SlideShare a Scribd company logo
1 of 10
By: 
Dominique 
Carino 
MARKET PROFILE: 
PITTSBURGH VS. 
NEW YORK CITY
POPULATION (AS OF 2013) 
9,000,000 
8,000,000 
7,000,000 
6,000,000 
5,000,000 
4,000,000 
3,000,000 
2,000,000 
1,000,000 
0 
305,841 
8,405,837 
Pittsburgh New York
PERCENTAGE OF TRADITIONAL COLLEGE 
18.00% 
16.00% 
14.00% 
12.00% 
10.00% 
8.00% 
6.00% 
4.00% 
2.00% 
0.00% 
AGED STUDENTS (AGED 18-24) 
17.30% 
9.90% 
Pittsburgh New York
RACE DISTRIBUTION (PERCENTAGE OF 
EACH RACE AS OF 2010) 
70.0% 
60.0% 
50.0% 
40.0% 
30.0% 
20.0% 
10.0% 
0.0% 
66.0% 
44.0% 
26.1% 25.5% 
4.4% 
12.7% 
2.3% 
2.5% 4.0% 
0.2% 0.7% 
0.0% 0.1% 
Pittsburgh New York 
28.6% 
White 
Black/African 
American 
American 
Indian/Alaska Native 
Asian 
Native Hawaiian/Other 
Pacific Islander 
2 or More Races 
Hispanic/Latino
$70,000 
$60,000 
$50,000 
$40,000 
$30,000 
$20,000 
$10,000 
$0 
$62,169 
$50,752 
$50,582 $36,132 
$19,860 
$56,796 
$30,533 $31,059 
Pittsburgh New York 
Ages 15-24 
Ages 25-44 
Ages 45-64 
Ages 65+ 
MEDIAN INCOME RANGES
MEDIAN INCOME PERCENTAGES 
Pittsburgh 
8.6% 
36.4% 
22.1% 
33.0% 
New York 
2.7% 
37.8% 
21.1% 
38.4% 
Aged 15-24 
Aged 25-44 
Aged 45-64 
Aged 65+
EDUCATIONAL ATTAINMENT (AGED 18-24) 
60.0% 
50.0% 
40.0% 
30.0% 
20.0% 
10.0% 
0.0% 
43.3% 
23.9% 
56.0% 
21.3% 
17.7% 16.0% 
4.9% 
Pittsburgh New York 
16.7% 
Less Than High School 
Graduate 
High School Graduate 
Some 
College/Associate's 
Degree 
Bachelor's Degree or 
Higher
EDUCATIONAL ATTAINMENT (AGED 25+) 
30.0% 
25.0% 
20.0% 
15.0% 
10.0% 
5.0% 
0.0% 
Pittsburgh New York 
2.2% 
10.3% 
6.0% 
9.3% 
28.1% 
24.3% 
15.5% 
14.0% 
8.5% 
6.4% 
20.2% 
21.1% 
19.5% 
14.6% 
Less Than 9th Grade 
9th to 12th Grade, No 
Diploma 
High School Graduate 
Some College, No 
Degree 
Associate's Degree 
Bachelor's Degree 
Graduate or 
Professional Degree
40.0% 
35.0% 
30.0% 
25.0% 
20.0% 
15.0% 
10.0% 
5.0% 
0.0% 
Pittsburgh New York 
30.7% 
39.5% 
7.4% 
19.3% 
7.6% 
8.6% 
6.1% 
8.3% 
5.7% 
7.2% 
3.0% 
7.0% 
3.4% 6.6% 
Aged 16-19 
Aged 20-24 
Aged 25-44 
Aged 45-54 
Aged 55-64 
Aged 65-74 
Aged 75+ 
UNEMPLOYMENT RATES
ANALYSIS 
 Excluding unemployment rate statistics, i t appears that New York 
wi l l have more oppor tuni ties for recent col lege graduates. New 
York has a larger population than Pi ttsburgh, but of this 
population, only 16.7% of people aged 18- 24 h ave a bac h e l o r’s 
degree or higher. A recent col lege graduate (aged 21-24) would 
have an advantage in the job market over simi larly-aged people 
wi t h o ut a b ac h e l o r’ s d e g re e . New Yo rk al s o h as a h i g h e r me d i an 
income (for al l age groups) than Pi ttsburgh. 
 I was surprised by the di f ference in population between 
Pi ttsburgh and New York. I knew New York was more populated 
than Pi ttsburgh, but I had no idea how great the gap was. 
 I was al s o s urp ri s e d by P i t t s b urg h ’ s l ac k o f d i ve r s i t y. Wh i l e at 
least 0.1% (about 8,700) of New Yorkers are of Native Hawai ian 
o r ot h e r Pac i fi c I s l an d e r d e s c e n t , P i t t s b urg h ’ s p o p ul at i o n 
contains zero Native Hawai ians or other Paci fic Islanders.

More Related Content

Similar to Pittsburgh vs. New York

Pittsburgh & los angeles
Pittsburgh & los angelesPittsburgh & los angeles
Pittsburgh & los angeles
Darwil3
 
2010 census the big story
2010 census  the big story2010 census  the big story
2010 census the big story
bostonredevelop
 

Similar to Pittsburgh vs. New York (20)

Wickles - Marketing assignment 2
Wickles - Marketing assignment 2Wickles - Marketing assignment 2
Wickles - Marketing assignment 2
 
Visualizing diasporas
Visualizing diasporasVisualizing diasporas
Visualizing diasporas
 
Profile of Brazilian Remmitters in in Massachusetts - 2007
Profile of Brazilian Remmitters in  in Massachusetts - 2007Profile of Brazilian Remmitters in  in Massachusetts - 2007
Profile of Brazilian Remmitters in in Massachusetts - 2007
 
The importance of Immigrants to Boston's Continued Prosperity
The importance of Immigrants to Boston's Continued ProsperityThe importance of Immigrants to Boston's Continued Prosperity
The importance of Immigrants to Boston's Continued Prosperity
 
Orange County's Housing Crisis
Orange County's Housing CrisisOrange County's Housing Crisis
Orange County's Housing Crisis
 
Boston's Equity Challenges
Boston's Equity ChallengesBoston's Equity Challenges
Boston's Equity Challenges
 
The Importance of Immigrants to Boston's Continued prosperity
The Importance of Immigrants to Boston's Continued prosperityThe Importance of Immigrants to Boston's Continued prosperity
The Importance of Immigrants to Boston's Continued prosperity
 
Austin, Texas: State of the Economy
Austin, Texas: State of the EconomyAustin, Texas: State of the Economy
Austin, Texas: State of the Economy
 
Boston's Equity Challenges
Boston's Equity ChallengesBoston's Equity Challenges
Boston's Equity Challenges
 
Pittsburgh & los angeles
Pittsburgh & los angelesPittsburgh & los angeles
Pittsburgh & los angeles
 
Presenting data
Presenting dataPresenting data
Presenting data
 
Boston by the Numbers - 2015
Boston by the Numbers - 2015Boston by the Numbers - 2015
Boston by the Numbers - 2015
 
2010 census the big story
2010 census  the big story2010 census  the big story
2010 census the big story
 
Regional Snapshot: Exploration of Key Trends in the 65+ Age Cohort
Regional Snapshot: Exploration of Key Trends in the 65+ Age CohortRegional Snapshot: Exploration of Key Trends in the 65+ Age Cohort
Regional Snapshot: Exploration of Key Trends in the 65+ Age Cohort
 
2010 Census: What is the BIG story?
2010 Census: What is the BIG story?2010 Census: What is the BIG story?
2010 Census: What is the BIG story?
 
International Marketing Lecture 2
International Marketing Lecture 2International Marketing Lecture 2
International Marketing Lecture 2
 
Latinos in Boston
Latinos in BostonLatinos in Boston
Latinos in Boston
 
Our Shared Future: Charting a Path for Immigrant Advancement in a New Politic...
Our Shared Future: Charting a Path for Immigrant Advancement in a New Politic...Our Shared Future: Charting a Path for Immigrant Advancement in a New Politic...
Our Shared Future: Charting a Path for Immigrant Advancement in a New Politic...
 
HBA 2016 Housing Forecast
HBA 2016 Housing Forecast HBA 2016 Housing Forecast
HBA 2016 Housing Forecast
 
Black Male Achievement: Talking Stock, Moving Forward
Black Male Achievement: Talking Stock, Moving ForwardBlack Male Achievement: Talking Stock, Moving Forward
Black Male Achievement: Talking Stock, Moving Forward
 

Recently uploaded

Affiliate Marketing Basic Guide For Beginners _20240521_091615_0000.pdf
Affiliate Marketing Basic Guide For Beginners _20240521_091615_0000.pdfAffiliate Marketing Basic Guide For Beginners _20240521_091615_0000.pdf
Affiliate Marketing Basic Guide For Beginners _20240521_091615_0000.pdf
atinukehassan87
 
Decentralized Physical Infrastructure (DePIN) Explained.pdf
Decentralized Physical Infrastructure (DePIN) Explained.pdfDecentralized Physical Infrastructure (DePIN) Explained.pdf
Decentralized Physical Infrastructure (DePIN) Explained.pdf
nehapardhi711
 
Blue and Yellow Illustrative Digital Education Presentation (1).pptx
Blue and Yellow Illustrative Digital Education Presentation (1).pptxBlue and Yellow Illustrative Digital Education Presentation (1).pptx
Blue and Yellow Illustrative Digital Education Presentation (1).pptx
ayush20231
 

Recently uploaded (20)

A chronological journey of jobs and responsibilities.
A chronological journey of jobs and responsibilities.A chronological journey of jobs and responsibilities.
A chronological journey of jobs and responsibilities.
 
Ultimate Guide to Personal Branding on LinkedIn.pdf
Ultimate Guide to Personal Branding on LinkedIn.pdfUltimate Guide to Personal Branding on LinkedIn.pdf
Ultimate Guide to Personal Branding on LinkedIn.pdf
 
The ClearVoice Approach to Content Audits
The ClearVoice Approach to Content AuditsThe ClearVoice Approach to Content Audits
The ClearVoice Approach to Content Audits
 
Affiliate Marketing Basic Guide For Beginners _20240521_091615_0000.pdf
Affiliate Marketing Basic Guide For Beginners _20240521_091615_0000.pdfAffiliate Marketing Basic Guide For Beginners _20240521_091615_0000.pdf
Affiliate Marketing Basic Guide For Beginners _20240521_091615_0000.pdf
 
Content Segmentation for Organic Visibility
Content Segmentation for Organic VisibilityContent Segmentation for Organic Visibility
Content Segmentation for Organic Visibility
 
Beyond the Basics: Enhanced Strategies for Next-Level Advertising
Beyond the Basics: Enhanced Strategies for Next-Level AdvertisingBeyond the Basics: Enhanced Strategies for Next-Level Advertising
Beyond the Basics: Enhanced Strategies for Next-Level Advertising
 
Social Media Paid Ads Performance Report.pdf
Social Media Paid Ads Performance Report.pdfSocial Media Paid Ads Performance Report.pdf
Social Media Paid Ads Performance Report.pdf
 
TikTok: The Cultural Revolution in 10 minutes!
TikTok: The Cultural Revolution in 10 minutes! TikTok: The Cultural Revolution in 10 minutes!
TikTok: The Cultural Revolution in 10 minutes!
 
Decentralized Physical Infrastructure (DePIN) Explained.pdf
Decentralized Physical Infrastructure (DePIN) Explained.pdfDecentralized Physical Infrastructure (DePIN) Explained.pdf
Decentralized Physical Infrastructure (DePIN) Explained.pdf
 
How Your Platform Can Achieve a 90% Demo-to-Customer CVR
How Your Platform Can Achieve a 90% Demo-to-Customer CVRHow Your Platform Can Achieve a 90% Demo-to-Customer CVR
How Your Platform Can Achieve a 90% Demo-to-Customer CVR
 
The BoF Brand Magic Index Volume Two — Preview.pdf
The BoF Brand Magic Index Volume Two — Preview.pdfThe BoF Brand Magic Index Volume Two — Preview.pdf
The BoF Brand Magic Index Volume Two — Preview.pdf
 
Colgate Palmolive Human Resources Management .pdf
Colgate Palmolive Human Resources Management .pdfColgate Palmolive Human Resources Management .pdf
Colgate Palmolive Human Resources Management .pdf
 
Why Digital Marketing Important for our Business.pdf
Why Digital Marketing Important for our Business.pdfWhy Digital Marketing Important for our Business.pdf
Why Digital Marketing Important for our Business.pdf
 
Webinar: What the Hell is Legitimate Interest?
Webinar: What the Hell is Legitimate Interest?Webinar: What the Hell is Legitimate Interest?
Webinar: What the Hell is Legitimate Interest?
 
Jesse Saez: A Journey of Dedication and Success in the Automotive Industry
Jesse Saez: A Journey of Dedication and Success in the Automotive IndustryJesse Saez: A Journey of Dedication and Success in the Automotive Industry
Jesse Saez: A Journey of Dedication and Success in the Automotive Industry
 
Report-on-Tech-Marketing-in-B2B-fintech-industry-2024-1.pdf
Report-on-Tech-Marketing-in-B2B-fintech-industry-2024-1.pdfReport-on-Tech-Marketing-in-B2B-fintech-industry-2024-1.pdf
Report-on-Tech-Marketing-in-B2B-fintech-industry-2024-1.pdf
 
Blue and Yellow Illustrative Digital Education Presentation (1).pptx
Blue and Yellow Illustrative Digital Education Presentation (1).pptxBlue and Yellow Illustrative Digital Education Presentation (1).pptx
Blue and Yellow Illustrative Digital Education Presentation (1).pptx
 
The Impact of Technological Advancements on Elastic Webbing Production in Chi...
The Impact of Technological Advancements on Elastic Webbing Production in Chi...The Impact of Technological Advancements on Elastic Webbing Production in Chi...
The Impact of Technological Advancements on Elastic Webbing Production in Chi...
 
ATRIUM GAMING : SLOT GACOR MUDAH MENANG TERBARU
ATRIUM GAMING : SLOT GACOR MUDAH MENANG TERBARUATRIUM GAMING : SLOT GACOR MUDAH MENANG TERBARU
ATRIUM GAMING : SLOT GACOR MUDAH MENANG TERBARU
 
Wide Format Resource Guide | PrintAction
Wide Format Resource Guide | PrintActionWide Format Resource Guide | PrintAction
Wide Format Resource Guide | PrintAction
 

Pittsburgh vs. New York

  • 1. By: Dominique Carino MARKET PROFILE: PITTSBURGH VS. NEW YORK CITY
  • 2. POPULATION (AS OF 2013) 9,000,000 8,000,000 7,000,000 6,000,000 5,000,000 4,000,000 3,000,000 2,000,000 1,000,000 0 305,841 8,405,837 Pittsburgh New York
  • 3. PERCENTAGE OF TRADITIONAL COLLEGE 18.00% 16.00% 14.00% 12.00% 10.00% 8.00% 6.00% 4.00% 2.00% 0.00% AGED STUDENTS (AGED 18-24) 17.30% 9.90% Pittsburgh New York
  • 4. RACE DISTRIBUTION (PERCENTAGE OF EACH RACE AS OF 2010) 70.0% 60.0% 50.0% 40.0% 30.0% 20.0% 10.0% 0.0% 66.0% 44.0% 26.1% 25.5% 4.4% 12.7% 2.3% 2.5% 4.0% 0.2% 0.7% 0.0% 0.1% Pittsburgh New York 28.6% White Black/African American American Indian/Alaska Native Asian Native Hawaiian/Other Pacific Islander 2 or More Races Hispanic/Latino
  • 5. $70,000 $60,000 $50,000 $40,000 $30,000 $20,000 $10,000 $0 $62,169 $50,752 $50,582 $36,132 $19,860 $56,796 $30,533 $31,059 Pittsburgh New York Ages 15-24 Ages 25-44 Ages 45-64 Ages 65+ MEDIAN INCOME RANGES
  • 6. MEDIAN INCOME PERCENTAGES Pittsburgh 8.6% 36.4% 22.1% 33.0% New York 2.7% 37.8% 21.1% 38.4% Aged 15-24 Aged 25-44 Aged 45-64 Aged 65+
  • 7. EDUCATIONAL ATTAINMENT (AGED 18-24) 60.0% 50.0% 40.0% 30.0% 20.0% 10.0% 0.0% 43.3% 23.9% 56.0% 21.3% 17.7% 16.0% 4.9% Pittsburgh New York 16.7% Less Than High School Graduate High School Graduate Some College/Associate's Degree Bachelor's Degree or Higher
  • 8. EDUCATIONAL ATTAINMENT (AGED 25+) 30.0% 25.0% 20.0% 15.0% 10.0% 5.0% 0.0% Pittsburgh New York 2.2% 10.3% 6.0% 9.3% 28.1% 24.3% 15.5% 14.0% 8.5% 6.4% 20.2% 21.1% 19.5% 14.6% Less Than 9th Grade 9th to 12th Grade, No Diploma High School Graduate Some College, No Degree Associate's Degree Bachelor's Degree Graduate or Professional Degree
  • 9. 40.0% 35.0% 30.0% 25.0% 20.0% 15.0% 10.0% 5.0% 0.0% Pittsburgh New York 30.7% 39.5% 7.4% 19.3% 7.6% 8.6% 6.1% 8.3% 5.7% 7.2% 3.0% 7.0% 3.4% 6.6% Aged 16-19 Aged 20-24 Aged 25-44 Aged 45-54 Aged 55-64 Aged 65-74 Aged 75+ UNEMPLOYMENT RATES
  • 10. ANALYSIS  Excluding unemployment rate statistics, i t appears that New York wi l l have more oppor tuni ties for recent col lege graduates. New York has a larger population than Pi ttsburgh, but of this population, only 16.7% of people aged 18- 24 h ave a bac h e l o r’s degree or higher. A recent col lege graduate (aged 21-24) would have an advantage in the job market over simi larly-aged people wi t h o ut a b ac h e l o r’ s d e g re e . New Yo rk al s o h as a h i g h e r me d i an income (for al l age groups) than Pi ttsburgh.  I was surprised by the di f ference in population between Pi ttsburgh and New York. I knew New York was more populated than Pi ttsburgh, but I had no idea how great the gap was.  I was al s o s urp ri s e d by P i t t s b urg h ’ s l ac k o f d i ve r s i t y. Wh i l e at least 0.1% (about 8,700) of New Yorkers are of Native Hawai ian o r ot h e r Pac i fi c I s l an d e r d e s c e n t , P i t t s b urg h ’ s p o p ul at i o n contains zero Native Hawai ians or other Paci fic Islanders.