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Start-up Day ACIN Milano: ELSE Corp, Virtual Retail, 3D & Mass Customization


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ELSE Corp participated at the 3rd edition of the “Start-Up Day”: FASHION TECH on the 9th of November, held in ACIN Milan. In-Store Experience: the store is moving towards the showroom, reducing physical inventory and adding valuable services and emotional experiences, enabled by innovative touchpoints.

ELSE Corp - a Virtual Retail Company is glad to invite you to the event organized by ACIN where the company will present its innovative Virtual Retail platform for the footwear industry, that will change the rules of Fashion Retail.
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Start-up Day ACIN Milano: ELSE Corp, Virtual Retail, 3D & Mass Customization

  1. 1. A Cloud SaaS Platform for Mass Customization and Cloud Manufacturing (Industrial Made to Order) A B2B Platform & Service Provider Andrey Golub Founder & CEO © 2017 ELSE Corp S.r.l. 1
  2. 2. © 2017 ELSE Corp S.r.l. 2 Customization & Personalization in DTC
  3. 3. Partial Change Extra Decor Basic Base Model © 2017 ELSE Corp S.r.l. 3 From Product Customization to On-Demand Manufacturing
  4. 4. © 2017 ELSE Corp S.r.l. 4 Each Virtual Capsule collection is comprised of a selection of items that follow the theme or mood of the collection. Each product within the v.c.c. is made up of elements, and each element has it’s own set of possible configurations. Virtual Collections: 3D Fashion, Product Personalization, Made to Measure
  5. 5. © 2017 ELSE Corp S.r.l. 5 Physical point of sale where the end user can tangibly experience the brand’s configuration process The ideal In-store Virtual Retail Corner of a brand comprises of five core elements - essential to the deployment of the E.L.S.E. Virtual Retail platform & experience in a physical retail space. SALES ASSISTANT TABLET APP PHYSICAL SAMPLES VIRTUAL 3D PRODUCT CONFIGURATOR VIRTUAL STYLE CATALOGUE 3D FOOT SCANNER HARDWARE & RELATED APP Virtual Retail Corner: Footwear Boutiques & Department Stores
  6. 6. © 2017 ELSE Corp S.r.l. 6 Virtual Product Configurator, In Store & Web
  7. 7. © 2017 ELSE Corp S.r.l. 7 A Working Model for Footwear - Launch in Q3 2017
  8. 8. Web & App 3D Configurator VR 3D Configurator AR 3D Configurator HoloLens 3D Configurator © 2017 ELSE Corp S.r.l. 8 Next Step: VRxVR
  9. 9. © 2017 ELSE Corp S.r.l. 9 Virtual Retail Real Time DASHBOARD