Looking to find innovative ways to help jobseekers find a job.
Propose ideas that can be delivered during the Hackathon event.
Involve one of the following concepts:
1. Search and Matching (Natural Language Process and Machine
2. Internet of Things
3. Big data
Invited to submit ideas that would help jobseekers find a job in an
Registrants must form a team of 3 to 5 members
Ideas will be shortlisted
Source code and documentation must be provided by GitHub URL,
WHO SHOULD APPLY
IT teams who have an idea can help jobseekers find a job in an
Legal residents of Vietnam, near HCM city
Eighteen (18) years of age or older
Not employees of the Organizer and household members.
Duration: From Sep 21 to Oct 31, 2015
Quality of Idea: The solution is innovative
Review Style: Contest Owner Sign-Off
3WIN – WIN - WIN MODEL
Many solutions for
can learn more from
Promote their technology
projects that can make better
The competition can elevate
Navigos as a prestigious brand
In – Event:
Hackathon 2015 -
The solution is
We are still with
Hackathon 2015 Comeback :
Attract attention of the publics
to the coming Hackathon
2015 through activations,
mass media, and interacted
communication activities such
as social media, digital , email,
Phase 1: Teasing Phase 2: In -Event Phase 3: We are still with you
Hackathon 2015 - The
solution is innovative : Bring
the real information to
activations, Hackathon event
and on – site communication
activities through 360
communication activities (
mass media, social media,
digital, news …)
We are still with you : Keep
updating information about
Hackathon 2015 report. It’s
promoted to the public
through social media, etc.
Hackathon 2015 Comeback
(6 week : 21/9 – 31/10)
Hackathon 2015- The solution is innovative
( 3 week: 1/11 – 21/ 11)
We are still with you
(1 week: 23/11 – 27/11)
Objectives Ring the bell to aware that Hackathon
2015 is back.
Start getting registration via facebook
Keep communication on-site and off-site through
Getting more registration.
Maintain relationship with key stakeholders
• Increase awareness about Hackathon
• Spread out Hackathon 2015 on online
• Implement advertising execution.
• Send to Email for User when time begin
• Make Landing Page to register for the
• Contact with Tech influencer and invite
them to talk about the Event.
• Online Pr Articles publishing.
• Share Pr Articles on Tech Forum, Group
Tech on social media.
• Following Registration and tracking
source to Website.
• Maintain managing website and social media.
• Online Pr articles publishing.
• Send to Email for User when time up the
• Share PR Articles on Tech Forum, Group Tech
on social Media.
• Following Registration and tracking source to
• Launch Hackathon 2015 aftermovie.
• Maintain communicating through Website
• Online PR articles publishing.
• Send to Email notifications Winner, fully
informed ideas, product…
Channels Email marketing Vietnamwork.com –
Pr Online, Forum Seeding,
Facebook ads Pr Online Social Media
Influencer Email Marketing Email Marketing
PR Online, Forum
Facebook Ads Vietnamwork.com.vn –
Outcomes • Awareness about Hackathon 2015
amongst Key Stakeholders is increased
• Increase traffic to Website: 30,000 user
• Increase Registration : 3000
• Increase Registration : 6000.
• Communication flow is smooth.
• Information about Hackathon 2015 spreads out
on online and social media to attract people’s
Success and achievement of Hackathon 2015
are widely announced to online media.
• Digital : Landing Page,
• Social Media: Facebook
• Online media : PR Article
• Email marketing, content
• Youtube channel, content
• Forum Seeding
CTO in Tech Company
on HCM City
Digital Online Media
DIGITAL – Facebook ads
Events on Fanpage and post more
event-relevant content Facebook ads – Post Engagement
DIGITAL – Youtube’s channel
Make video series about “ Thành Công “ concept such as:
1. Introduction to Hackathon 2015
2. Success story of an IT guy at Hackathon 2014
3. Current tech trends with tech industry leaders
4. The tips from the influencer