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Working as a technical writer on some energy and resources mega-projects, it is apparent that there is a potentially vast “undiscovered country” of opportunity for writers. An exploratory study was carried out, with the help of stakeholders at all levels, concerned with identifying and exploring the risks and opportunities associated with using a dedicated technical communication resource on engineering projects. One recurrent theme emerged – that of promoting technical communication as a profit centre. Furthermore, the risks identified were largely culturally predisposed and were perceived as being easily mitigated and/or massively outweighed by the benefits.