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A major feature is the playlist mastering and versioning capability for DCP and IMF (note - IMF is not general availability yet). The platform includes a playlist aware asset management feature. This manages content within a customer’s storage to ingest, validate then organise the assets in a dedicated repository. C4ID is used to ensure unique asset identification within the Sundog system and the customer’s asset repository and at the same time provide external reference capability. Additionally C4ID is used to ensure no duplication of assets within the repository.