This is Adam Crowe's presentation from the Midwest Disasters 2.0 Social Media Workshop for 2011. It contains an overview of the safe and responsible use of social media by citizens during emergencies and disasters.
Bicyclist in Connecticut <br />suffered injuries when she crashed in a remote wooded area during a mini-triathlon<br />tried screaming for help but no one heard her<br />Out of Phone Range<br />Sent Twitter message: "I've had a serious injury and NEED Help!...Can someone please call Winding Trails in Farmington, CT tell them I'm stuck bike crash in woods."<br />Atlanta (GA) Councilman<br />Used Twitter to notify paramedics of a woman suffering at a downtown intersection. <br />Cell phone battery was low and he was concerned about losing power during a 911 call. <br />Tweeted: "Need a paramedic on corner of John Wesley Dobbs and Jackson st. Woman on the ground unconscious. PlsReTweet."<br />Citizen Expectations – Real-life Examples<br />
Alternate 9-1-1<br />70% of 9-1-1 calls come from mobile phones<br />Situations with unsafe voice calls (ex: home invasion)<br />FCC proposing “Next Generation 9-1-1” <br />Accepts text messages as well as mobile photo and video<br />Posting Assistance on Social Media Systems<br />American Red Cross Survey<br />20% said they would use email, text, or SM if 9-1-1 was unavailable<br />44% would utilize SM contacts to call for help<br />35% would post message directly on response agencies SM page(s)<br />67% stated that agencies should monitor social media sites<br />Citizen Expectations<br />
I will not put emergency responders and other public safety officials in harm’s way by using social media.<br />I will not put myself or those around me at risk by using social media<br />I will not redistribute disaster-related content unless it has been confirmed by two different trusted sources<br />I will not expect a social media response from an emergency response agency unless they have stated that this will be supported.<br />Cardinal Rules for Citizens<br />
Utilize only materials posted by three or more sources (preferably traditional media)<br />Publically post date and times when official social media systems will be monitored<br />Don’t divulge incident-critical (aka classified) information<br />Don’t violate privacy of victims or their families<br />Don’t use trademarked or copyrighted materials<br />Admit Mistakes and Don’t Lie<br />Cardinal Rules for Emergency Managers<br />