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What the smartest brands know about CX ...
and what they still aren't doing about it
Customer Experience is at the center of many brands’ digital transformation strategies. But research suggests that while CX investments are increasing, results are not. Why?
Surveys show that digital business leaders understand the link between CX and Digital Experience (DX) – the degree to which web and app interaction is fast and free of technical errors. They know that DX affects business results – conversions go down when response time goes up. Yet these same professionals often lack an assertive DX strategy. In fact, benchmarks show that many prominent brands are moving in the wrong direction!
Join us Wednesday September 28th, with CX guru Dr. Natalie Petouhoff:
Take a closer look at brands that have figured out the link between Digital Experience and CX success.
Identify common CX strategies that actually produce worse DX results.
Hear about the Performance Maturity Matrix for Digital Customer Experience, used with leading companies to assess and improve their DX management approach.
Is Digital Experience the missing ingredient in your efforts to improve the customer experience? Learn how you can create amazing customer experiences that drive business outcomes.