Dizon gala 2014

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Presentation to the Global Advocacy Leadership Academy at ASCO2014. Harness social media and increase visibility. Partner with stakeholders, respect diversity. Champion your passion and the causes you are passionate about.

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  • Blogs by Andrew Griffith, Marie Ennis-O’Connor,
  • Dizon gala 2014

    1. 1. Patient engagement: Social media, health professionals, and advocacy Don S Dizon MD Massachusetts General Hospital Editor, ASCO Education Book Chair-Elect, ASCO Cancer Communications Committee
    2. 2. Advocacy Photo credit: http://www.wallpapersshop.net/wp-content/uploads/2012/11/People-Gesture-Friendship-Hands- Handshake.jpg
    3. 3. Blogging
    4. 4. Engagement
    5. 5. With other clinicians
    6. 6. Beyond My Peers
    7. 7. Action
    8. 8. What I’ve learned Photo credit: http://jessicareedy.files.wordpress.com/2010/10/twitter-over-capacity.jpg
    9. 9. Twitter Photo credit: www.marthassos.com
    10. 10. Twitter Photo credit: www.profitswithjody.com
    11. 11. Hashtags Photo credit: http://siliconbeach-media.s3.amazonaws.com/legacy/blog/uploads/2013/03/Hashtags-graphic.jpg
    12. 12. Symplur http://www.symplur.com/healthcare- hashtags/ASCO13/analytics/?hashtag=ASCO13&fdate=05%2F18%2F2013&shour=0&smin=0&tdate=05%2F22%2F2013&t hour=0&tmin=0&ssec=00&tsec=00&img=1
    13. 13. Importance of impressions http://help.tweetreach.com/hc/en-us/articles/201201636-What-do-you-mean-by-reach-exposure-and-impressions-
    14. 14. Engage, don’t Advertise
    15. 15. Conclusion Photo credit: waggeneredstrom.com
    16. 16. Always with our principles intact http://lightworkers.org/blog/186234/radiance-light-love-sincerity

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