Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Blue oceans


Published on

Published in: Business
  • Be the first to comment

  • Be the first to like this

Blue oceans

  1. 1. Blue Ocean Strategy @DuleepSahadevan Founder - Software Associates
  2. 2. Market perspective Price Cost Value
  3. 3. RED OCEAN Competition Price war Better mousetrap
  4. 4. BLUE OCEAN Competition is irrelevant Value innovation
  5. 5. BLUE OCEAN FRAMEWORK Reduce Eliminate Create Raise
  6. 6. Nintendo Wii
  7. 7. Cirque De soleil
  8. 8. BLUE OCEAN FRAMEWORK Strategic sequence Execution skills Redraw market boundaries Larger picture
  9. 9. THANK YOU Questions ? @DuleepSahadevan Success, very much like love, is connected with a person's ability to tell a story. We all build our lives around stories. Those who can build an open and expansive story will have an open and expansive life. Those who build a limited story, will live a limited life.