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What are the new ideas which should shape benefits and reward strategy for
organisations in the coming year?
When we spoke to our clients and prospects at the beginning of this year about the
insight they would most like us to share, this was the question they wanted us to
So for our first whitepaper of 2013 we have done exactly that. In the pages which
follow we have brought together for you both the priorities for the year ahead and
how they will be addressed, as told to us by our ‘Edenred Practitioner Panel’, a group of
people whose job it is to ensure benefits contribute to people performance.
What emerges is a recognition that while benefits have the potential to play a critical
role in supporting our businesses, we need to work harder than ever to make that
investment pay off in five areas:
• Contributing to business performance by aligning benefits and reward to employee
• Making reward relevant through personalisation
• Using innovation to improve the employee benefits experience
• Increasing benefits uptake through communication
• Adopting financial education as a core benefit
Although budgets look set to remain tight in the year ahead it is clear that these ideas
are being backed up with action as just under half of organisations (41%) take the
opportunity to fully review benefits strategy in 2013.
In a year when many organisations are either implementing or preparing for autoenrolment, this represents a significant movement to ensure that benefits play to their
potential in supporting business performance.
Whether you are planning wholesale change to your benefits or simply looking for
ideas which can improve the performance of what you have in place, I hope this report
will help provide a catalyst for changes which help your organisation and your people
thrive in the year ahead.