1.
Andrey Golub
andrey@else-corp.it
Founder & CEO, ELSE Corp
© 2019 ELSE Corp S.r.l. 1
RETAIL 2025
Farmacia come nuovo Atelier Tecnologico?
FROM DISPENSERS TO
CARE PROVIDERS 2.0

2.
2© 2019 ELSE Corp S.r.l.
Age of Medicine Dispensers: Medication, Drugstores, Clients
MEDICINE
DISPENSERS

3.
CES 2019 was mainly
focused on health,
wellness, and
digital medicine
https://www.cnet.com/
3© 2019 ELSE Corp S.r.l.
CES 2019 Health Oriented & SELF-CARE

4.
4© 2019 ELSE Corp S.r.l.
CES 2019 Health Oriented & SELF-CARE
A wearable that measures your blood
pressure and uploads the data to an app
A portable device that conducts
vision tests from home
https://www.cnet.com/

5.
5© 2019 ELSE Corp S.r.l.
https://www.youtube.com/
CES 2019 Health Oriented & SELF-CARE

6.
6© 2019 ELSE Corp S.r.l.
https://www.youtube.com/
CES 2019 Health Oriented & SELF-CARE

7.
7© 2019 ELSE Corp S.r.l.
A fitness watch that checks for irregular
heart rates and tracks your sleep
An AI powered platform that hopes to predict
an oncoming heart attack through a vest
https://www.cnet.com/
CES 2019 Health Oriented & SELF-CARE

8.
8© 2019 ELSE Corp S.r.l.
CES 2019 Health Oriented & SELF-CARE
https://www.youtube.com/

9.
9© 2019 ELSE Corp S.r.l.
https://www.youtube.com/
CES 2019 Health Oriented & SELF-CARE

10.
10© 2019 ELSE Corp S.r.l.
New Healthcare Disrupters
PatientDoctor / Specialist Pharmacist

11.
11© 2019 ELSE Corp S.r.l.
Medicine 2.0: Customer is the King
CARE
PROVIDERS

12.
© 2019 ELSE Corp S.r.l. 12
DIGITAL
HEALTHCARE

13.
• API ecosystem for cross -
sectorial exchange of 3D
personal data
• BodyPass aims to break the
barriers between health sector
and consumer goods sector
and eliminate the current data
silos
http://www.bodypass.eu
3D personal data contains useful
information for product design,
online sale services, medical
research and patient follow-up
Foster exchange, linking and re-
use, integrate 3D data assets
from the two sectors
Adapt and create tools between
patients and customers
13© 2019 ELSE Corp S.r.l.
ELSE CORP partner: Patient Data from the Cloud

14.
http://www.bodypass.eu
14© 2019 ELSE Corp S.r.l.
Health Data in the Cloud

15.
http://www.dxc.technology/
• Pharmacists, Doctors will use tele
health and rely on home-based
information related to patient activities.
• Communication will be multichannel,
using either real-time contact via virtual
consultation and text or using email or
text-type approaches.
• Technology solutions will provide a
platform to support new ways of
working.​
15© 2019 ELSE Corp S.r.l.
Evolving Technologies Contribute to New Models of Care Delivery

16.
https://www.youtube.com/
16© 2019 ELSE Corp S.r.l.
Personalized Medicine - Big Data to Individual Cure

17.
• The patient shares data with the
doctor, pharmacist who can use it as a
diagnostic toolbox to provide better
treatment in less time
• Gathering of records from various
health-related instruments
https://medium.com/
17© 2019 ELSE Corp S.r.l.
Health Data in the Cloud

18.
• Blockchain can help solve issues in
pharmaceuticals related to
transparency, privacy, and
traceability
• Blockchain can also help with clinical
research studies – providing privacy
with secure, decentralised tracking of
data
https://www.forbes.com/
18© 2019 ELSE Corp S.r.l.
Blockchain Revolutionizing the Pharmaceutical Industry

19.
https://www.pharmaretail.it/
19© 2019 ELSE Corp S.r.l.
The Pharmacy Online
• E-commerce in Italy is growing: in
2018 it reached a value of 27.4
billion euros, with an increase of
16% compared to 2017
• Online sales of Health & Beauty
products are worth 435 M and grew
31% in 2017
• 32% of Italians use digital services to
gather information on health
facilities, 22% to book services such
as check-up, while 18% did so to
check medical reports or receive
reminders about medical visits

20.
http://www.dxc.technology/
• Precision medicine proposes a
new range of medications and
treatments that are the most
appropriate for CONCRETE
PATIENT based on genetic,
environmental and lifestyle
factors.
• Pharmacists will be key
members of the patient’s
circle of care
20© 2019 ELSE Corp S.r.l.
Precision Medicine Program

21.
https://www.visualcapitalist.com/
• Virtual visits with doctors,
nurses or other healthcare
specialists through
communication technology
• Gives patients the option to stay
home for check - ups and status
updates
• Allows patients to consult out -
of - town specialists without
having to travel
• Opens up lines of
communication leading up to in
- person visits
21© 2019 ELSE Corp S.r.l.
Telemedicine - Virtual Healthcare

22.
https://www.youtube.com/
22© 2019 ELSE Corp S.r.l.
Telemedicine - Virtual Healthcare

23.
• Chatbots that assist
patients with diagnosis
and drug prescriptions
• At Home: It can answer
questions regarding the
consumption of drugs
https://mornings4.com/
23© 2019 ELSE Corp S.r.l.
A.I. Voice

24.
• Maui Band
Applies algorithms to advanced
sensor technologies allows to
analyze electrocardiogram
Stress Levels
Sleep Quality
Cardio Health
Body Activity
Mental Performance
https://mawi.band
24© 2019 ELSE Corp S.r.l.
Impact of AI in Health/Wellness

25.
• Voice activated at - home robot that
manages an individual total wellness
program
• Delivers therapy reminders, health
information, and companionship to
keep care plans on track
• Support patient compliance, leading to
better treatment outcomes.
https://www.pharmaretail.it/
25© 2019 ELSE Corp S.r.l.
Robots for Personal Healthcare

26.
https://www.youtube.com/
26© 2019 ELSE Corp S.r.l.
Robots for Healthcare

27.
• Used for medical education
and practice
• Medical students can
understand human body and its
anatomy without practicing it
physically
https://mornings4.com/
27© 2019 ELSE Corp S.r.l.
VR, AR and MR for Healthcare

28.
New printers can create medical tools
using buildable material:
• Artificial bones
• Custom tailored prosthetics
• Tiny organs or organdids, made
of layered stem cells that can
grow inside the body of a patient
https://www.visualcapitalist.com/
28© 2019 ELSE Corp S.r.l.
3D Printing

29.
Personal Medicine
• As well as body parts, 3D
printers will be able to print
drugs
• 3D printers could be used to
print pills specifically for a
patient, based on gathered
data
http://www.bbc.com/
29© 2019 ELSE Corp S.r.l.
3D Printing - The Desktop Drugstore

30.
https://www.youtube.com/
30© 2019 ELSE Corp S.r.l.
3D Printing - Personalized pills, 3D printed at home

31.
© 2019 ELSE Corp S.r.l. 31
PHARMACY 2.0

32.
BEFORE NOW
Power in the hands of the patientPatient & Doctor / Pharmacist meeting physically
DISRUPTIONVIATECHNOLOGY
32© 2019 ELSE Corp S.r.l.
Patient & Pharmacist Relationship Disrupted