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7 Pitching Habits for Highly Effective Startups

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I hope all my pitch companies would read this "7 Pitching Habits for Highly Effective Startups" before we meet.

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7 Pitching Habits for Highly Effective Startups

  1. 1. 7 Pitching Habits for Highly Effective Startups (Seed Round Edition) Edith Yeung | @edithyeung | June 2016
  2. 2. Edith Yeung is a Partner at 500 Startups’ Mobile Collective, focusing on investing in mobile apps and consumer internet startups. Before 500, Edith was the VP of marketing & business development for Dolphin Browser. Dolphin Browser is a Sequoia-backed mobile browser with over 150 million installs worldwide. She also founded RightVentures - seed stage investment firm focusing on mobile and consumer internet companies. Prior, she led many operation roles at Oracle, Siebel, AT&T, Symantec, Telstra, Cisco, Autodesk, etc. Edith  Yeung  |  @edithyeung  |  edith.co    
  3. 3. How to get some $$$ from investors Edith  Yeung  |  @edithyeung  |  edith.co    
  4. 4. 7 Pitching Habits for Highly Effective Startups Edith  Yeung  |  @edithyeung  |  edith.co    
  5. 5. Habit 1 – Pitch to the Right Investors Don’t waste people’s time! Edith  Yeung  |  @edithyeung  |  edith.co    
  6. 6. Before pitching an investor… •  Research what stages (seed, Series A, B, C, etc), check size, industries, categories, geography, frequency the specific investors focus on •  Get warm intro from other investors (already invest in you) or entrepreneurs they invest in Edith  Yeung  |  @edithyeung  |  edith.co    
  7. 7. Habit 2 – Pitch with Purpose What is the one take away of my pitch? Edith  Yeung  |  @edithyeung  |  edith.co    
  8. 8. Habit 3 – Pitch Your Story Tell a short, relevant and personal story that make you uniquely over qualify for creating your startup. Edith  Yeung  |  @edithyeung  |  edith.co    
  9. 9. Habit 4 – Pitch like a Pro Why you and why now Edith  Yeung  |  @edithyeung  |  edith.co    
  10. 10. Please cover the following during your pitch •  Traction, traction, traction •  Revenue •  User download •  User engagement •  Major signed partnerships •  Product demo (if you have it) •  Market size & target market •  Pain point Edith  Yeung  |  @edithyeung  |  edith.co     •  Product •  Team (team, investors, advisors) •  Technology •  Business model •  Monetization model •  Competition •  Market Trends
  11. 11. Habit 5 – Understand the Big Picture You are not the first one. Edith  Yeung  |  @edithyeung  |  edith.co    
  12. 12. Know your competitors Know your market Know your market potential Policy or legal environment
  13. 13. Habit 6 – Always follow up Within 24 hours… Edith  Yeung  |  @edithyeung  |  edith.co    
  14. 14. After the meeting… Email follow up within 24 hours •  Thank them! •  Deck •  Current Traction •  Team •  Action items •  Your ask •  Ask for follow up meetings or phone calls Edith  Yeung  |  @edithyeung  |  edith.co    
  15. 15. Habit 7 – Show Passion & Honesty You’re a human billboard of your startup Edith  Yeung  |  @edithyeung  |  edith.co    
  16. 16. I will do whatever it takes and fight to make this happen. Edith  Yeung  |  @edithyeung  |  edith.co    
  17. 17. 7 Pitching Habits for Highly Effective Startups   •  Habit 1 – Pitch to the Right Investors •  Habit 2 – Pitch with Purpose •  Habit 3 – Pitch Your Story •  Habit 4 – Pitch Like a Pro •  Habit 5 – Understand the Big Picture •  Habit 6 – Always Follow Up •  Habit 7 – Show Passion & Honesty
  18. 18. Bonus Tip
  19. 19. 2016 Buzzwords that Make Investors Drool •  VR/ AR •  AI •  Deep Learning •  Machine  learning   •  Neural  networks   •  Image  recogni<on   •  NLP  
  20. 20. You can find my presentation at: •  Deck http://www.edith.co/#blog •  Email edith@500.co •  Twitter @edithyeung •  Newsletter http://www.edith.co/#newsletter •  Slideshare http://www.slideshare.net/EdithYeung Edith  Yeung  |  @edithyeung  |  edith.co    

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