Local Social Media Listening is a growing field - predicted to be over $9 billion by 2016.
This piece of research showcases some (hopefully all!) of the Social Media services that deliver tools for:
- Identifying opportunities: people ‘in-market’ to engage with
- Reputation management: complaints or negative mentions of your business to address
- Competitor monitoring: seeing what competitors are offering, doing and saying
Comments, questions or omissions are welcome!