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Role of Social Networking
sites On Gender Violence
Dr. Deepanjali Mishra
School of Humanities
KIIT University, Bhubaneswar
TOPICS TO BE COVERED
• Introduction
• The impact of Social networks on women
who are in their teens
• Impact of Social Net...
INTRODUCTION
• Gender-based violence is regarded as one of
the forms of human rights violation. It is indeed a
global phen...
• Many national surveys have been conducted on
topic related to the hazardous effects caused on
women due to social networ...
CONCEPT OF SOCIAL MEDIA
• Social media is a means of connecting people
that allows for peer-to-peer interaction, and gets
...
CHARACTERISTICS OF
SOCIAL MEDIA
• Participation
• Openness
• Community
• Conversation
• Connectedness
Impact of social networks on
women who are in their teens
• The influence of social media on adolescents
and teenagers is ...
• In a study, researchers asked 467 teenagers
aged between 13 to 17 about their use of social
media during the day and at ...
• The researchers found that using social media
at any point was significantly related to
decreased sleep quality, lower s...
• Sexting is precisely the action of sending
sexually revealing pictures of themselves or
sexually explicit messages to an...
• While teenage boys resort to sending
sexually explicit or suggestive messages,
teenage girls are more likely to send
ina...
However, the permanence and pervasiveness of
the internet makes it a fertile ground for
spreading such information to the ...
The effect of social networks
on women
• Empirical studies have been theoretically
grounded and heavily focused on measure...
These are not the media that primarily
attract adolescent and young adult
women. There have been steep declines
in magazin...
• Women are all addicted to social media, with 95
percent finding time throughout the day to scroll
through our Twitter, F...
• The majority of women said that after receiving a
social media compliment they are motivated to
post more compliments on...
Prevention of Violence
• Primary prevention is all about efforts to stop
violence before it starts. Along with response,
p...
• A ‘classic social media campaign’ that includes
three elements have the best chance of getting
results. Also, successful...
• It describes lessons learned from the three
campaigns in terms of what changes for
violence prevention a social media ca...
CONCLUSION
• Although there is a voluminous literature on
social networking effects on portrayal of image
of a woman and h...
• Yet given the heavy online presence of
young adults, particularly women, and
their reliance on social media, it is
impor...
THANK YOU
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Role of Social Networking sites on Gender Violence

Gender-based violence is regarded as one of the forms of human rights violation. It is indeed a global phenomenon surpassing all kinds of national, economic, religious, geographic and cultural borders. Woman abuse is usually performed in her direct social environment thereby affecting the physical as well as her mental health. Violence has disastrous consequences on social welfare, children, families and community. Gender violence restricts the woman’s right to be involved in social life.

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Role of Social Networking sites on Gender Violence

  1. 1. Role of Social Networking sites On Gender Violence Dr. Deepanjali Mishra School of Humanities KIIT University, Bhubaneswar
  2. 2. TOPICS TO BE COVERED • Introduction • The impact of Social networks on women who are in their teens • Impact of Social Networks on Working adult women • Prevention of Gender violence • Conclusion
  3. 3. INTRODUCTION • Gender-based violence is regarded as one of the forms of human rights violation. It is indeed a global phenomenon surpassing all kinds of national, economic, religious, geographic and cultural borders. Woman abuse is usually performed in her direct social environment thereby affecting the physical as well as her mental health. Violence has disastrous consequences on social welfare, children, families and community.
  4. 4. • Many national surveys have been conducted on topic related to the hazardous effects caused on women due to social networking sites. Nevertheless there is a clear need for a national survey project which on the one hand would , generate information on prevalence of gender- based violence, its forms and intensively, attitudes and perceptions, caused to women within the age group of 16- 28 who are considered to be the maximum users of social networking sites
  5. 5. CONCEPT OF SOCIAL MEDIA • Social media is a means of connecting people that allows for peer-to-peer interaction, and gets people talking with each other on a mass scale. Social media tools or services use the internet to facilitate conversations, and includes web-based and mobile technologies used to turn communication into interactive dialogue, where people can voice their opinion in many ways. It empowers people to engage with other people.
  6. 6. CHARACTERISTICS OF SOCIAL MEDIA • Participation • Openness • Community • Conversation • Connectedness
  7. 7. Impact of social networks on women who are in their teens • The influence of social media on adolescents and teenagers is of particular importance, not only because this particular group of children is developmentally vulnerable but also because they are among the heaviest users of social networking. According to a report by Common Media, about 60 percent of teenagers in India currently have profiles on social networking sites, of which 68 percent use Facebook as their main social networking tool.
  8. 8. • In a study, researchers asked 467 teenagers aged between 13 to 17 about their use of social media during the day and at night. In other tests, they examined the teens' sleep quality, self- esteem, anxiety and depression. They also looked at whether and to what extent the kids felt the pressure to be available on social media all the time.
  9. 9. • The researchers found that using social media at any point was significantly related to decreased sleep quality, lower self-esteem, higher levels of anxiety and depression levels in the study participants.
  10. 10. • Sexting is precisely the action of sending sexually revealing pictures of themselves or sexually explicit messages to another individual or group, is another common activity among the teen community in social media. A nationwide survey by the National Campaign to Support Teen and Unplanned Pregnancy found a shocking 20 percent of teens participating in sexting.
  11. 11. • While teenage boys resort to sending sexually explicit or suggestive messages, teenage girls are more likely to send inappropriate photos of themselves, mostly to their boyfriends.
  12. 12. However, the permanence and pervasiveness of the internet makes it a fertile ground for spreading such information to the extent of getting viral –about 17 pc of the sexters share the messages they receive with others, and 55 percent of those share them with more than one person. It is not only responsible in causing personal trauma and humiliation, on the other hand, it may cause, judicial ramifications as well.
  13. 13. The effect of social networks on women • Empirical studies have been theoretically grounded and heavily focused on measurement precision, the research has been limited in an important respect. Studies have overwhelmingly focused on effects of conventional mass media —magazine depictions, television ads, TV entertainment programs, even music videos.
  14. 14. These are not the media that primarily attract adolescent and young adult women. There have been steep declines in magazine readership, and television viewing has dropped sharply among young adult women.
  15. 15. • Women are all addicted to social media, with 95 percent finding time throughout the day to scroll through our Twitter, Facebook, and Instagram feeds. And the thing we're looking for most? Compliments. Of those surveyed, 89 percent said that getting a "like" on social media feels like a compliment, while 82 percent said compliments on social media improve their self- esteem. We also found that those feel-good vibes have a domino effect.
  16. 16. • The majority of women said that after receiving a social media compliment they are motivated to post more compliments on others’ feeds. This practice, whether in the form of complimenting a friend’s outfit in an Instagram post or tweeting something positive about your colleague’s accomplishments, may seem casual at first, but the effect is lasting. A whopping 75 percent concluded that social media has strengthened their personal relationships.
  17. 17. Prevention of Violence • Primary prevention is all about efforts to stop violence before it starts. Along with response, primary prevention is part of a holistic approach to ending violence and promoting non-violence and peace. Generally speaking, response refers to efforts to support and protect those that experience violence, whereas primary prevention focuses on identifying and addressing underlying causes of violence to minimize the chance that it happens in the first place.
  18. 18. • A ‘classic social media campaign’ that includes three elements have the best chance of getting results. Also, successful social media campaigns are organised around an event and usually include an element of fun. Other good practices that also emerged from the three campaigns: Creating an on-the-ground community that feels ownership of the campaign first – and then working with this community to mobilize more members both online and offline was found to be one key to success.
  19. 19. • It describes lessons learned from the three campaigns in terms of what changes for violence prevention a social media campaign can contribute to. The campaigns found that social media is useful in terms of mobilizing people and providing a space where people can come together to influence changes aimed at preventing gender violence. The campaigns also found that social media can be used to strengthen networks, foster feelings of being part of a community and help create an enabling environment.
  20. 20. CONCLUSION • Although there is a voluminous literature on social networking effects on portrayal of image of a woman and her concerns may that be of a teenage girl or maybe of young adult women in any parts of the country, there has been relatively little theoretically-driven research on processes and effects of social media on gender violence and self-perceptions.
  21. 21. • Yet given the heavy online presence of young adults, particularly women, and their reliance on social media, it is important to appreciate ways that social media can influence perceptions as to how social media can transform her image and thereby preventing gender violence on a larger scale.
  22. 22. THANK YOU

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  • ZainabSahiba

    Apr. 27, 2017
  • RivaahTodkar

    Feb. 26, 2019

Gender-based violence is regarded as one of the forms of human rights violation. It is indeed a global phenomenon surpassing all kinds of national, economic, religious, geographic and cultural borders. Woman abuse is usually performed in her direct social environment thereby affecting the physical as well as her mental health. Violence has disastrous consequences on social welfare, children, families and community. Gender violence restricts the woman’s right to be involved in social life.

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