Panteio University of Political and SocialSciencesDepartment of Communication, Media and CultureAdvertising and Public Relations LabCrisis Management WorkshopInstructor: Mania Xenou, CEO Reliant CommunicationsHead of Advertising & PR Lab, Assistant ProfessorBetty Tsakarestou (@tsakarestou)
A day of athletic celebration turned into chaos on Monday at theBoston Marathon two bombs exploded near the finish line. The two blasts happened 2:50 p.m. on Monday about 15 secondsapart from each other. Footage shows blood splattered across the sidewalk and streetand victims either lying on the ground or being rolled out onwheelchairs and stretchers. It has been reported that three people were killed in the attackand at least 144 people have been injured. Over an hour after the bombing, a fire broke out at the John F.Kennedy Library, leading people to believe that it was a part ofthe attack. However, library and police officials said that theincident was unrelated. No one was hurt. The attack is being treated as terroristic, however, it is notknown whether the origin of the bombs were domestic orinternational.
Official statements (FBI, White House) Financial and moral assistance to the victimsfamilies Handling the press Intensive investigations Find the culprits
Another bomb attack More victims Panic on national level Investigation progress Media backfires US goverment
Whom concerns the crisis (American people,Boston local community, Media, USgoverment, FBI, CIA) Allies and foes Inform and get the people to work for us The right information at the right time Ongoing message & effective communicationtechniques Follow up
Is there a immediate risk to -citizens-workersor the government? What is the time frame for action? The Media has been informed/ involved? There is any evidence of a real risk?