D-Jones Presentation


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Combination presentation on how to start a business and how to dress properly (Dress for success)

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D-Jones Presentation

  1. 1. “Our goal and passion is to provide affordable custom tailor-made suits and attire for college students. It is our focus and what we have built our business around”.
  2. 2.  Structure and development  Proper dress attire  Prepare you for interviews, internships, etc.
  3. 3. Keep it simple 1. Marketing 2. Competition 3. Operating Procedures 4. Personnel 5. Business Insurance/ Licenses and permits
  4. 4.  Specifically: Research the Specific’s of how to start a business.  Simple: Keep it simple/ information can be overwhelming Keep what applies then evolve  Business: It’s your business! Keep your focus!  Plan: Be detailed. Do the a, b, c plan. Not the a-z plan Beginning-End/ You have envisioned the possibilities
  5. 5.  Goal: Branching out/ open more D-Jones sites.  Why: Want to be a national and international company.  When: Have a solid foundation in sales and production in the DFW area for at least a year.  Where: Eventually every state, metropolitan areas, and in different countries with similar cultures.
  6. 6. Increase human resources eventually  At what point can we add a person or persons?  Depends on finances.  What type of employees are we looking for? Sales representative Office assistant
  7. 7. Provide the same products to different groups • Our products: Suits, Italian suits, shirts, tuxedos and sport coats. • First market: college students, because this business was built for them. • Second market: professionals, because they typically wear more suits and Italian suits than the average college student. • Third market: businesses and organizations such as restaurants, hotels, etc. that require employees to wear suits.
  8. 8. Provide product at different levels of the distribution chain.  Wholesale- the sale of goods in quantity, as to retailers or jobbers, for resale—the opposite of retail. This is like Men’s Warehouse, J.O.S Banks, K&G, etc.  Retail- the sale of goods to ultimate consumers, usually in small quantities. We are high quality retailers with a custom tailored product that fits specific individuals.
  9. 9.  OEM’s- Original Equipment Manufactures. Our tailors make the suits in Beijing.  Internal Sales Force- Drew, College Reps, and I. We will also be hiring new individuals for our sales crew at different college campuses.  Distributors- Drew, College Reps, and I. Very hands on.
  10. 10. How are we going to reach our customers  Promotions- give-away, discounts  Advertising  Warm marketing and word of mouth  Internet  Public relations  Printed materials--brochures, catalogs, flyers, business cards, etc.  Once we defined our marketing strategy, then we can define our sales strategy.
  11. 11.  Currently a Small Company  Limited to several individuals  It is time and energy intensive to train people to take measurements and educate about types of suits, quality, styles, etc.  Company will have more sales people in the future.  We need a solid business structure before expanding.
  12. 12.  Identify the price trends: What are competitor’s charging, and what are their quality of fabrics and styles?  Custom tailored suits: normally will start at $1000 and higher. From individuals who are the tailors/distributors.  Our prices start at $325  Hand Picked  High Quality Fabrics
  13. 13. Compare and Contrast  What made our competitors successful Price, Quality, Style, and Customer Assistance. Balance  How we compare: Low Price, High quality, More styles, More fabrics, Education  Our edge: Comfortable and Convenient Personal Relationship Seek out our Customers
  14. 14.  There are a number of procedures:  Main one’s we see: Accounting, Customer Service, Finances, Computer Networks and Internet, Manufacturing functions, Personal Issues, Sales and Marketing functions, Shipping and Purchasing functions.
  15. 15. What are we looking for  The Right Person: Self Motivated, Creative, Time management, Fashionable, Patient, Open minded, Not Afraid, Honest  Write Up Job descriptions of Each Employee: Need to be specific/ clearly state their job expectations  Managing Actions of Employee’s : Hiring, motivating, directing, reprimanding, and firing.
  16. 16.  Business Insurance or Personal Insurance: Need to have one or the other. Always be covered  Different types of Insurance: General Liability, Product Liability, Home-based Business Insurance, Internet Business, Worker’s Compensation, Criminal Insurance, Business Interruption, Key Person, and Malpractice  Choose the one that suits the business best!
  17. 17.  Loan Application  Capital Equipment and Supply List  Balance Sheet  Profit and Loss Statements  Detail by month, quarters, and first year  Assumptions on projections/ Business plan  Cash flow
  18. 18.  Tax Returns  Copy of Franchise if needed  Lease or purchase agreement  Licenses (Sales tax)  Legal documents (LLC and Tax ID)  Resumes and principles  Letters of Intent from Suppliers
  19. 19. www.sba.gov www.sjdccd.cc.ca.us/org/sbdc/startup/
  20. 20. D-Jones Tailored Collection Proper Dress Attire Prepare for Business Interviews/ Internships
  21. 21. “What to wear”& “What not to wear” You want to feel comfortable and confident for every occasion! Code of dress  Business casual dress  Business professional dress  Formal dress  Interviews/ Internships
  22. 22. What to wear Classic rather than trendy is more appropriate A blazer/ sport coat Khakis, slacks, chinos, corduroys Collared long-sleeve shirts Leather belt and shoes (related colors or same colors) Socks need to follow the trend Possibly a tie (Depends) Everything should be pressed
  23. 23. What not to wear Do not go too trendy Nothing wrinkled or vintage No bright colored shirts or socks Athletic shoes and sandals are inappropriate. Un-tucked shirts and jeans are not usually appropriate Ask ahead of time
  24. 24. What to wear Need to wear quality clothing Suit and shirt need to fit properly Conservative dress Solid colors or subtle pinstripes Black/Charcoal/Navy 2 to 3 button for jacket Single/ Double vent Leather belt and shoes Appropriate socks
  25. 25. What not to wear Wrinkled attire is inappropriate Jacket/pants/and shirt length (Too long/short) Bold attire is inappropriate (Suits/shirts/ties/socks) Mismatched socks Belt and shoes that don’t match
  26. 26. What to wear Very conservative Suits/Tuxedos of solid color. Pre-tied bow tie/Bow tie/ Ties Not too flashy, slight patterns Or solids. Everything is pressed/fitted.
  27. 27. What not to wear If invitation says “Black tie/tux optional” Wear the tux and black tie. Rent or buy the tux! Do not wear business casual, or even business professional. A tux is appropriate. Setting a new trend is not a good idea. Flashy shirts, and ties. White tuxedo are for specific occasions/seasonal
  28. 28. A custom tailor-made suit A custom tailor-made suit will make you look and feel more confident.
  29. 29.  Cleaning process can significantly shorten a life of a suit. Clean at the same time (Jacket and Pants)  Dry clean a few times a year  If stain occurs (Dry clean)  Steam after wearing a suit (Shower/Steamer)  Hang on wooden or padded hanger  Let it air out for 24 hours (regain shape)  Place in breathable garment bag with closures zipped or buttoned.  Suit may need to be tailored or repaired every 6 months to a year
  30. 30. Personal Tips Facial hair- keep it trimmed or not at all Piercings- take them out Jewelry- conservative (not too much of it) Hair- well maintained Shower regularly Cologne- make sure it is not too strong
  31. 31. Three office cultures Conservative: is business professional dress. Business casual is not an option. Cultural arts: is a balance of casual with the need to be professional. Business casual is the way to go. No jeans unless checked with HR. Service: It is ok to wear a blazer or sweater over a tie and chinos. You can usually wear jeans once you have permission at the job.
  32. 32. Relevant to the Job Firm handshake, smile, be confident Be on time Relevant to conversation-prior research on company and position, ask questions, take notes, know strengths and weaknesses Professional resume- up to date and reflect your strengths and requirements for specified position.
  33. 33. “The code of dress in the business world is ever changing. If you want to dress for success, you have to know how to make the most of those first 30 seconds in the room. Your most important step is to match your own personal style to that of the job you want and project not only professionalism but a sense of self and self-worth by being confident in what you wear.” -AskMen.com
  34. 34. What D-Jones can give you! Convenience Fit Style Precise measurements Overall confidence
  35. 35. Our commitment to you! Ask about our college student discount. www.djonescollection.com
  36. 36. If you have any questions please let us know. Thanks for your time! President: Drew Jones Vice President: Zach Boatwright