Engaging patients and providers with mobile social games for health

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Using a mix/match of online game mechanics and social networking to spur engagement and behavior change across the disease spectrum- from health and wellness to chronic disease

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Engaging patients and providers with mobile social games for health

  1. 1. Bonnie Feldman, DDS, MBA - Stakeholder Relations with a 360º Viewwww.drbonnie360.com | @DrBonnie360 | bonniefeldman@verizon.net
  2. 2. Increasing Public Awareness Click on the titles for full texts. © 2012 - All rights reserved.
  3. 3. Consumers Leading the Way $ 8.9 B Resource that $ 13.6 B = rates physicians/ hospitals Consumers willing $ 4.0 B to spend their own money on Health related healthcare services video games $ 0.7 B Health apps or programs Source: PwC Health Research Institute consumer survey and PwC calculations © 2012 - All rights reserved.
  4. 4. The Market is Trending UpExpressed in millionsNumber of app downloads Sales of apps Investment in mobile healthSource: Juniper Research Source: research2guidance Source: mobihealthnews © 2012 - All rights reserved.
  5. 5. Why Mobile Health Games Now? © 2012 - All rights reserved.
  6. 6. Where’s the Money? 2011 2012 #Deals $ #Deals $ Series A 24 156 8 50 Series B 9 138 1 3.5 Series C 9 146 2 23 Series D 3 33 Series F, G 1 27 Other* 16 152 1 17 All Fundraising 62 652 12 93(*) “Other” includes Angel, Seed and Misc funding. Source: Rock Health Funding Database © 2012 - All rights reserved.
  7. 7. Who Caresand Why? © 2012 - All rights reserved.
  8. 8. The Recipe © 2012 - All rights reserved.
  9. 9. An Emerging Ecosystem WELLNESS CONSUMER EMPLOYEE BRAIN DISEASE MED ADDICTIONSELF-HELP WELLNESS WELLNESS GAMES MANAGEMENT ADHERENCE RELAPSE CHRONIC DISEASE © 2012 - All rights reserved.
  10. 10. What’s Next: Sensors, Data and Analytics © 2012 - All rights reserved.
  11. 11. Bonnie Feldman, DDS, MBA bonniefeldman@verizon.net www.drbonnie360.com 310.666.5312 @DrBonnie360

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