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Fun with WooCommerce

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Introduction to WooCommerce
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Fun with WooCommerce

  1. 1. July 21, 2013
  2. 2. EastBayWP.com
  3. 3. Our Meetup.com Page http://www.meetup.com/Eastbay-WordPress-Meetup/
  4. 4. Ongoing Sponsor: Page.ly http://page.ly/
  5. 5. Fun with WooCommerce July 21st, 2013 Sallie Goetsch @salliegoetsch http://wpfangirl.com
  6. 6. Why Woo? At our last meetup about e-commerce plugins (March 2011), WooCommerce didn’t exist. Since then it’s been downloaded more than 1 million times. http://wordpress.org/plugins/woo commerce/stats/
  7. 7. WooCommerce is a Fork of Jigoshop http://jigoshop.com/
  8. 8. Want the Dirt? http://yoast.com/open-source-forking-branding/ http://wordpress.stackexchange.com/questions/43683/jigoshop-and- woocommerce-differences
  9. 9. Don’t Care about the Dirt? • Try both plugins—both are free, with paid add-ons. • They still have many similar features. • The two continue to diverge. • Some claim Woo provides better support and documentation. • Pick the one you like best, or a different plugin entirely.
  10. 10. What Can You Sell with WooCommerce? • Physical Products • Downloadable (Virtual) Products • External (Affiliate) Products • Grouped Products • Variable Products • Classes (with $99 Sensei add-on) • Subscriptions (with $99 add-on) http://docs.woothemes.com/document/managing-products/
  11. 11. Payment Gateways Built-In • PayPal Standard • Mijireh • COD • Check • BACS Extensions • 2 CheckOut • Amazon Payments • Authorize.net • Bitcoin • FirstData • Infusionsoft • PayPal Express/Pro • Stripe • WePay • …and more
  12. 12. Welcome to WooCommerce Notice this button. It’s very important.
  13. 13. Read the Docs. You Need Them. http://docs.woothemes.com/document/woocommerce/
  14. 14. Settings: Tons of These Expect to spend time setting this up, and expect it to be different from site to site.
  15. 15. Auto-Generated Pages…
  16. 16. …And What’s on Them
  17. 17. Taxes
  18. 18. Rates Not Included Get tax rates from http://www.taxrates.com/. There’s also a WooCommerce tax plugin at http://www.pnw- design.com/wordpress-plugins/
  19. 19. OMFG SHIPPING! UPS & USPS $49 each. Time to configure 15-30 min each.
  20. 20. Shipping from the Front End
  21. 21. Adding a Simple Product… Product Name Product Description Price & Tax Status Excerpt Product Categories Gallery Images Featured Image …Almost Simple
  22. 22. External (Affiliate) Products Get this from your Amazon Associates page.
  23. 23. Affiliate Product Page
  24. 24. Variable Products
  25. 25. Variable Product Page
  26. 26. Downloadable Products
  27. 27. Download Page
  28. 28. Cross-sells & Up-sells
  29. 29. Single Product Page Image Gallery Product Description Featured Image Price/ Purchase Options
  30. 30. Product Page Shortcodes
  31. 31. Product Page from Shortcodes Simple Products Variable Products
  32. 32. Checkout Pages PayPalStripe Shipping Calculation Free Shipping
  33. 33. Account Page
  34. 34. WooCommerce Receipt Email can be customized with templates. (This wasn’t.) Receipt includes information collected via Gravity Forms and stored in a cookie (custom work for client)
  35. 35. WooCommerce Extensions 39 Free extensions 261 Extensions on 7/20/13 Prices from $29 - $99 for a single site license
  36. 36. WooCommerce + Gravity Forms http://www.woothemes.com/products/gravity-forms-add-ons/
  37. 37. Coupons (Smart Coupon Extension)
  38. 38. Sell Subscriptions http://www.woothemes.com/products/woocommerce-subscriptions/ $99 Single Site License
  39. 39. Manage Subscriptions
  40. 40. Sell Classes Sensei Plugin $99 single site license
  41. 41. This Is Not an API
  42. 42. The Good, Bad, & Ugly Pros • Base plugin is free & powerful • Handles many types of products, including CSV import • Works with most themes • Decent documentation Cons • Cost of extensions adds up fast • Doesn’t do donations • API is display-based, not function-based • Many Woo Themes interfere with CSS • Not intuitive enough to use without docs
  43. 43. Bonus: The New Kid in Town http://ithemes.com/exchange/

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