to online and back
  25. 25. Groupon store in Singaporean mall - Try before you buy!
  26. 26. Combining Offline & Online
  27. 27. Combining Offline & Online
  28. 28. The Markets of Tomorrow BRIC - Improvement of commerce infrastructure and payments environment
  29. 29. Meanwhile in Saudi Arabia...
  30. 30. eBay Israel 1 SDO - Structure Data Organization 2 IIC - Israel Innovation Center 3 CBT - Cross Board Trade
  31. 31. eBay Israel eBay Israel Marketplace 250 employees PD & QA - 50 SDO - 160 #10 HaGavish St., Netanya
  32. 32. eBay Israel
  33. 33. eBay Israel
  34. 34. Organizing the shelves of the world’s BIGGEST shopping mall
  35. 35. eBay Israel #13 Rothschild St., Tel-Aviv
  36. 36. eBay Israel Israel Innovation Center
  37. 37. eBay Israel Cross Border Trade Exposing Israeli businesses to 120M buyers from around the world
  38. 38. At the right time to the right customer
  39. 39. eBay Israel What Israelis sell on eBay? Fashion Electronics Collectibles Toys Car Parts Home & Garden Health & Beauty
  40. 40. eBay Israel +
  41. 41. The World of eCommerce What do Israeli sellers currently sell
  42. 42. The World of eCommerce Every 14 sec. an Israeli sells something on eBay
  43. 43. eBay Israel Sellers Portal export.ebay.co.il
  44. 44. eBay Israel Deals Special deals for Israeli consumers
  45. 45. eBay Enables Commerce
  46. 46. Points for discussion 1 Business Expansion Strategy categories, territories and new ventures 2 CBT Market in Israel - Barriers to entry and how to develop scalable platform to support business growth
  47. 47. Please contact for any thought or idea :) Elad Goldenberg linkedin.com/in/eladgoldenberg slideshare.net/eladgoldenberg

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