ANZ Momentum Day 2012

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ANZ Momentum Day 2012

  1. 1. © Copyright 2011 EMC Corporation. All rights reserved. 1
  2. 2. Communicate the Way Your Customers Expect Mani Raman Sales and Alliances Manager MOMENTUM DAY ANZ 2012 | SYDNEY| 29TH AUGUST 2012© Copyright 2012 EMC Corporation. All rights reserved. 2
  3. 3. CUSTOMER EXPERIENCE MOMENTUM DAY ANZ 2012 | SYDNEY| 29TH AUGUST 2012© Copyright 2011 EMC Corporation. All rights reserved. 3
  4. 4. DEFINE CUSTOMER EXPERIENCE MOMENTUM DAY ANZ 2012 | SYDNEY| 29TH AUGUST 2012© Copyright 2011 EMC Corporation. All rights reserved. 4
  5. 5. WHAT IS THE IMPACT? MOMENTUM DAY ANZ 2012 | SYDNEY| 29TH AUGUST 2012© Copyright 2011 EMC Corporation. All rights reserved. 5
  6. 6. MOMENTUM DAY ANZ 2012 | SYDNEY| 29TH AUGUST 2012© Copyright 2011 EMC Corporation. All rights reserved. 6
  7. 7. Cost of Improper Communications Investment firm fined £7.7M and up to £60M in refunds • Misleading product brochures and other documents given to customers • Approximately one in seven investors affected • Highest fine in FSA history MOMENTUM DAY ANZ 2012 | SYDNEY| 29TH AUGUST 2012© Copyright 2011 EMC Corporation. All rights reserved. 7
  8. 8. CUSTOMER COMMUNICATIONS MOMENTUM DAY ANZ 2012 | SYDNEY| 29TH AUGUST 2012© Copyright 2011 EMC Corporation. All rights reserved. 8
  9. 9. BANKING COMMUNICATIONS BUSINESS DRIVERS MOMENTUM DAY ANZ 2012 | SYDNEY| 29TH AUGUST 2012© Copyright 2011 EMC Corporation. All rights reserved. 9
  10. 10. Customer Communications Trends Provide timely, relevant, Personalisation accurate communications Support delivery to print/mail, Multichannel email, web, fax, mobile, text messaging Use one communications Consolidation platform, on-premise or on the Cloud Support existing enterprise Integration infrastructure; ECM, CRM, ERP, Case Management Allow business users to design, New User edit, approve, and maintain from various devices MOMENTUM DAY ANZ 2012 | SYDNEY| 29TH AUGUST 2012© Copyright 2011 EMC Corporation. All rights reserved. 10
  11. 11. How xPression Works Design Process Generation Channels Print Correspondence Batch Popular Design Tools Email Contracts & Policies Interactive Web Line of Business Data Statements Workflow Mobile Enterprise Content Marketing Management Materials On-Demand Archive MOMENTUM DAY ANZ 2012 | SYDNEY| 29TH AUGUST 2012© Copyright 2011 EMC Corporation. All rights reserved. 11
  12. 12. Key Features:Advanced Personalisation and Customisation Relevant images automatically inserted & centrally managed Print Web Interactive customisation Email Mobile Archive Personalised and • Automated assembly timely information & publishing • Real time, interactive, and Personalised charts & graphs high-volume batch • Multi-channel Advanced table customisation delivery MOMENTUM DAY ANZ 2012 | SYDNEY| 29TH AUGUST 2012© Copyright 2011 EMC Corporation. All rights reserved. 12
  13. 13. Customer-preferred Channeland offline Online optimized Archive capabilities Delivery method outputDriversMULTI-CHANNELDELIVERY | SYDNEY| 29 AUGUST 2012MOMENTUM DAY ANZ 2012 TH© Copyright 2011 EMC Corporation. All rights reserved. 13
  14. 14. Key Features:Integrate with Existing Systems Notify Partner Trigger Send updates Output Capture & Approve Manage Alert SupplierInitiate Content Multichannel Case distribution Assemble Content & Review Case archive • Integrate CCM With Case Management • Centrally Manage Content And Approvals • Automatically Archive All Communications MOMENTUM DAY ANZ 2012 | SYDNEY| 29TH AUGUST 2012© Copyright 2011 EMC Corporation. All rights reserved. 14
  15. 15. Key Features:Support the New User – Fit-for-Purpose Design Tools xPresso for xPresso for xPresso for Adobe xDesign Microsoft Word Adobe InDesign DreamweaverText-based output Visually-rich Electronic output Regulated Output • Correspondence output • HTML/text • Policies such as letters, • Statements and emails • Interactive notices and bills Bills • Personalized, Contracts and • Sales Proposals • Marketing dynamically Correspondence • Contracts Materials generated web • Sophisticated pages content rules MOMENTUM DAY ANZ 2012 | SYDNEY| 29TH AUGUST 2012© Copyright 2011 EMC Corporation. All rights reserved. 15
  16. 16. MOMENTUM DAY ANZ 2012 | SYDNEY| 29TH AUGUST 2012© Copyright 2011 EMC Corporation. All rights reserved. 16
  17. 17. WHAT ABOUTDEPLOYMENT? EMC ONDEMAND MOMENTUM DAY ANZ 2012 | SYDNEY| 29TH AUGUST 2012© Copyright 2011 EMC Corporation. All rights reserved. 17
  18. 18. Solid ROI Possible within One Year “Evaluating the ROI of correspondence management proves that organizations can realize a return within a year by optimizing content production, consolidating vendors and systems, and reducing paper usage.” “The ROI of Correspondence Management”, Forrester MOMENTUM DAY ANZ 2012 | SYDNEY| 29TH AUGUST 2012© Copyright 2011 EMC Corporation. All rights reserved. 18
  19. 19. Intelligent Customer Communications  Improve customer experience with relevant, timely, mass personalised communications  Quickly generate highly customised communications using familiar tools from Microsoft and Adobe  Produce intelligent multichannel communications on-demand, interactively, via workflow or batch, with one system MOMENTUM DAY ANZ 2012 | SYDNEY| 29TH AUGUST 2012© Copyright 2011 EMC Corporation. All rights reserved. 19
  20. 20. THANK YOU

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