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Although research has shown that analytics systems that are designed with the user in mind lead to greater confidence in the decisions being made, user-centric design is often an afterthought.
Edgar Kautzner, Managing Consultant at Minerra discusses a successful approach that Minerra took with a large, multi-divisional organisation in the USA. They were able to significantly increase user adoption of the analytics functionality by delivering an outcome with a very strong focus on usability and user experience. The project was also underpinned by a sophisticated data warehouse automation mechanism.
The solution delivered a level of decision support not previously seen in the sector, and won an award for innovation.
The presentation was delivered at the Melbourne Business Analytics Conference on Thursday 13th of June, 2017.
A video of the presentation can be found on YouTube: