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Despite the plethora of social channels and unending releases of more powerful technology, we are still at heart cavemen and cavewomen.
We still have the same basic instincts and brain patterns as our ancestors who emerged from Africa 100,000 years ago which is why social media channels are so successful. They fulfill the age-old desire to sit around the campfire and share stories and information. Social media and technology don’t change that instinct. They amplify it.