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The American (USA) Culture

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A group project where we described and analyze based the American (USA). using various cultural dimensions and factors such as:
1.Geert Hofstede’s cultural dimensions
2. Fons Trompenaars’ seven dimensions
3. Edward T. Hall’s cultural factors

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The American (USA) Culture

  1. 1. Intercultural Competencies The culture of the U.S.A
  2. 2. Table of Contents 1. Geert Hofstede’s cultural dimensions 2. Fons Trompenaars’ seven dimensions 3. Edward T. Hall’s cultural factors 4. Intercultural training unit 111.05.2016,Intercultural Competences,Eder Gonzalez,Juliane Leicht,David Hubertz
  3. 3. Geert Hofstede’s cultural dimensions 11.05.2016 2Intercultural Competences,Eder Gonzalez,Juliane Leicht,David Hubertz
  4. 4. Geert Hofstede’s cultural dimensions 3Intercultural Competences,Eder Gonzalez,Juliane Leicht,David Hubertz11.05.2016 Power Distance • American premise of "liberty and justice for all" • Hierarchy established for convenience, superiors always accessible and managers rely on individual employees and teams for their expertise • Consultative or participative management style • Sharing information between different levels of leadership and power • Informal, direct and participative communication
  5. 5. Geert Hofstede’s cultural dimensions 11.05.2016 4Intercultural Competences,Eder Gonzalez,Juliane Leicht,David Hubertz Individualism vs. Collectivism • look after themselves and immediate families only • quality life = success, achievement, self-expression, self-respect • emphasize pleasure, fun & personal enjoyment • right to own opinion, expected to contribute and reflect them • be self-reliant and display initiative • hiring, promotion and decisions are based on merit or evidence of what one has done or can do
  6. 6. Geert Hofstede’s cultural dimensions 11.05.2016 5Intercultural Competences,Eder Gonzalez,Juliane Leicht,David Hubertz • Society will be driven by competition, achievement and success • “strive to be the best they can be” and “the winner takes all” • American display and talk freely about successes/achievements in life • “can-do” mentality („from dishwasher to millionaire“) • Americans “live to work” • Men = assertive, tough and focused on materialsuccess Masculinity vs. Feminity
  7. 7. Geert Hofstede’s cultural dimensions 11.05.2016 6Intercultural Competences,Eder Gonzalez,Juliane Leicht,David Hubertz UncertaintyAvoidance • acceptance for new ideas/ innovative products • Willingness try something new / different • tolerant of ideas or opinions from anyone and allow the freedom of expression • less emotionally expressive than higher-scoring cultures • Risk taking • 9/11 caused monitoring
  8. 8. Geert Hofstede’s cultural dimensions 11.05.2016 7Intercultural Competences,Eder Gonzalez,Juliane Leicht,David Hubertz Long-term Orientation • most Americans very practical (“can-do” mentallity) • “good” and “evil” • values short-term concepts more than long term ones • strive for quick results within the work place • oriented toward present and past • emphasizes personal steadiness
  9. 9. Geert Hofstede’s cultural dimensions 11.05.2016 8Intercultural Competences,Eder Gonzalez,Juliane Leicht,David Hubertz Indulgence • Work hard play hard • War against drugs • Prudish society
  10. 10. Fons Trompenaars’ seven dimensions 11.05.2016 9Intercultural Competences,Eder Gonzalez,Juliane Leicht,David Hubertz
  11. 11. 11.05.2016 10Intercultural Competences,Eder Gonzalez,Juliane Leicht,David Hubertz Universalism vs. Particularism • High importance on rules and laws • Standardizing of things • Rules come before relationships • Behavior is based on the situation and who is involved • Flexibility Fons Trompenaars’ seven dimensions
  12. 12. Fons Trompenaars’ seven dimensions 11.05.2016 11Intercultural Competences,Eder Gonzalez,Juliane Leicht,David Hubertz Individualism vs. Collectivism • Personal freedom and achievement • Own decision-making • Taking care of yourself • Groups are more important • Groups provide help and safety • The group always comes first
  13. 13. Fons Trompenaars’ seven dimensions 11.05.2016 12Intercultural Competences,Eder Gonzalez,Juliane Leicht,David Hubertz • Separation of work and personal life • Relationships don't have much of an impact on work objectives • People can work together without having a good relationship • Overlapping of work and personal life • Good relationships are vital to meeting business objectives • People spend time outside work hours with colleagues and clients Specific vs. Diffuse
  14. 14. Fons Trompenaars’ seven dimensions 11.05.2016 13Intercultural Competences,Eder Gonzalez,Juliane Leicht,David Hubertz • Control of emotions • Reason influence action • Hiding of thinking and feelings • Express of emotions • It’s welcome to show emotions Neutral vs. Emotional
  15. 15. Fons Trompenaars’ seven dimensions 11.05.2016 14Intercultural Competences,Eder Gonzalez,Juliane Leicht,David Hubertz • You are what you do, and worthiness is based on that • Value of performance no matter who you are • Worthiness is based on who you are • Power, title and positions matter in these cultures Achievement vs. Ascription
  16. 16. Fons Trompenaars’ seven dimensions 11.05.2016 15Intercultural Competences,Eder Gonzalez,Juliane Leicht,David Hubertz • Events happen in an order • High value on punctuality and planning • ”Time is money” • Past, Present and Future are interwoven periods • Working on several projects at once and view plans as flexible Sequential vs. Synchroncial Time
  17. 17. Fons Trompenaars’ seven dimensions 11.05.2016 16Intercultural Competences,Eder Gonzalez,Juliane Leicht,David Hubertz • Control of nature or the environment to achieve goals • Includes working in teams and organizations • Nature or the environment controls people • Working with the environment to achieve goals Inner vs. Outer directed
  18. 18. Context (Low) 11.05.2016 17Intercultural Competences,Eder Gonzalez,Juliane Leicht,David Hubertz Cohesion and separationof groups They are very welcoming people to outsiders, they make them feel comfortable and part of their group easily. They are open to change Flexibility of Time They can be seen as punctual to most of the meetings, however depends on the event. Level of Commitment Not very committed to relationships but on the contrary o work. Overtness of Messages Direct Messages, they go straight to the point on what they need. Non-Verbal Communication They are very formal, straight in communication on his ideals Expression of Reaction They react easily when a situation is happening. They do not keep anything for themselves.
  19. 19. Time (Monochronic) 11.05.2016 18 Intercultural Competences,Eder Gonzalez,Juliane Leicht,David Hubertz Actions In business they try to do one thing at a time, Focus They are not easily distracted,, due to they focus on what their doing. Attention to Time If they have a due date they focus on achieving it before. Priority Work is first, they are well organized on their priorities. They are very task oriented Timeliness They focus on stick their work plans in specific dates and times. Respect for property They are really respectful when borrowing or lending to others.
  20. 20. Space (High-Territoriality) 11.05.2016 19 Intercultural Competences,Eder Gonzalez,Juliane Leicht,David Hubertz Personal Space Uncomfortable with huge family traditions. Tend to require more personal space than in other cultures. Business If they have a bigger office they reflect power Material Things They search for luxury, power and hierarchy. Home The bigger the house the better Political They are considered the most powerful country. Recognition They look for greater recognition.
  21. 21. Edward T. Hall’s cultural factors 11.05.2016 20Intercultural Competences,Eder Gonzalez,Juliane Leicht,David Hubertz Americans IceBergModel Visible Knowledge Eager Rules of Conduct Values Easy to see Race, Skin Color, Customs, Dressing Style Can-Do Focus on finding solutions quickly, they are very creative and committed. Pro Active Very Pro-Active People, always try to help the rest. Ambitious people Business / Family & Friends They follow rules and they respect them. Friendly They are very sociable people.
  22. 22. Intercultural training unit 11.05.2016 21Intercultural Competences,Eder Gonzalez,Juliane Leicht,David Hubertz Self Reflection ü Americans, are obliged to take part of military ü Americans see the equity of gender when talking about role of a person Self Awareness ü Americans are still learning about their own culture due to the variety of ethnics groups. ü They perceived the worldview as ”They are the captains of their own soul Social Relationships ü Friendship start with meeting, they are willing to open to their social groups. ü Ranks are very respected in America, therefore , hierarchy is important. superiors always accessible ü American preferred social interaction through informal meetings (sports bars, restaurants)
  23. 23. Thank You For Your Attention!!! J 11.05.2016 22Intercultural Competences,Eder Gonzalez,Juliane Leicht,David Hubertz

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