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Attraction Marketing - Social Media für Selbständige

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Dr. Dominik Panosch beschreibt die Vorgehensweise für Selbständige, um auf Social Media ohne wesentliche Vorkenntnisse zu mehr Sichtbarkeit zu gelangen und rasch organische Reichweite aufzubauen.

Am Ende der Präsentation gibt es die Möglichkeit, sich für einen kostenlosen Onlinekurs zum Thema Facebook Growth Hacking einzutragen: https://www.facebook.com/groups/567992070336406/learning_content/

Weitere Infos zu Dr. Dominik Panosch und Online Marketing Themen finden Sie unter: https://intrapreneur.marketing/blog

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Attraction Marketing - Social Media für Selbständige

  1. 1. Attraction Marketing für Selbständige Welche Social Media Plattform für wen, für welches Ziel?
  2. 2. Wer bin ich überhaupt? • Dr. Dominik Panosch • Mediziner und Unternehmer aus Leidenschaft • Online Marketing Consultant und Geschäftsführer der Werbeagentur Intrapreneur Marketing • Network Marketer
  3. 3. Beispiele für Soziale Medien: Facebook Instagram LinkedIn YouTube
  4. 4. Was, Wo, mit Wem? • Ein professionelles Profil • Social Network je nach Zielgruppe • Interaktion: Influencer, andere Seiten
  5. 5. Ein Tipp pro Social Media Plattform
  6. 6. 1. Facebook • Nutze Gruppen • Finde deine Zielgruppe und lerne die Leute aus Gruppen kennen
  7. 7. 2. Instagram • Visuell: Achte auf tolle Fotos • Interaktiv: Mache regelmäßig Stories und kontaktiere die Zuseher per DM
  8. 8. Und plötzlich passiert so etwas... Lange passiert gar nichts :( Ad Stories:
  9. 9. 3. LinkedIn • Schreibe Artikel • Kontaktiere Leute per InMail -> Kaffeetreffen ☺
  10. 10. 4. YouTube • Schöne Thumbnails erstellen (Canva) • SEO-Titel verwenden
  11. 11. Ein kleiner Exkurs zur...
  12. 12. ...Posting-Psychologie
  13. 13. „Meine Postings liked niemand“
  14. 14. Beispiele für: • Richtig viele Kommentare • Richtig viele Likes auf Bildern (Leute alle einladen) • Richtig oft geteilt
  15. 15. Über 1000 KommentareÜber 500 Likes Den Kommentar-Post musste ich nicht pushen, der war einfach viral... :D Beim 500-Likes- Posting waren es 3-4 Cent pro Like, da ich mit etwa 9€ beworben habe
  16. 16. Wann werden Beiträge geteilt? • Aufmerksamkeit und Anerkennung • „Danke, das hat mir wirklich geholfen, mich berührt, mich zum Lachen gebracht...“ • EINFACHE Postings → Mehr Interaktion
  17. 17. Fragen?? • Facebook: Dominik Panosch • Instagram: @dpanosch • Mail: info@intrapreneur.at • Tel: +43 699 19298925 • Wer möchte: Marketingfuchs Academy Supportgruppe (kostenloser Onlinekurs)

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