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Copyright © 2015 Oracle and/or its affiliates. All rights reserved.
Effective Big Data Solutions
for Content Owners
Brian ...
Copyright © 2015 Oracle and/or its affiliates. All rights reserved.
2013 2017
Unstructured
Data
79.2%
125 Exabytes
37.4 Ex...
Copyright © 2015 Oracle and/or its affiliates. All rights reserved.
Leads Future Storage Investment Top Purchasing Drivers...
Copyright © 2015 Oracle and/or its affiliates. All rights reserved.
0%
10%
20%
30%
40%
50%
60%
Large and High Growth Archi...
Copyright © 2015 Oracle and/or its affiliates. All rights reserved.
Not a Content Graveyard!
• Content Storage Management ...
Copyright © 2015 Oracle and/or its affiliates. All rights reserved.
Content Storage Management
Newsroom
Post ProductionTra...
Copyright © 2015 Oracle and/or its affiliates. All rights reserved.
CSM and the Connected Media Enterprise
Copyright © 2015 Oracle and/or its affiliates. All rights reserved.
What about CSM in the Cloud?
• Philosophical challenge...
Copyright © 2015 Oracle and/or its affiliates. All rights reserved.
Private Cloud CSMaaS Today
• Highly scalable PRIVATE-c...
Copyright © 2015 Oracle and/or its affiliates. All rights reserved.
Private Cloud CSMaaS Today
• Based on high performance...
Copyright © 2015 Oracle and/or its affiliates. All rights reserved.
SMPTE AXF Standard
• Society of Motion Picture and Tel...
Copyright © 2015 Oracle and/or its affiliates. All rights reserved.
CSMaaS Use Case: Active Archive
Copyright © 2015 Oracle and/or its affiliates. All rights reserved.
CSMaaS Use Case: Business Continuance
Copyright © 2015 Oracle and/or its affiliates. All rights reserved.
Private and Public Cloud Synergies
Private Cloud CSM S...
Copyright © 2015 Oracle and/or its affiliates. All rights reserved.
DAILIES INGRESS
DATACENTER ECOSYSTEM
Remote
User
Priva...
Copyright © 2015 Oracle and/or its affiliates. All rights reserved.
etcWorkflow Media Network Exchange
Copyright © 2015 Oracle and/or its affiliates. All rights reserved.
Your CSMaaS Cloud Services Checklist
 Private cloud s...
Copyright © 2015 Oracle and/or its affiliates. All rights reserved.
More Customers. More Countries. Dominant Global Market...
Copyright © 2015 Oracle and/or its affiliates. All rights reserved.
Trusted by Brands Around the Globe
1
Copyright © 2015 Oracle and/or its affiliates. All rights reserved.
The Fulcrum of Media Workflows
2
On-Prem and the Cloud: Effective Big Data Solutions and Services for Content Owners by Brian Campanotti of Oracle/Front Po...
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On-Prem and the Cloud: Effective Big Data Solutions and Services for Content Owners by Brian Campanotti of Oracle/Front Porch Digital

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Content owners have been dealing with the challenges of Big Data and Object Storage long before these terms were coined by skillful marketeers. Trends around file-based infrastructures and platforms, both on-prem and in the cloud, are hot discussion topics these days. Select purpose-built solutions and services are finally coming to maturity and are beginning to make technical and economic sense. Rather than just parking content for the long-term, these active environments leverage globally distributed, best-of-breed infrastructures to serve traditional as well OTT paths to consumers in an elastic fashion. This talk will highlight trends in storage and infrastructures dynamically serving these demanding environments.

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On-Prem and the Cloud: Effective Big Data Solutions and Services for Content Owners by Brian Campanotti of Oracle/Front Porch Digital

  1. 1. Copyright © 2015 Oracle and/or its affiliates. All rights reserved. Effective Big Data Solutions for Content Owners Brian Campanotti Global Director of Business Development Oracle Digital Media Solutions
  2. 2. Copyright © 2015 Oracle and/or its affiliates. All rights reserved. 2013 2017 Unstructured Data 79.2% 125 Exabytes 37.4 Exabytes Structured Data 20.8% Source: IDC - 2014, Structured Data vs. Unstructured Data: The Balance of Power Continues to Shift DatabaseApplication Digital Archive Backup Storage Options Data Growth Driven by Unstructured Data 2
  3. 3. Copyright © 2015 Oracle and/or its affiliates. All rights reserved. Leads Future Storage Investment Top Purchasing Drivers 3 Archive Investment is Growing Which applications are most important to you when considering future storage investment?
  4. 4. Copyright © 2015 Oracle and/or its affiliates. All rights reserved. 0% 10% 20% 30% 40% 50% 60% Large and High Growth Archive Use Cases Big Data GrowthRate HPC $6.1B Media and Broadcast Surveillance Video Cloud Healthcare Market Size and Growth Rates for Archive Software, Servers, and Storage Sources: IDC, ESG, Front & Sullivan, HIS, Transparency Market Research, Tom Coughlin, and Oracle Internal Cloud $4.7B $2.5B $1.8B $1.5B $1.1B $.9B 4
  5. 5. Copyright © 2015 Oracle and/or its affiliates. All rights reserved. Not a Content Graveyard! • Content Storage Management (CSM) is an object-based, content-aware intelligent storage abstraction, archive and preservation solution • CSM sits between devices that produce/consume content and commodity IT storage • Include direct integration with business systems linking processes, resources and metadata with the asset repository • CSM solutions include many “content aware” and workflow features • Direct device integration • In-path transcoding • Timecode based partial restore • Asset analytics • Metadata mining
  6. 6. Copyright © 2015 Oracle and/or its affiliates. All rights reserved. Content Storage Management Newsroom Post ProductionTransmission Online Publishing Disaster Recovery Daily Ingest Migration Content Storage Management (CSM)
  7. 7. Copyright © 2015 Oracle and/or its affiliates. All rights reserved. CSM and the Connected Media Enterprise
  8. 8. Copyright © 2015 Oracle and/or its affiliates. All rights reserved. What about CSM in the Cloud? • Philosophical challenges • Asset security concerns • Physical data center location • Economic risk • Long-term accessibility • Immature and failed solutions • Proprietary implementation risk • On and off-boarding challenges • Deep device integration • “Simple” storage is simply not enough
  9. 9. Copyright © 2015 Oracle and/or its affiliates. All rights reserved. Private Cloud CSMaaS Today • Highly scalable PRIVATE-cloud based CSM as a Service (CSMaaS) • Not just “simple storage” • Built for big data archiving, distribution and long-term preservation • Geo-predictable locations with physical “on/off-boarding” • Security risks are minimized – encrypted links, physically partitioned user space, encrypted storage, etc.
  10. 10. Copyright © 2015 Oracle and/or its affiliates. All rights reserved. Private Cloud CSMaaS Today • Based on high performance data tape which offers increased safety, portability, asset protection and durability • Open APIs and deep third party integration • Price aligned with public cloud solutions while offering much higher functionality and increased SLAs • Leverages the Archive eXchange Format (AXF) standard for transport, storage and preservation
  11. 11. Copyright © 2015 Oracle and/or its affiliates. All rights reserved. SMPTE AXF Standard • Society of Motion Picture and Television Engineers recently published standard SMPTE ST 2034-1:2014 • A standardized way to store and transport any type of file-based assets and asset collections • Includes all the functionality of LTFS while overcoming its limitations and adding significant transport, security and preservation features • Check out OpenAXF.org for more info
  12. 12. Copyright © 2015 Oracle and/or its affiliates. All rights reserved. CSMaaS Use Case: Active Archive
  13. 13. Copyright © 2015 Oracle and/or its affiliates. All rights reserved. CSMaaS Use Case: Business Continuance
  14. 14. Copyright © 2015 Oracle and/or its affiliates. All rights reserved. Private and Public Cloud Synergies Private Cloud CSM Services • Built by domain experts specifically serving the market • Provides core CSM functionality as a Service (CSMaaS) • Highly secure and protected private cloud environment • Massively scalable storage, archive and preservation • Leverage for “Active Archive” and “Assets at Rest” • Replaces or augments on-prem CSM infrastructures • Meets or exceeds public cloud durability, uptime SLAs • Elastic storage with simple on and off-boarding • Open APIs with deep third party integration • AXF standard based asset transport and storage • Cost competitive to public cloud services Public Cloud Services • Many providers to choose from • Massively scalable compute resources • Compelling app ecosystem • Elastic resources • Powerful production/collaboration tools • Focused on simple object storage • Proprietary interfaces and storage • Provides a valuable toolset rather than a solution • Copy assets in and out of private cloud CSM • Ideal for transactional and bulk services!
  15. 15. Copyright © 2015 Oracle and/or its affiliates. All rights reserved. DAILIES INGRESS DATACENTER ECOSYSTEM Remote User Private CSMaaS Infrastructure(s) Work on data as it resides in centralized federated storage Low latency, High performance etcWorkflow DISTRIBUTION Metro Ethernet or Mobile Network PRODUCER CREATIVE FINANCIAL BACKER CREATIVE VFX GRAPHICS SOUND GRADE QC EXPORT/ DELIVERY Remote User VENDOR PRODUCER VENDOR EDITING Media Network Exchange Bring the Production Ecosystemto the Asset
  16. 16. Copyright © 2015 Oracle and/or its affiliates. All rights reserved. etcWorkflow Media Network Exchange
  17. 17. Copyright © 2015 Oracle and/or its affiliates. All rights reserved. Your CSMaaS Cloud Services Checklist  Private cloud service  Content Storage Management (CSM) capabilities  Redundant copies of all assets  Physically partitioned user-space  Automatic migration to new storage technologies  SMPTE Archive eXchange Format (AXF) open standard based  Automatic generation of frame accurate proxies  Web-based MAM front-end for browsing, metadata, etc.  Direct Integration with leading media devices and systems  First byte of data access in seconds  Content aware features (timecode based restore, etc.)  Advanced media aware lifecycle policy engine  Federated view of assets stored on-prem and the cloud  End-to-end checksums for content authentication  Open APIs for third party control  On and off-boarding by bulk media shipments  Copies of assets maintained both online and offline
  18. 18. Copyright © 2015 Oracle and/or its affiliates. All rights reserved. More Customers. More Countries. Dominant Global Market Share.
  19. 19. Copyright © 2015 Oracle and/or its affiliates. All rights reserved. Trusted by Brands Around the Globe 1
  20. 20. Copyright © 2015 Oracle and/or its affiliates. All rights reserved. The Fulcrum of Media Workflows 2

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