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LinkedTV. Engaging TV viewers with AudioVisual heritage on second screens

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'LinkedTV. Engaging TV viewers with AudioVisual heritage on second screens' by Lyndon Nixon (MODUL University, Vienna) and Lotte Belice Baltussen (Sound and Vision, Hilversum) - a presentation held at EUscreenXL Rome Conference 'From Audience to User: Engaging with Audiovisual Heritage Online' (http://blog.euscreen.eu/conference-programme).

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LinkedTV. Engaging TV viewers with AudioVisual heritage on second screens

  1. 1. Television Linked To The Web Engaging TV viewers with AudioVisual heritage on second screens Lyndon Nixon (MODUL University Vienna) Lotte Belice Baltussen (Sound and Vision, Hilversum) Rome | EUscreenXL conference | 29 October 2014 www.linkedtv.eu
  2. 2. What is Linked Television? 40% of TV viewers are using a companion device alongside the TV program.* http://www.linkedtv.eu * J. Abreu, P. Almeida, B. Teles, and M. Reis. Viewer behaviors and practices in the (new) television environment. In Proceedings of the 11th European Conference on Interactive TV and Video, EuroITV '13. Ever saw something on TV and wanted to know more about it, but didn‘t even know how to search for it?
  3. 3. LINKEDCULTURE DEMO VIDEO
  4. 4. LinkedCulture Sound and Vision icw AVROTROS
  5. 5. LinkedTV: Tussen Kunst & Kitsch Paintings by Jan Sluijters Hypervideo analysis dbpedia.org/resource/Jan_Sluyters linkedtv.eu “...painting of Jan Sluijters....” Presentation engine - toolkit Named Entity Recognition Enriching NEs with web content Generation of media fragments
  6. 6. LinkedCulture V1 – user trials
  7. 7. Set-up of the trials: 5 individual tests x 4: • 23, MA student - Film and Television studies • 65, retired primary school teacher • 26, MA student - New Media • 43, Journalist & writer x 1: • 51, Consultant healthcare and culture sector
  8. 8. Tablet ownership | TKK viewership 1 4 1 4 I own a tablet I watch TKK: (almost) always I watch TKK: sometimes 1 1 I watch TKK: (almost) never 1 2
  9. 9. Results: Main vs 2nd screen • Simplify second screen for during viewing • Show more when using second screen as catch-up device
  10. 10. Results: Evaluation of concepts TYPES OF CONCEPTS • Users like ‘Who’ and ‘What’, but not ‘Where’ User Trial Results (WP3)
  11. 11. Results: Concept evaluation Jacquemart chapter: • more information about the type of object • information about the specific watch • the maker • the Jacquemart technique • mythological figures (Hebe and Charitas) • World Fair (where the watch was bought) • the expert, Fred Kats (1x) • opinions on the art object or art in general
  12. 12. General lessons learned • Focus on ‘WHO’ and ‘WHAT’ re: art object • More visual/video enrichments • Wikipedia links only are too easy • Information overload prevention • Use personalisation • Nice to know how to spell terms • Users generally don’t want to pay • ....and great interest in curated information
  13. 13. Art objects in TKK episodes
  14. 14. Art object: semantic model http://data.linkedtv.eu/object/ avro/8a8187f2-3fc8-cb54-0140- 7dccd76f0001/2138 A silver tea jar semantic links RDF Is-a Container http://vocab.getty.edu /aat/300045611 CRM Consists-of Silver http://vocab.getty.edu /aat/300010975 VRA locationCreationSite Friesland http://www.geonames. org/2755812 DCT temporal Start: 1690, End: 1742
  15. 15. Mapping to Europeana API http://data.linkedtv.eu/object/ avro/8a8187f2-3fc8-cb54-0140- 7dccd76f0001/2138 A silver tea jar semantic links RDF Is-a Container http://vocab.getty.edu what:(container+OR+houder+O R+bak+OR+tank+OR+blik) /aat/300045611 CRM Consists-of Silver http://vocab.getty.edu proxy_dc_format:zilver /aat/300010975 VRA locationCreationSite Friesland http://www.geonames. where:Friesland org/2755812 DCT temporal Start: 1690, End: 1742 YEAR:[1690+TO+1742]
  16. 16. Enrichment results Frisian silver from 1690 to 1742
  17. 17. What is in it for you? Discoverability | Serendipity | Enrichment
  18. 18. Thank you! w: http://www.linkedtv.eu t: @LinkedTV

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