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Assessing the Business Environment (1)

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Assessing the Business Environment (1)

  1. 1. Assessing the Business Environment IPM-NDTHRD 2014 1
  2. 2. Introduction Assessing the business environment involves scanning the environment IPM-NDTHRD 2014 2
  3. 3. Environmental Scan External Environment Vs Internal Environment IPM-NDTHRD 2014 3
  4. 4. Importance of Environmental Scan • Identification of strength • Identification of weakness • Identification of opportunities • Identification of threat • Optimum use of resources • Survival and growth • To plan/Develop long-term business strategy • Effective decision-making IPM-NDTHRD 2014 4
  5. 5. Techniques of Assessing Business Environment • PEST/PESTEL • SWOT • Porter’s 5 Forces model • Value Chain Analysis • Life Cycle Assessment IPM-NDTHRD 2014 5
  6. 6. PEST / PESTLEC IPM-NDTHRD 2014 6
  7. 7. SWOT ANALYSIS IPM-NDTHRD 2014 7
  8. 8. PORTER’S 5 FORCES IPM-NDTHRD 2014 8
  9. 9. VALUE CHAIN ANALYSIS IPM-NDTHRD 2014 9
  10. 10. LIFE CYCLE ASSESSMENT IPM-NDTHRD 2014 10
  11. 11. by Meditha Karunatillaka 11 Journey of Life…… Thoughts Words Actions Habits Character Destiny
  12. 12. by Meditha Karunatillaka01/11/2016 12 Questions Thank You !!!!!

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