Collaboration Drives              Packaging InnovationNorman Cook, ASEAN Regional Director, DuPontPackaging & Industrial P...
2               Today’s Talk            • Global Mega Trends and Packaging Growth            opportunities            • Pa...
3                    DuPont Transformation for Its Third                    Century                       Maturity        ...
4                 Megatrends                                   Increasing Food                                            ...
5            DuPont by Segment             DUPONT AGRICULTURE &                                                           ...
6                Megatrends                 Opportunities            Strong renewable products portfolio drive opportuniti...
7            DuPont Packaging & Industrial Polymers2011/2/16
8             Packaging & Industrial Polymers             Business                                Vision and Mission      ...
9            Packaging & Industrial Polymers Business  Ethylene Copolymers                          Packaging & Consumer  ...
10              DuPont Packaging & Industrial Polymers    Key Markets                                          Key Busines...
11            Packaging & Industrial Polymers                                                      Capabilities           ...
12                        A Brief History of Packaging           Since its beginning, DuPont science has helped make packa...
13            Bio-based Plastics Capacity Growth (global) Potentially    Bio degradable2013 ~1.5MMT                       ...
Regional Packaging Markets   14                  growing 5-15%2011/2/16
15            What are the drivers of change?2011/2/16
16            Drivers of change            It all starts with Consumers…                                   Changing Demogr...
17            The Perfect Package2011/2/16
18Key Packaging Trends    Sustainability   • Renewable                                        resources                   ...
19              The Packaging Industry is changing…                                         Consolidation                 ...
202011/2/16            Food & Beverage
21            Our Offering            Surlyn® , Nucrel®, Elvax®                 Shrink films and bags                 Snac...
22            Our OfferingPeelable Solutions   • Appeel®   Applications   Yogurt Cups & TraysPet Modification        Dual ...
23              Innovation Easy Tear Films            Based on Surlyn®            Patented process            Allows contr...
24            Innovation “Cost Cutter”   Dry Food             Soup Sachet                                              Val...
25               Global Food & Beverage Market Trends:            What’s happening in the Food and Beverage market?       ...
26                  Emerging Packaging Value Chain            Traditional Value Chain                    Primary Raw      ...
27                  Meeting Consumers needs…and Increasing                  Value                                         ...
28Increased Value                              Improve                                 Invent                             ...
29                                              Freshness - Impacting consumer experienceIncreased Value                  ...
30Increased Value                              Invent                                  Invent                             ...
31            The “DNA” of a successful Collaborative            Process             • Collaborative teams engaged at conc...
32            Sustainability is a Business Opportunity            DuPont has successfully transformed its operations throu...
33            Avenues to Sustainability            Sustainable Packaging today can mean many things:            Sustainabl...
34             Packaging Initiatives            Remove Packaging            Reduce Packaging            Reuse Packaging   ...
35            DuPont Solutions for Sustainable Packaging  Renewable Materials      •   Biomax® PTT polyester resins       ...
36            Summary            • Global competitiveness and customers are driving sustainability.            • Renewably...
1For further informationPlease communicate withRicky Law, DuPont ASEAN PA ManagerRicky-Fu-Ming.Law@sgp.dupont.com
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Collaboration Drives Packaging Innovation

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This presentation was delivered by Norman Cookcat the DuPont ASEAN Media Forum held in Bangkok, Feb. 16, 2011.

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Collaboration Drives Packaging Innovation

  1. 1. Collaboration Drives Packaging InnovationNorman Cook, ASEAN Regional Director, DuPontPackaging & Industrial PolymersASEAN Media Forum, Bangkok, February 16, 2011
  2. 2. 2 Today’s Talk • Global Mega Trends and Packaging Growth opportunities • Packaging & Industrial Polymers Portfolio • History of Packaging Past, Present & Future • Industry Trends & Drivers of Change • Collaboration & Value Chain Innovations • Global Competitiveness drives Sustainability2011/2/16
  3. 3. 3 DuPont Transformation for Its Third Century Maturity Maturity Growth Maturity Growth Integrated Science: Birth Biology Growth Chemistry Birth Chemicals Materials Science Polymers Nanoscience Birth Energy Explosives 1802 1830 1850 1900 1925 1945 1990 2000 2050 20902011/2/16 Innovation is our Heritage
  4. 4. 4 Megatrends Increasing Food Production Driven by World Population Growth Decreasing Dependence on Fossil Fuels Global Population Protecting People, Billions of People Assets & the Environment Growth in Emerging Markets Source: 2008 World Population Data Sheet: www.prb.org.2011/2/16
  5. 5. 5 DuPont by Segment DUPONT AGRICULTURE & DUPONT PERFORMANCE NUTRITION COATINGS Core Markets: Pioneer Hi-Bred • Automotive OEM Core Markets: • Collision Repair Crop Protection • Production Agriculture • Industrial Coatings • Food & Nutrition Nutrition & Health Products DUPONT PERFORMANCE MATERIALS DUPONT ELECTRONICS & Core Markets: Performance Polymers COMMUNICATIONS Core Markets: • Automotive • Packaging • Consumer Electronics Packaging & • Electrical/Electronics • Advanced Printing • Photovoltaics Industrial Polymers • Construction • Consumer Durables • Displays DUPONT PERFORMANCE DUPONT CHEMICALS SAFETY & PROTECTION Protection Technologies Core Markets: Titanium Technologies Core Markets: • Industrial Personal Chemicals & • Construction Building Innovations Protection • Specialties • Construction & Industrial Fluoroproducts Sustainable Solutions • Military & Law • Industrials & Chemicals Enforcement2011/2/16 * Includes $.1B in “other” sales including Applied BioSciences. Total company sales exclude transfers.
  6. 6. 6 Megatrends Opportunities Strong renewable products portfolio drive opportunities for tailored, differentiated offerings & market partnerships2011/2/16
  7. 7. 7 DuPont Packaging & Industrial Polymers2011/2/16
  8. 8. 8 Packaging & Industrial Polymers Business Vision and Mission Our vision is to be the preferred supplier of packaging and industrial polymers while serving as an innovator and growth partner to customers worldwide. P&IP is comprised of more than 2,200 dedicated colleagues globally.2011/2/16
  9. 9. 9 Packaging & Industrial Polymers Business Ethylene Copolymers Packaging & Consumer Tailored Materials Provides cost effective protection, Bringing polymer technology enhances product & brand image, expertise to tailor products to and reduces environmental footprint enhance properties and provide for customers globally protective layers. Glass Laminating Solutions Advanced Interlayers Safety Glass Brings Photovoltaics Brings Provides laminated security and resiliency innovative solutions for glass solutions for with a PVB interlayer protecting solar cells and hurricane/storm designed to prevent enabling PV protection, architectural glass from shattering manufacturers to beauty, security and and prevent penetration achieve cost efficiencies marine purposes of objects2011/2/16
  10. 10. 10 DuPont Packaging & Industrial Polymers Key Markets Key Businesses Auto Windshield Packaging Cosmetics Architectural Sports/Leisure Construction PhotoVoltaics & Sidelites2011/2/16
  11. 11. 11 Packaging & Industrial Polymers Capabilities Breadth of product line Global supply network Strong science & technology foundation End use application development Polymer modification & tailoring expertise2011/2/16
  12. 12. 12 A Brief History of Packaging Since its beginning, DuPont science has helped make packages and applications that last longer, that do more with less, that create less waste. Historians credit DuPont packaging technology for helping enable self-serve shopping, and supermarkets. Era of renewable Era of materials development Era of application development materials development • Polypropylene is invented by DuPont invents & DuPont invents Recycling PET ICI launches Phillips Petroleum launches Surlyn® easy-peel DuPont receives Biopol, the first • Styrofoam Appeel® Lidding patent for stretch commercially invented by Dow available • DuPont files first blow molding DuPont invents Aluminum can PET bottles. biodegradable patent on PLA recycling plastic first PLA 1920s 1950s 1960s 1970s 1980s 1990s 2000s Aluminum can invented Biomax PTT Fresher & Lighter, strongersafer food with packaging with 2011/2/16 Cellophane Mylar® PET films
  13. 13. 13 Bio-based Plastics Capacity Growth (global) Potentially Bio degradable2013 ~1.5MMT Source European Bioplastics PRO-BIP 20092011/2/16
  14. 14. Regional Packaging Markets 14 growing 5-15%2011/2/16
  15. 15. 15 What are the drivers of change?2011/2/16
  16. 16. 16 Drivers of change It all starts with Consumers… Changing Demographics Lifestyle Expectations Usage Occasions Brand loyalty2011/2/16
  17. 17. 17 The Perfect Package2011/2/16
  18. 18. 18Key Packaging Trends Sustainability • Renewable resources • Recycling • Energy recovery Safety & Quality Cost • Hygiene • Optimization • Tamper • Efficiency Evidence • Profitability • Compliance • Mobility • Shelf Life • Single households • Individualis m • Ageing pop. • “consumer experience” Convenience2011/2/16DuPont Packaging Solutions
  19. 19. 19 The Packaging Industry is changing… Consolidation “Power” moving down the value chain Packaging driven by the Consumer Tradeshop ConverterDuPont End User Retailer Consumer sProduct Orientation Market Orientation Solutions Based..So we are developing a deeper understanding of market trends & driversacross the entire value chain and create offerings that will enable us toprofitably meet existing and emerging needs of our customers 2011/2/16
  20. 20. 202011/2/16 Food & Beverage
  21. 21. 21 Our Offering Surlyn® , Nucrel®, Elvax® Shrink films and bags Snacks & Confectionary Meat , Dairy , Dry Foods & Powders Liquids2011/2/16
  22. 22. 22 Our OfferingPeelable Solutions • Appeel® Applications Yogurt Cups & TraysPet Modification Dual ovenable containers2011/2/16
  23. 23. 23 Innovation Easy Tear Films Based on Surlyn® Patented process Allows control tear direction Consumer convenience, Safe (no knives) Cost reduction (carton replacement)2011/2/16
  24. 24. 24 Innovation “Cost Cutter” Dry Food Soup Sachet Value Proposition: • Downgauging -27% • …and deliver cost material savings (- 6%) • Downgauging (- 28%) • …and deliver cost2011/2/16 material savings (-6%)
  25. 25. 25 Global Food & Beverage Market Trends: What’s happening in the Food and Beverage market? • Convenience is the major driver for the end-users; this is causing changes in the way the food / beverage is delivered (packages / containers) • Consolidation is going on at many places along the value chain (producers, material suppliers / packaging converters) • Consumer segment proliferation is occurring at a faster rate while the increasing power of retailers is causing a battle with manufacturers over brands • Concern about safety and security of food supply is increasing; driving packaging & labeling requirements2011/2/16
  26. 26. 26 Emerging Packaging Value Chain Traditional Value Chain Primary Raw New Value Chain Material Suppliers Primary Raw TS/Pkg. Suppliers Material Suppliers Packagers Packaging New Thinking Consumers Suppliers •Integrated Linkage •High Innovation Retailers Tradeshops •High Value •Low Cost Packagers Retailers Consumers Old Thinking • No linkage • High cost • Low Value • Low Innovation Michael Richmond, Ph.D & Brian Wagner “Food & Drug Packaging” September, 20012011/2/16
  27. 27. 27 Meeting Consumers needs…and Increasing Value InventIncreased Value Innovate Improve Sustainability2011/2/16
  28. 28. 28Increased Value Improve Invent Innovate Improve SustainabilityImpact - Marketing through innovative packaging When private label store brands copied Kraft’s Philadelphia brand Cream Cheese trade dress, Kraft avoided declining sales by re-engineering the brand’s packaging graphics. A collaborative team including Kraft, DuPont and Kraft’s prepress and converter partners, introduced high quality process images to the package to create clear differentiation. DuPont Digital Cyrel® and digital workflow enabled the conversion. 2011/2/16
  29. 29. 29 Freshness - Impacting consumer experienceIncreased Value Innovate Invent In partnership with several CPG’s, DuPont has Innovate developed a new innovative wrap that keeps a beverage colder 50% longer. Thin & flexible, the Improve bottle wrap works on existing labeling equipment Sustainability with little modifications. By providing added value to the consumer, this bottle wrap offers an opportunity for the CPG to gain market share. Collaboration between DuPont, a converter, trade shop, & machinery manufacturers, make this possible. 2011/2/16
  30. 30. 30Increased Value Invent Invent Innovate Improve Sustainability Freshness -Impacting consumer experience through science In collaboration with a CPG, DuPont is determining DuPont renewable Materials the requirements needed to provide an edible moisture barrier to various food products. DuPont is tapping into capabilities across the ingredients business, food science and polymer science. This type of product provides for higher product quality and taste allowing the CPG to offer a higher quality product in the market. DuPont Protein Technology 2011/2/16
  31. 31. 31 The “DNA” of a successful Collaborative Process • Collaborative teams engaged at concept • Innovation Focused • Marriage of Consumer Insight & Technology • Iterative, Gated Process • Sharing of value creation2011/2/16
  32. 32. 32 Sustainability is a Business Opportunity DuPont has successfully transformed its operations through a focus on sustainability and in the process it has improved our bottom line. Customers have indicated their value for environmental benefits in: • Better Products: inherently safer, renewably resourced and alternate energy sources • Better Processes: reduced waste, lower energy content • Smaller Environmental Footprint: recyclability, better land use, less impact on biodiversity DuPont strategy is strongly aligned with these customer goals2011/2/16
  33. 33. 33 Avenues to Sustainability Sustainable Packaging today can mean many things: Sustainable Packaging means reducing: • Raw material usage – use less in the first place • Landfill – use materials that have an alternative grave (composting, recycling, energy recovery…) • Energy & Emissions – use less energy and use cleaner processes • Litter – reduce excess packaging that may end up as litter • Transportation – better cube utilization • Product spoilage – better product protection • Footprint – lower carbon, water footprint Sustainable Packaging means increasing: • Recycling – use more materials that are recyclable (PET and HDPE today). Creation of new streams needed • Energy Recovery – increase rates of energy recovery • Composting –composting facilities that can handle food & packaging • Alternative (clean) fuels & energy – use renewable energy • Renewably Sourced Materials (less petrochemical based products) – reduce dependence on fossil fuels. Back up with a 3rd party reviewed LCA that documents advantages • Product protection – packaging that increases the shelf life resulting in less spoilage2011/2/16
  34. 34. 34 Packaging Initiatives Remove Packaging Reduce Packaging Reuse Packaging Renew(able) Packaging Recycle(able) Packaging Safety Energy GHG Emissions Renewably Sourced Footprint2011/2/16
  35. 35. 35 DuPont Solutions for Sustainable Packaging Renewable Materials • Biomax® PTT polyester resins Alternative End-of-Life • Biomax® TPS starch sheet & resins • Biomax® TPS (Compostable) • Selar® VP breathable resin • Elvanol® PVA (Dissolvable) • Pro-Cote® soy polymer • Fusabond® Compatabilizers (Recyclable) • Biomax® Thermal PLA Modifier • Biomax® Strong Modifier * * Functionalizes PLA – not RS on its own Material Reduction • Elvanol® PVA Energy & GHG Savers • Surlyn® Skin & Stretch • Biomax® Strong Modifier • Surlyn® Super Stiff • Biomax® TPS starch sheet & resins • Mylar® ECO Film • Appeel® lidding film resin • Ethylene Copolymers • DuPont Cyrel® FAST Flexographic Plate Systems2011/2/16
  36. 36. 36 Summary • Global competitiveness and customers are driving sustainability. • Renewably-sourced materials offer uncompromised product performance and a reduced environmental footprint. • Development and growth of bio-based value chains will rely heavily on the integration of biology with chemical, materials disciplines and close collaboration of all value chain partners. • Future packaging solutions will require renewably-sourced, recyclable, degradable materials manufactured by processes that require lower energy , emit lower GH emissions and integrate Innovative science with packaging technologies and end user consumer insights.2011/2/16
  37. 37. 1For further informationPlease communicate withRicky Law, DuPont ASEAN PA ManagerRicky-Fu-Ming.Law@sgp.dupont.com

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